---
title: "Neon vs PlanetScale: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Neon or PlanetScale? Compare estimated monthly branded-search demand and Share of Search inside the Developer database platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/neon-database-vs-planetscale"
publisher: "Brandwave"
---

# Neon vs PlanetScale: Which is more popular by branded search in New Zealand?

Which is more popular in search, Neon or PlanetScale? Compare estimated monthly branded-search demand and Share of Search inside the Developer database platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Neon and PlanetScale
- **Competitive set**: Developer database platforms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Neon Share of Search**: 2.4%
- **PlanetScale Share of Search**: 1.3%

## Which is more popular in search, Neon or PlanetScale?

- In August 2026, Neon had more branded searches than PlanetScale among developer database platforms in New Zealand. Neon was estimated to have 250 branded searches compared to PlanetScale’s 130, and held a 2.4% Share of Search versus PlanetScale’s 1.3%.
- The lead changed hands once in the 11 months ending August 2026: Neon took it in December 2025.
- Across the 11 months ending August 2026, Neon’s estimated Share of Search among developer database platforms in New Zealand moved from 1.6% to 2.4%, and its estimated monthly branded searches moved from 120 to 250.
- Across the 11 months ending August 2026, PlanetScale’s estimated Share of Search among developer database platforms in New Zealand moved from 1.6% to 1.3%, and its estimated monthly branded searches moved from 120 to 130.

## How did search popularity change for New Zealand developer database platforms in August 2026?

- In August 2026, Neon lost estimated Share of Search among developer database platforms in New Zealand, from 3% to 2.4%.

## Month by month

| Month | Neon estimated searches | Neon Share of Search | Neon rank | PlanetScale estimated searches | PlanetScale Share of Search | PlanetScale rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 120 | 1.6% | 5 | 120 | 1.6% | 6 |
| Nov 2025 | 120 | 1.8% | 6 | 130 | 1.9% | 5 |
| Dec 2025 | 110 | 1.8% | 5 | 90 | 1.5% | 6 |
| Jan 2026 | 160 | 2.2% | 5 | 110 | 1.5% | 6 |
| Feb 2026 | 150 | 1.9% | 5 | 80 | 1% | 6 |
| Mar 2026 | 270 | 2.5% | 5 | 130 | 1.2% | 6 |
| Apr 2026 | 250 | 2.5% | 5 | 80 | 0.79% | 6 |
| May 2026 | 240 | 2.2% | 5 | 110 | 1% | 6 |
| Jun 2026 | 260 | 2.1% | 5 | 130 | 1% | 6 |
| Jul 2026 | 280 | 3% | 5 | 120 | 1.3% | 6 |
| Aug 2026 | 250 | 2.4% | 5 | 130 | 1.3% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Neon’s and PlanetScale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Neon**: Measured on the search terms “neon backend”, “neon database”, “neon hosting”, “neon postgres” and “neon tech”, summed into one figure.
- **PlanetScale**: Measured on the search terms “planetscale”, “planetscale com”, “planetscale database” and “planetscale postgres”, summed into one figure.

- [Neon profile](/demand/nz/brands/neon-database)
- [PlanetScale profile](/demand/nz/brands/planetscale)
- [All developer database platforms in New Zealand](/demand/nz/categories/nz-developer-databases): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Neon or PlanetScale?

In August 2026, Neon had more branded searches than PlanetScale among developer database platforms in New Zealand. Neon was estimated to have 250 branded searches compared to PlanetScale’s 130, and held a 2.4% Share of Search versus PlanetScale’s 1.3%.

## Cite this page

Brandwave. "Neon vs PlanetScale: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/neon-database-vs-planetscale

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/neon-database-vs-planetscale. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.