---
title: "Naylor Palmer vs Visique Eye Spy: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Naylor Palmer or Visique Eye Spy? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North optometrists set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/naylor-palmer-vs-visique-eye-spy"
publisher: "Brandwave"
---

# Naylor Palmer vs Visique Eye Spy: Which is more popular by branded search in New Zealand?

Which is more popular in search, Naylor Palmer or Visique Eye Spy? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North optometrists set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Naylor Palmer and Visique Eye Spy
- **Competitive set**: Palmerston North optometrists
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Naylor Palmer Share of Search**: 0.63%
- **Visique Eye Spy Share of Search**: 0.1%

## Which is more popular in search, Naylor Palmer or Visique Eye Spy?

- In August 2026, Naylor Palmer had more branded searches than Visique Eye Spy among palmerston north optometrists in New Zealand. Naylor Palmer was estimated to have 860 branded searches compared to Visique Eye Spy’s 130, and held a 0.63% Share of Search versus Visique Eye Spy’s 0.1%.
- Naylor Palmer was ahead of Visique Eye Spy in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Naylor Palmer’s estimated Share of Search among palmerston north optometrists in New Zealand moved from 0.75% to 0.63%, and its estimated monthly branded searches moved from 1K to 860.
- Across the 11 months ending August 2026, Visique Eye Spy’s estimated Share of Search among palmerston north optometrists in New Zealand moved from 0.16% to 0.1%, and its estimated monthly branded searches moved from 220 to 130.

## How did search popularity change for New Zealand palmerston north optometrists in August 2026?

- Estimated monthly branded searches for Visique Eye Spy in New Zealand fell 40.9% over 11 measured months, from 220 to 130 in August 2026.
- Estimated monthly branded searches for Naylor Palmer in New Zealand fell 14.9% over 11 measured months, from 1K to 860 in August 2026.

## Month by month

| Month | Naylor Palmer estimated searches | Naylor Palmer Share of Search | Naylor Palmer rank | Visique Eye Spy estimated searches | Visique Eye Spy Share of Search | Visique Eye Spy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 0.75% | 4 | 220 | 0.16% | 6 |
| Nov 2025 | 790 | 0.53% | 4 | 290 | 0.2% | 6 |
| Dec 2025 | 850 | 0.67% | 4 | 230 | 0.18% | 6 |
| Jan 2026 | 780 | 0.53% | 4 | 170 | 0.12% | 6 |
| Feb 2026 | 800 | 0.62% | 4 | 170 | 0.13% | 6 |
| Mar 2026 | 950 | 0.62% | 4 | 180 | 0.12% | 6 |
| Apr 2026 | 880 | 0.59% | 4 | 120 | 0.08% | 6 |
| May 2026 | 950 | 0.63% | 4 | 230 | 0.15% | 6 |
| Jun 2026 | 1.1K | 0.82% | 4 | 190 | 0.14% | 6 |
| Jul 2026 | 810 | 0.6% | 4 | 170 | 0.13% | 6 |
| Aug 2026 | 860 | 0.63% | 4 | 130 | 0.1% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Naylor Palmer’s and Visique Eye Spy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Naylor Palmer**: Measured on the search terms “naylor palmer”, “naylor palmer optometrists”, “naylor palmer palmerston north” and “visique naylor palmer”, summed into one figure.
- **Visique Eye Spy**: Measured on the search terms “visique eye spy”, “visique eye spy optometrists” and “visique eye spy palmerston north”, summed into one figure.

- [Naylor Palmer profile](/demand/nz/brands/naylor-palmer)
- [Visique Eye Spy profile](/demand/nz/brands/visique-eye-spy)
- [All palmerston north optometrists in New Zealand](/demand/nz/categories/nz-palmerston-north-optometrists): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Naylor Palmer or Visique Eye Spy?

In August 2026, Naylor Palmer had more branded searches than Visique Eye Spy among palmerston north optometrists in New Zealand. Naylor Palmer was estimated to have 860 branded searches compared to Visique Eye Spy’s 130, and held a 0.63% Share of Search versus Visique Eye Spy’s 0.1%.

## Cite this page

Brandwave. "Naylor Palmer vs Visique Eye Spy: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/naylor-palmer-vs-visique-eye-spy

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/naylor-palmer-vs-visique-eye-spy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.