--- title: "Native Instruments vs Reloop: Which is searched more in New Zealand?" description: "Is Native Instruments or Reloop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the DJ equipment brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/native-instruments-vs-reloop" publisher: "Brandwave" --- # Native Instruments vs Reloop: Which is searched more in New Zealand? Is Native Instruments or Reloop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the DJ equipment brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Native Instruments and Reloop - **Competitive set**: DJ equipment brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Native Instruments Share of Search**: 17.4% - **Reloop Share of Search**: 7.1% ## Is Native Instruments or Reloop more popular in search? - In September 2026, Native Instruments had more branded searches than Reloop among DJ equipment brands in New Zealand. Native Instruments had about 320 branded searches, while Reloop had 130. Native Instruments made up 17.4% of all DJ equipment brand searches we track, and Reloop accounted for 7.1%. - Native Instruments was ahead of Reloop in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Native Instruments’ share of searches among DJ equipment brands in New Zealand moved from 26.6% to 17.4%, and its estimated monthly branded searches moved from 490 to 320. - Across the 12 months ending September 2026, Reloop’s share of searches among DJ equipment brands in New Zealand moved from 5.4% to 7.1%, and its estimated monthly branded searches moved from 100 to 130. ## Top DJ equipment brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, neither Native Instruments nor Reloop showed up in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Pioneer DJ | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | AlphaTheta | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Denon DJ | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | Rane | 4th | 3 of 3 | 1 of 1 | 4 of 4 | | Numark | 5th | 3 of 3 | 0 of 1 | 3 of 4 | | Allen & Heath | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Native Instruments | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Reloop | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about DJ equipment brands - Asked ChatGPT "Which DJ equipment brand should I buy in New Zealand?": 1. Pioneer DJ, 2. AlphaTheta, 3. Denon DJ, 4. Numark, 5. Rane - Asked ChatGPT "What are the best DJ equipment brands in New Zealand?": 1. Pioneer DJ, 2. AlphaTheta, 3. Denon DJ, 4. Rane, 5. Numark, 6. Allen & Heath - Asked ChatGPT "What's the best DJ equipment brand in New Zealand for a DJ setup?": 1. Pioneer DJ, 2. Denon DJ, 3. Rane, 4. AlphaTheta, 5. Numark - Searched Google, AI Overview "best dj gear": 1. Pioneer DJ, 2. Rane, 3. AlphaTheta, 4. Denon DJ Not named in any answer: Native Instruments and Reloop. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand DJ equipment brands in September 2026? - In September 2026, Native Instruments lost share of searches among DJ equipment brands in New Zealand, from 20% to 17.4%. - In September 2026, Reloop lost share of searches among DJ equipment brands in New Zealand, from 8.2% to 7.1%. ## Month by month | Month | Native Instruments estimated searches | Native Instruments Share of Search | Native Instruments rank | Reloop estimated searches | Reloop Share of Search | Reloop rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 490 | 26.6% | 1 | 100 | 5.4% | 7 | | Nov 2025 | 600 | 30% | 1 | 100 | 5% | 6 | | Dec 2025 | 480 | 27.1% | 1 | 80 | 4.5% | 6 | | Jan 2026 | 880 | 32.1% | 1 | 110 | 4% | 7 | | Feb 2026 | 590 | 30.7% | 1 | 110 | 5.7% | 7 | | Mar 2026 | 390 | 22.7% | 1 | 100 | 5.8% | 7 | | Apr 2026 | 400 | 22.2% | 2 | 120 | 6.7% | 6 | | May 2026 | 480 | 25.4% | 1 | 110 | 5.8% | 7 | | Jun 2026 | 400 | 22.7% | 2 | 150 | 8.5% | 6 | | Jul 2026 | 390 | 18.8% | 2 | 180 | 8.7% | 5 | | Aug 2026 | 390 | 20% | 2 | 160 | 8.2% | 6 | | Sep 2026 | 320 | 17.4% | 2 | 130 | 7.1% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Native Instruments’ and Reloop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Native Instruments**: Measured on the search terms “native instruments”, “native instruments cdj”, “native instruments mixer” and “nativeinstruments”, summed into one figure. - **Reloop**: Measured on the search terms “reloop”, “reloop buddy”, “reloop neon”, “reloop ready”, “reloop spin” and “reloop turntables”, summed into one figure. - [Native Instruments profile](/demand/nz/brands/native-instruments) - [Reloop profile](/demand/nz/brands/reloop) - [All DJ equipment brands in New Zealand](/demand/nz/categories/nz-dj-equipment-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Native Instruments or Reloop more popular in search? In September 2026, Native Instruments had more branded searches than Reloop among DJ equipment brands in New Zealand. Native Instruments had about 320 branded searches, while Reloop had 130. Native Instruments made up 17.4% of all DJ equipment brand searches we track, and Reloop accounted for 7.1%. ## Cite this page Brandwave. "Native Instruments vs Reloop: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/native-instruments-vs-reloop This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/native-instruments-vs-reloop. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.