---
title: "Naki Labour Hire vs Recruitment 360: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Naki Labour Hire or Recruitment 360? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/naki-labour-hire-vs-recruitment-360"
publisher: "Brandwave"
---

# Naki Labour Hire vs Recruitment 360: Which is more popular by branded search in New Zealand?

Which is more popular in search, Naki Labour Hire or Recruitment 360? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Naki Labour Hire and Recruitment 360
- **Competitive set**: New Plymouth recruitment agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Naki Labour Hire Share of Search**: 0.61%
- **Recruitment 360 Share of Search**: 0.39%

## Which is more popular in search, Naki Labour Hire or Recruitment 360?

- In August 2026, Naki Labour Hire had more branded searches than Recruitment 360 among new plymouth recruitment agencies in New Zealand. Naki Labour Hire was estimated to have 110 branded searches compared to Recruitment 360’s 70, and held a 0.61% Share of Search versus Recruitment 360’s 0.39%.
- Naki Labour Hire was ahead of Recruitment 360 in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Naki Labour Hire’s estimated Share of Search among new plymouth recruitment agencies in New Zealand moved from 0.45% to 0.61%, and its estimated monthly branded searches moved from 90 to 110.
- Across the 11 months ending August 2026, Recruitment 360’s estimated Share of Search among new plymouth recruitment agencies in New Zealand moved from 0.2% to 0.39%, and its estimated monthly branded searches moved from 40 to 70.

## How did search popularity change for New Zealand new plymouth recruitment agencies in August 2026?

- Estimated monthly branded searches for Recruitment 360 in New Zealand rose 75% over 11 measured months, from 40 to 70 in August 2026.
- Estimated monthly branded searches for Naki Labour Hire in New Zealand rose 22.2% over 11 measured months, from 90 to 110 in August 2026.

## Month by month

| Month | Naki Labour Hire estimated searches | Naki Labour Hire Share of Search | Naki Labour Hire rank | Recruitment 360 estimated searches | Recruitment 360 Share of Search | Recruitment 360 rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90 | 0.45% | 5 | 40 | 0.2% | 6 |
| Nov 2025 | 100 | 0.51% | 5 | 40 | 0.2% | 6 |
| Dec 2025 | 50 | 0.32% | 5 | 30 | 0.19% | 6 |
| Jan 2026 | 160 | 0.79% | 5 | 50 | 0.25% | 6 |
| Feb 2026 | 130 | 0.66% | 5 | 40 | 0.2% | 6 |
| Mar 2026 | 230 | 1.1% | 5 | 80 | 0.38% | 6 |
| Apr 2026 | 150 | 0.84% | 5 | 60 | 0.34% | 6 |
| May 2026 | 170 | 0.81% | 5 | 70 | 0.33% | 6 |
| Jun 2026 | 130 | 0.62% | 5 | 50 | 0.24% | 6 |
| Jul 2026 | 80 | 0.43% | 5 | 60 | 0.32% | 6 |
| Aug 2026 | 110 | 0.61% | 5 | 70 | 0.39% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Naki Labour Hire’s and Recruitment 360’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Naki Labour Hire**: Measured on the search terms “naki labour hire”, “naki labour hire and recruitment new plymouth” and “naki labour hire new plymouth”, summed into one figure.
- **Recruitment 360**: Measured on the search terms “recruitment 360”, “recruitment 360 new plymouth” and “recruitment360”, summed into one figure.

- [Naki Labour Hire profile](/demand/nz/brands/naki-labour-hire)
- [Recruitment 360 profile](/demand/nz/brands/recruitment-360)
- [All new plymouth recruitment agencies in New Zealand](/demand/nz/categories/nz-new-plymouth-recruitment-agencies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Naki Labour Hire or Recruitment 360?

In August 2026, Naki Labour Hire had more branded searches than Recruitment 360 among new plymouth recruitment agencies in New Zealand. Naki Labour Hire was estimated to have 110 branded searches compared to Recruitment 360’s 70, and held a 0.61% Share of Search versus Recruitment 360’s 0.39%.

## Cite this page

Brandwave. "Naki Labour Hire vs Recruitment 360: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/naki-labour-hire-vs-recruitment-360

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/naki-labour-hire-vs-recruitment-360. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.