--- title: "Mt Ruapehu vs The Remarkables: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Mt Ruapehu or The Remarkables? Compare estimated monthly branded-search demand and Share of Search inside the Ski areas set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/mt-ruapehu-vs-the-remarkables" publisher: "Brandwave" --- # Mt Ruapehu vs The Remarkables: Which is more popular by branded search in New Zealand? Which is more popular in search, Mt Ruapehu or The Remarkables? Compare estimated monthly branded-search demand and Share of Search inside the Ski areas set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mt Ruapehu and The Remarkables - **Competitive set**: Ski areas - **Market**: New Zealand - **Month measured**: Aug 2026 - **Mt Ruapehu Share of Search**: 28.6% - **The Remarkables Share of Search**: 8.3% ## Which is more popular in search, Mt Ruapehu or The Remarkables? - In August 2026, Mt Ruapehu had more branded searches than The Remarkables among ski areas in New Zealand. Mt Ruapehu was estimated to have 280K branded searches compared to The Remarkables’ 81K, and held a 28.6% Share of Search versus The Remarkables’ 8.3%. - Mt Ruapehu was ahead of The Remarkables in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Mt Ruapehu’s estimated Share of Search among ski areas in New Zealand moved from 38.3% to 28.6%, and its estimated monthly branded searches moved from 73.8K to 280K. - Across the 11 months ending August 2026, The Remarkables’ estimated Share of Search among ski areas in New Zealand moved from 8.7% to 8.3%, and its estimated monthly branded searches moved from 16.9K to 81K. ## How did search popularity change for New Zealand ski areas in August 2026? - In August 2026, The Remarkables gained estimated Share of Search among ski areas in New Zealand, from 7% to 8.3%. - In August 2026, Mt Ruapehu lost estimated Share of Search among ski areas in New Zealand, from 30% to 28.6%. ## Month by month | Month | Mt Ruapehu estimated searches | Mt Ruapehu Share of Search | Mt Ruapehu rank | The Remarkables estimated searches | The Remarkables Share of Search | The Remarkables rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 73.8K | 38.3% | 1 | 16.9K | 8.7% | 4 | | Nov 2025 | 36.6K | 37.2% | 1 | 5.8K | 5.9% | 5 | | Dec 2025 | 31.9K | 30.4% | 2 | 7.7K | 7.3% | 5 | | Jan 2026 | 38K | 30.2% | 2 | 8.4K | 6.7% | 5 | | Feb 2026 | 41.3K | 33.4% | 1 | 6.8K | 5.5% | 5 | | Mar 2026 | 46K | 35.2% | 1 | 7.7K | 5.9% | 5 | | Apr 2026 | 51.2K | 35.6% | 1 | 7.8K | 5.4% | 5 | | May 2026 | 64.3K | 42.8% | 1 | 6.6K | 4.4% | 5 | | Jun 2026 | 111K | 27.2% | 1 | 20.2K | 5% | 5 | | Jul 2026 | 285K | 30% | 1 | 67K | 7% | 5 | | Aug 2026 | 280K | 28.6% | 1 | 81K | 8.3% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Mt Ruapehu’s and The Remarkables’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mt Ruapehu**: Measured on the search terms “mount ruapehu”, “mount ruapehu weather”, “mt ruapehu new zealand”, “mt ruapehu ski field”, “mt ruapehu snow report”, “mtruapehu com”, “mtruapehu snow report”, “turoa”, “whakapapa” and “whakapapa ski field”, summed into one figure. - **The Remarkables**: Measured on the search terms “bus to the remarkables”, “snow report the remarkables”, “the remarkables”, “the remarkables bus”, “the remarkables mountain”, “the remarkables near me”, “the remarkables ski”, “the remarkables ski area”, “the remarkables ski area photos”, “the remarkables ski bus”, “the remarkables ski field”, “the remarkables snow”, “the remarkables weather”, “theremarkables” and “theremarkables co nz”, summed into one figure. - [Mt Ruapehu profile](/demand/nz/brands/mt-ruapehu) - [The Remarkables profile](/demand/nz/brands/the-remarkables) - [All ski areas in New Zealand](/demand/nz/categories/nz-ski-areas): The set both shares are measured inside, 10 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Mt Ruapehu or The Remarkables? In August 2026, Mt Ruapehu had more branded searches than The Remarkables among ski areas in New Zealand. Mt Ruapehu was estimated to have 280K branded searches compared to The Remarkables’ 81K, and held a 28.6% Share of Search versus The Remarkables’ 8.3%. ## Cite this page Brandwave. "Mt Ruapehu vs The Remarkables: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/mt-ruapehu-vs-the-remarkables This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/mt-ruapehu-vs-the-remarkables. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.