---
title: "Mortgage Express vs The Mortgage Supply Co: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Mortgage Express or The Mortgage Supply Co? Compare estimated monthly branded-search demand and Share of Search inside the mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/mortgage-express-vs-mortgage-supply-co"
publisher: "Brandwave"
---

# Mortgage Express vs The Mortgage Supply Co: Which is more popular by branded search in New Zealand?

Which is more popular in search, Mortgage Express or The Mortgage Supply Co? Compare estimated monthly branded-search demand and Share of Search inside the mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mortgage Express and The Mortgage Supply Co
- **Competitive set**: mortgage advisers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Mortgage Express Share of Search**: 0.63%
- **The Mortgage Supply Co Share of Search**: 1.5%

## Which is more popular in search, Mortgage Express or The Mortgage Supply Co?

- In August 2026, The Mortgage Supply Co had more branded searches than Mortgage Express among mortgage advisers in New Zealand. The Mortgage Supply Co was estimated to have 340 branded searches compared to Mortgage Express’ 140, and held a 1.5% Share of Search versus Mortgage Express’ 0.63%.
- The Mortgage Supply Co was ahead of Mortgage Express in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mortgage Express’ estimated Share of Search among mortgage advisers in New Zealand moved from 0.9% to 0.63%, and its estimated monthly branded searches moved from 230 to 140.
- Across the 11 months ending August 2026, The Mortgage Supply Co’s estimated Share of Search among mortgage advisers in New Zealand moved from 1.1% to 1.5%, and its estimated monthly branded searches moved from 280 to 340.

## How did search popularity change for New Zealand mortgage advisers in August 2026?

- In August 2026, Star Mortgage overtook The Mortgage Supply Co to rank 11th among mortgage advisers in New Zealand, at 2.1%.
- In August 2026, Mortgage Express fell from 16th to 19th among mortgage advisers in New Zealand.
- Estimated monthly branded searches for The Mortgage Supply Co in New Zealand rose 21.4% over 11 measured months, from 280 to 340 in August 2026.

## Month by month

| Month | Mortgage Express estimated searches | Mortgage Express Share of Search | Mortgage Express rank | The Mortgage Supply Co estimated searches | The Mortgage Supply Co Share of Search | The Mortgage Supply Co rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 230 | 0.9% | 14 | 280 | 1.1% | 13 |
| Nov 2025 | 220 | 0.89% | 14 | 280 | 1.1% | 12 |
| Dec 2025 | 140 | 0.75% | 15 | 170 | 0.91% | 13 |
| Jan 2026 | 240 | 1% | 12 | 240 | 1% | 13 |
| Feb 2026 | 230 | 0.91% | 13 | 330 | 1.3% | 12 |
| Mar 2026 | 210 | 0.81% | 16 | 370 | 1.4% | 12 |
| Apr 2026 | 180 | 0.83% | 17 | 250 | 1.2% | 13 |
| May 2026 | 220 | 0.94% | 16 | 310 | 1.3% | 11 |
| Jun 2026 | 230 | 1.1% | 14 | 340 | 1.6% | 11 |
| Jul 2026 | 190 | 0.9% | 16 | 270 | 1.3% | 11 |
| Aug 2026 | 140 | 0.63% | 19 | 340 | 1.5% | 13 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mortgage Express’ and The Mortgage Supply Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mortgage Express**: Measured on the search terms “mortgage express”, “mortgage express nz”, “mortgage express timaru”, “mortgage-express” and “mortgageexpress”, summed into one figure.
- **The Mortgage Supply Co**: Measured on the search terms “mortgage supply”, “mortgage supply co”, “mortgage supply company”, “mortgage supply nz”, “mortgagesupply” and “the mortgage supply co”, summed into one figure.

- [Mortgage Express profile](/demand/nz/brands/mortgage-express)
- [The Mortgage Supply Co profile](/demand/nz/brands/mortgage-supply-co)
- [All mortgage advisers in New Zealand](/demand/nz/categories/nz-mortgage-advisers): The set both shares are measured inside, 22 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mortgage Express or The Mortgage Supply Co?

In August 2026, The Mortgage Supply Co had more branded searches than Mortgage Express among mortgage advisers in New Zealand. The Mortgage Supply Co was estimated to have 340 branded searches compared to Mortgage Express’ 140, and held a 1.5% Share of Search versus Mortgage Express’ 0.63%.

## Cite this page

Brandwave. "Mortgage Express vs The Mortgage Supply Co: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/mortgage-express-vs-mortgage-supply-co

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/mortgage-express-vs-mortgage-supply-co. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
