---
title: "NexGard vs Simparica: Which is searched more in New Zealand?"
description: "Is NexGard or Simparica more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flea, tick and worm treatment brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/nexgard-vs-simparica"
publisher: "Brandwave"
---

# NexGard vs Simparica: Which is searched more in New Zealand?

Is NexGard or Simparica more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flea, tick and worm treatment brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: NexGard and Simparica
- **Competitive set**: Flea, tick and worm treatment brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **NexGard Share of Search**: 21.6%
- **Simparica Share of Search**: 5.5%

## Is NexGard or Simparica more popular in search?

- In September 2026, NexGard had more branded searches than Simparica among flea, tick and worm treatment brands in New Zealand. NexGard had about 3,210 branded searches, while Simparica had 810. NexGard made up 21.6% of all flea, tick and worm treatment brand searches we track, and Simparica accounted for 5.5%.
- NexGard was ahead of Simparica in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, NexGard’s share of searches among flea, tick and worm treatment brands in New Zealand moved from 27.6% to 21.6%, and its estimated monthly branded searches held steady at 3.2K.
- Across the 12 months ending September 2026, Simparica’s share of searches among flea, tick and worm treatment brands in New Zealand moved from 10.9% to 5.5%, and its estimated monthly branded searches moved from 1.3K to 810.

## Top flea, tick and worm treatment brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NexGard appeared in all five answers. Simparica was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. NexGard was listed before Simparica in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| NexGard | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bravecto | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Simparica | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Drontal | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Advocate | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Frontline | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Seresto | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Capstar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Comfortis | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about flea, tick and worm treatment brands

- Asked ChatGPT "Which flea, tick and worm treatment brand should I buy in New Zealand?": 1. NexGard, 2. Bravecto, 3. Simparica
- Asked ChatGPT "What are the best flea, tick and worm treatment brands in New Zealand?": 1. NexGard, 2. Bravecto, 3. Simparica, 4. Advocate, 5. Drontal
- Asked ChatGPT "What's the best flea, tick and worm treatment brand in New Zealand for protecting pets from parasites?": 1. NexGard, 2. Bravecto, 3. Simparica, 4. Drontal
- Searched Google, AI Overview "tick treatment for dogs": 1. NexGard, 2. Simparica, 3. Bravecto, 4. Frontline, 5. Seresto
- Searched Google, AI Overview "worm treatment for cats": 1. Drontal, 2. Bravecto, 3. Advocate, 4. NexGard

Not named in any answer: Capstar and Comfortis.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand flea, tick and worm treatment brands in September 2026?

- In September 2026, NexGard lost share of searches among flea, tick and worm treatment brands in New Zealand, from 23.8% to 21.6%.
- In September 2026, Simparica lost share of searches among flea, tick and worm treatment brands in New Zealand, from 7.5% to 5.5%.

## Month by month

| Month | NexGard estimated searches | NexGard Share of Search | NexGard rank | Simparica estimated searches | Simparica Share of Search | Simparica rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.2K | 27.6% | 2 | 1.3K | 10.9% | 3 |
| Nov 2025 | 2.8K | 24.4% | 2 | 1.3K | 11.1% | 3 |
| Dec 2025 | 2.5K | 20.9% | 2 | 1K | 8.6% | 4 |
| Jan 2026 | 2.5K | 19.6% | 2 | 1.1K | 8.5% | 4 |
| Feb 2026 | 2.5K | 20.8% | 2 | 1K | 8.3% | 4 |
| Mar 2026 | 2.5K | 20% | 2 | 1.1K | 8.6% | 5 |
| Apr 2026 | 2.5K | 20.7% | 2 | 910 | 7.4% | 5 |
| May 2026 | 2.5K | 22.7% | 2 | 790 | 7.2% | 5 |
| Jun 2026 | 2.7K | 22.8% | 2 | 870 | 7.4% | 4 |
| Jul 2026 | 2.7K | 23.6% | 2 | 760 | 6.6% | 4 |
| Aug 2026 | 2.6K | 23.8% | 2 | 810 | 7.5% | 4 |
| Sep 2026 | 3.2K | 21.6% | 2 | 810 | 5.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using NexGard’s and Simparica’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **NexGard**: Measured on the search terms “nexgard”, “nexgard cat”, “nexgard dog”, “nexgard flea”, “nexgard flea treatment”, “nexgard for puppies” and “nexgard spectra”, summed into one figure.
- **Simparica**: Measured on the search terms “simparica flea treatment”, “simparica for cats”, “simparica for dogs” and “simparicatrio”, summed into one figure.

- [NexGard profile](/demand/nz/brands/nexgard)
- [Simparica profile](/demand/nz/brands/simparica)
- [All flea, tick and worm treatment brands in New Zealand](/demand/nz/categories/nz-pet-parasite-treatment-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is NexGard or Simparica more popular in search?

In September 2026, NexGard had more branded searches than Simparica among flea, tick and worm treatment brands in New Zealand. NexGard had about 3,210 branded searches, while Simparica had 810. NexGard made up 21.6% of all flea, tick and worm treatment brand searches we track, and Simparica accounted for 5.5%.

## Cite this page

Brandwave. "NexGard vs Simparica: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/nexgard-vs-simparica

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/nexgard-vs-simparica. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
