---
title: "New Zealand Listener vs Woman's Day NZ: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, New Zealand Listener or Woman's Day NZ? Compare estimated monthly branded-search demand and Share of Search inside the Magazines set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/new-zealand-listener-vs-womans-day-nz"
publisher: "Brandwave"
---

# New Zealand Listener vs Woman's Day NZ: Which is more popular by branded search in New Zealand?

Which is more popular in search, New Zealand Listener or Woman's Day NZ? Compare estimated monthly branded-search demand and Share of Search inside the Magazines set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: New Zealand Listener and Woman's Day NZ
- **Competitive set**: Magazines
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **New Zealand Listener Share of Search**: 40.7%
- **Woman's Day NZ Share of Search**: 20.7%

## Which is more popular in search, New Zealand Listener or Woman's Day NZ?

- In August 2026, New Zealand Listener had more branded searches than Woman's Day NZ among magazines in New Zealand. New Zealand Listener was estimated to have 1.7K branded searches compared to Woman's Day NZ’s 850, and held a 40.7% Share of Search versus Woman's Day NZ’s 20.7%.
- The lead changed hands 2 times in the 11 months ending August 2026: Woman's Day NZ took it in March 2026, New Zealand Listener took it in April 2026.
- Across the 11 months ending August 2026, New Zealand Listener’s estimated Share of Search among magazines in New Zealand moved from 36.5% to 40.7%, and its estimated monthly branded searches moved from 1.9K to 1.7K.
- Across the 11 months ending August 2026, Woman's Day NZ’s estimated Share of Search among magazines in New Zealand moved from 10.5% to 20.7%, and its estimated monthly branded searches moved from 540 to 850.

## How did search popularity change for New Zealand magazines in August 2026?

- In August 2026, Woman's Day NZ gained estimated Share of Search among magazines in New Zealand, from 15.4% to 20.7%.
- In August 2026, New Zealand Listener lost estimated Share of Search among magazines in New Zealand, from 46.7% to 40.7%.

## Month by month

| Month | New Zealand Listener estimated searches | New Zealand Listener Share of Search | New Zealand Listener rank | Woman's Day NZ estimated searches | Woman's Day NZ Share of Search | Woman's Day NZ rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 36.5% | 1 | 540 | 10.5% | 4 |
| Nov 2025 | 1.7K | 37.2% | 1 | 820 | 17.6% | 3 |
| Dec 2025 | 1.9K | 37.9% | 1 | 770 | 15.5% | 3 |
| Jan 2026 | 1.7K | 38.4% | 1 | 760 | 17.1% | 3 |
| Feb 2026 | 1.5K | 37.4% | 1 | 920 | 22.9% | 3 |
| Mar 2026 | 1.7K | 29.5% | 2 | 2.3K | 39.6% | 1 |
| Apr 2026 | 1.6K | 43.2% | 1 | 530 | 13.9% | 3 |
| May 2026 | 1.6K | 40.6% | 1 | 740 | 18.2% | 3 |
| Jun 2026 | 1.8K | 43% | 1 | 750 | 18.2% | 3 |
| Jul 2026 | 1.9K | 46.7% | 1 | 630 | 15.4% | 3 |
| Aug 2026 | 1.7K | 40.7% | 1 | 850 | 20.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using New Zealand Listener’s and Woman's Day NZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **New Zealand Listener**: Measured on the search terms “new zealand listener online”, “nz listener”, “nz listener latest issue”, “nz listener magazine online”, “nz listener subscription”, “the listener” and “the new zealand listener”, summed into one figure.
- **Woman's Day NZ**: Measured on the search terms “nz womans day”, “womans day”, “womans day magazine new zealand”, “womans day magazine nz”, “womans day nz subscription”, “womansday co nz” and “womansdaynz”, summed into one figure.

- [New Zealand Listener profile](/demand/nz/brands/new-zealand-listener)
- [Woman's Day NZ profile](/demand/nz/brands/womans-day-nz)
- [All magazines in New Zealand](/demand/nz/categories/nz-magazines): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, New Zealand Listener or Woman's Day NZ?

In August 2026, New Zealand Listener had more branded searches than Woman's Day NZ among magazines in New Zealand. New Zealand Listener was estimated to have 1.7K branded searches compared to Woman's Day NZ’s 850, and held a 40.7% Share of Search versus Woman's Day NZ’s 20.7%.

## Cite this page

Brandwave. "New Zealand Listener vs Woman's Day NZ: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/new-zealand-listener-vs-womans-day-nz

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/new-zealand-listener-vs-womans-day-nz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
