---
title: "MSI vs Samsung: Which is searched more in New Zealand?"
description: "Is MSI or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Curved monitor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/msi-vs-samsung"
publisher: "Brandwave"
---

# MSI vs Samsung: Which is searched more in New Zealand?

Is MSI or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Curved monitor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: MSI and Samsung
- **Competitive set**: Curved monitor brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **MSI Share of Search**: 3.6%
- **Samsung Share of Search**: 46.4%

## Is MSI or Samsung more popular in search?

- In September 2026, Samsung had more branded searches than MSI among curved monitor brands in New Zealand. Samsung had about 390 branded searches, while MSI had 30. Samsung made up 46.4% of all curved monitor brand searches we track, and MSI accounted for 3.6%.
- Samsung was ahead of MSI in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, MSI’s share of searches among curved monitor brands in New Zealand moved from 2.5% to 3.6%, and its estimated monthly branded searches moved from 20 to 30.
- Across the 12 months ending September 2026, Samsung’s share of searches among curved monitor brands in New Zealand moved from 48.1% to 46.4%, and its estimated monthly branded searches held steady at 390.

## Top curved monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Samsung appeared in all four answers. MSI was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Samsung was listed before MSI in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Samsung | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Dell | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| LG | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| MSI | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| AOC | 5th | 2 of 3 | 0 of 1 | 2 of 4 |

## Every AI answer about curved monitor brands

- Asked ChatGPT "Which curved monitor brand should I buy in New Zealand?": 1. Samsung, 2. Dell, 3. AOC, 4. LG
- Asked ChatGPT "What are the best curved monitor brands in New Zealand?": 1. Samsung, 2. Dell, 3. LG, 4. MSI, 5. AOC
- Asked ChatGPT "What's the best curved monitor brand in New Zealand for gaming and work?": 1. Samsung, 2. Dell, 3. MSI
- Searched Google, AI Overview "curved monitor nz": 1. Samsung

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand curved monitor brands in September 2026?

- In September 2026, MSI lost share of searches among curved monitor brands in New Zealand, from 4.8% to 3.6%.
- Samsung’s share of searches among curved monitor brands in New Zealand has gained ground for 3 months in a row, from 37.2% to 46.4% in September 2026.

## Month by month

| Month | MSI estimated searches | MSI Share of Search | MSI rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 20 | 2.5% | 5 | 390 | 48.1% | 1 |
| Nov 2025 | 30 | 3% | 5 | 480 | 48.5% | 1 |
| Dec 2025 | 20 | 2.3% | 5 | 480 | 54.5% | 1 |
| Jan 2026 | 20 | 2.5% | 5 | 390 | 48.1% | 1 |
| Feb 2026 | 10 | 1.4% | 5 | 320 | 46.4% | 1 |
| Mar 2026 | 20 | 2.4% | 5 | 390 | 47.6% | 1 |
| Apr 2026 | 40 | 4.4% | 5 | 390 | 43.3% | 1 |
| May 2026 | 20 | 2.6% | 5 | 320 | 42.1% | 1 |
| Jun 2026 | 30 | 3.5% | 5 | 320 | 37.2% | 2 |
| Jul 2026 | 20 | 2.3% | 5 | 390 | 44.3% | 1 |
| Aug 2026 | 50 | 4.8% | 5 | 480 | 46.2% | 1 |
| Sep 2026 | 30 | 3.6% | 5 | 390 | 46.4% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using MSI’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **MSI**: Measured on the search term “msi curved monitor”.
- **Samsung**: Measured on the search term “samsung odyssey”.

- [MSI profile](/demand/nz/brands/msi)
- [Samsung profile](/demand/nz/brands/samsung)
- [All curved monitor brands in New Zealand](/demand/nz/categories/nz-curved-monitor-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is MSI or Samsung more popular in search?

In September 2026, Samsung had more branded searches than MSI among curved monitor brands in New Zealand. Samsung had about 390 branded searches, while MSI had 30. Samsung made up 46.4% of all curved monitor brand searches we track, and MSI accounted for 3.6%.

## Cite this page

Brandwave. "MSI vs Samsung: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/msi-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/msi-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
