--- title: "Musashi vs Myprotein: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Musashi or Myprotein? Compare estimated monthly branded-search demand and Share of Search inside the Sports nutrition brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/musashi-vs-myprotein" publisher: "Brandwave" --- # Musashi vs Myprotein: Which is more popular by branded search in New Zealand? Which is more popular in search, Musashi or Myprotein? Compare estimated monthly branded-search demand and Share of Search inside the Sports nutrition brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Musashi and Myprotein - **Competitive set**: Sports nutrition brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Musashi Share of Search**: 47.9% - **Myprotein Share of Search**: 3.4% ## Which is more popular in search, Musashi or Myprotein? - In August 2026, Musashi had more branded searches than Myprotein among sports nutrition brands in New Zealand. Musashi was estimated to have 29.7K branded searches compared to Myprotein’s 2.1K, and held a 47.9% Share of Search versus Myprotein’s 3.4%. - Musashi was ahead of Myprotein in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Musashi’s estimated Share of Search among sports nutrition brands in New Zealand moved from 52.5% to 47.9%, and its estimated monthly branded searches moved from 25.9K to 29.7K. - Across the 11 months ending August 2026, Myprotein’s estimated Share of Search among sports nutrition brands in New Zealand moved from 5.9% to 3.4%, and its estimated monthly branded searches moved from 2.9K to 2.1K. ## How did search popularity change for New Zealand sports nutrition brands in August 2026? - In August 2026, Musashi gained estimated Share of Search among sports nutrition brands in New Zealand, from 37.2% to 47.9%. - Estimated monthly branded searches for Myprotein in New Zealand fell 28.4% over 11 measured months, from 2.9K to 2.1K in August 2026. ## Month by month | Month | Musashi estimated searches | Musashi Share of Search | Musashi rank | Myprotein estimated searches | Myprotein Share of Search | Myprotein rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 25.9K | 52.5% | 1 | 2.9K | 5.9% | 4 | | Nov 2025 | 25.8K | 50.9% | 1 | 3.8K | 7.6% | 4 | | Dec 2025 | 20K | 54.8% | 1 | 2.1K | 5.8% | 4 | | Jan 2026 | 27.2K | 52% | 1 | 3K | 5.8% | 4 | | Feb 2026 | 29.3K | 51.2% | 1 | 3K | 5.2% | 4 | | Mar 2026 | 29.7K | 49.8% | 1 | 3.3K | 5.6% | 4 | | Apr 2026 | 24.5K | 46.7% | 1 | 2.7K | 5.1% | 4 | | May 2026 | 29.1K | 40.7% | 1 | 2.9K | 4.1% | 4 | | Jun 2026 | 28.8K | 34.7% | 2 | 3K | 3.6% | 4 | | Jul 2026 | 27.5K | 37.2% | 1 | 2.3K | 3.1% | 4 | | Aug 2026 | 29.7K | 47.9% | 1 | 2.1K | 3.4% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Musashi’s and Myprotein’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Musashi**: Measured on the search terms “musashi”, “musashi 100 whey”, “musashi 100 whey protein”, “musashi bulk protein”, “musashi creatine”, “musashi electrolytes”, “musashi energy”, “musashi fat metaboliser”, “musashi high protein”, “musashi high protein 2kg”, “musashi near me”, “musashi nz”, “musashi online”, “musashi plant protein”, “musashi pre workout”, “musashi protein”, “musashi protein powder”, “musashi protein powder nz”, “musashi protein shaker”, “musashi protein shred and burn”, “musashi shred”, “musashi shred & burn”, “musashi whey” and “musashi whey protein”, summed into one figure. - **Myprotein**: Measured on the search terms “myprotein”, “myprotein aus”, “myprotein clear whey isolate”, “myprotein creatine”, “myprotein impact whey”, “myprotein impact whey isolate”, “myprotein impact whey protein”, “myprotein impact whey protein powder”, “myprotein isolate”, “myprotein my”, “myprotein near me”, “myprotein nz”, “myprotein online”, “myprotein protein”, “myprotein protein powder” and “myprotein uk”, summed into one figure. - [Musashi profile](/demand/nz/brands/musashi) - [Myprotein profile](/demand/nz/brands/myprotein) - [All sports nutrition brands in New Zealand](/demand/nz/categories/nz-sports-nutrition-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Musashi or Myprotein? In August 2026, Musashi had more branded searches than Myprotein among sports nutrition brands in New Zealand. Musashi was estimated to have 29.7K branded searches compared to Myprotein’s 2.1K, and held a 47.9% Share of Search versus Myprotein’s 3.4%. ## Cite this page Brandwave. "Musashi vs Myprotein: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/musashi-vs-myprotein This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/musashi-vs-myprotein. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.