---
title: "Mortgage Sure vs Vesta Finance & Advisory: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Mortgage Sure or Vesta Finance & Advisory? Compare estimated monthly branded-search demand and Share of Search inside the Hastings mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/mortgage-sure-vs-vesta-finance-advisory"
publisher: "Brandwave"
---

# Mortgage Sure vs Vesta Finance & Advisory: Which is more popular by branded search in New Zealand?

Which is more popular in search, Mortgage Sure or Vesta Finance & Advisory? Compare estimated monthly branded-search demand and Share of Search inside the Hastings mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mortgage Sure and Vesta Finance & Advisory
- **Competitive set**: Hastings mortgage advisers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Mortgage Sure Share of Search**: 18.2%
- **Vesta Finance & Advisory Share of Search**: 13.6%

## Which is more popular in search, Mortgage Sure or Vesta Finance & Advisory?

- In August 2026, Mortgage Sure had more branded searches than Vesta Finance & Advisory among hastings mortgage advisers in New Zealand. Mortgage Sure was estimated to have 80 branded searches compared to Vesta Finance & Advisory’s 60, and held an 18.2% Share of Search versus Vesta Finance & Advisory’s 13.6%.
- The lead changed hands 2 times in the 11 months ending August 2026: Vesta Finance & Advisory took it in June 2026, Mortgage Sure took it in July 2026.
- Across the 11 months ending August 2026, Mortgage Sure’s estimated Share of Search among hastings mortgage advisers in New Zealand moved from 25% to 18.2%, and its estimated monthly branded searches moved from 120 to 80.
- Across the 11 months ending August 2026, Vesta Finance & Advisory’s estimated Share of Search among hastings mortgage advisers in New Zealand moved from 6.3% to 13.6%, and its estimated monthly branded searches moved from 30 to 60.

## How did search popularity change for New Zealand hastings mortgage advisers in August 2026?

- In August 2026, Vesta Finance & Advisory gained estimated Share of Search among hastings mortgage advisers in New Zealand, from 9.1% to 13.6%.
- In August 2026, Mortgage Sure lost estimated Share of Search among hastings mortgage advisers in New Zealand, from 24.2% to 18.2%.

## Month by month

| Month | Mortgage Sure estimated searches | Mortgage Sure Share of Search | Mortgage Sure rank | Vesta Finance & Advisory estimated searches | Vesta Finance & Advisory Share of Search | Vesta Finance & Advisory rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 120 | 25% | 2 | 30 | 6.3% | 3 |
| Nov 2025 | 120 | 28.6% | 2 | 30 | 7.1% | 3 |
| Dec 2025 | 100 | 32.3% | 2 | 10 | 3.2% | 3 |
| Jan 2026 | 100 | 24.4% | 2 | 20 | 4.9% | 3 |
| Feb 2026 | 80 | 21.6% | 2 | 30 | 8.1% | 3 |
| Mar 2026 | 80 | 22.2% | 2 | 20 | 5.6% | 3 |
| Apr 2026 | 120 | 30.8% | 2 | 20 | 5.1% | 3 |
| May 2026 | 80 | 19.5% | 2 | 20 | 4.9% | 3 |
| Jun 2026 | 60 | 14.6% | 3 | 80 | 19.5% | 2 |
| Jul 2026 | 80 | 24.2% | 2 | 30 | 9.1% | 3 |
| Aug 2026 | 80 | 18.2% | 2 | 60 | 13.6% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mortgage Sure’s and Vesta Finance & Advisory’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mortgage Sure**: Measured on the search terms “mortgage sure”, “mortgage sure hastings” and “mortgagesure”, summed into one figure.
- **Vesta Finance & Advisory**: Measured on the search terms “vesta finance & advisory”, “vesta finance & advisory mortgage brokers” and “vesta finance and advisory”, summed into one figure.

- [Mortgage Sure profile](/demand/nz/brands/mortgage-sure)
- [Vesta Finance & Advisory profile](/demand/nz/brands/vesta-finance-advisory)
- [All hastings mortgage advisers in New Zealand](/demand/nz/categories/nz-hastings-mortgage-advisers): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mortgage Sure or Vesta Finance & Advisory?

In August 2026, Mortgage Sure had more branded searches than Vesta Finance & Advisory among hastings mortgage advisers in New Zealand. Mortgage Sure was estimated to have 80 branded searches compared to Vesta Finance & Advisory’s 60, and held an 18.2% Share of Search versus Vesta Finance & Advisory’s 13.6%.

## Cite this page

Brandwave. "Mortgage Sure vs Vesta Finance & Advisory: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/mortgage-sure-vs-vesta-finance-advisory

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/mortgage-sure-vs-vesta-finance-advisory. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
