---
title: "Miss Fox vs Reds Hairdressing: Which is more popular in New Zealand?"
description: "Is Miss Fox or Reds Hairdressing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington region hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/miss-fox-vs-reds-hairdressing"
publisher: "Brandwave"
---

# Miss Fox vs Reds Hairdressing: Which is more popular in New Zealand?

Is Miss Fox or Reds Hairdressing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington region hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Miss Fox and Reds Hairdressing
- **Competitive set**: Wellington region hair salons
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Miss Fox Share of Search**: 19.3%
- **Reds Hairdressing Share of Search**: 0.45%

## Is Miss Fox or Reds Hairdressing more popular in search?

- In October 2026, Miss Fox had more branded searches than Reds Hairdressing among wellington region hair salons in New Zealand. Miss Fox had about 860 branded searches, while Reds Hairdressing had 20. Miss Fox made up 19.3% of all wellington region hair salon searches we track, and Reds Hairdressing accounted for 0.45%.
- Miss Fox was ahead of Reds Hairdressing in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Miss Fox’s share of searches among wellington region hair salons in New Zealand moved from 16.2% to 19.3%, and its estimated monthly branded searches moved from 730 to 860.
- Across the 12 months ending October 2026, Reds Hairdressing’s share of searches among wellington region hair salons in New Zealand moved from 0.44% to 0.45%, and its estimated monthly branded searches held steady at 20.

## Top wellington region hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Miss Fox appeared in all four answers. Reds Hairdressing did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Miss Fox | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Buoy Salon & Spa | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Sable Fine Hair | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Tokki Hair Studio | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Mane Salon | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Reds Hairdressing | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about wellington region hair salons

- Asked ChatGPT "Which hair salon should I go to in Wellington Region, New Zealand?": 1. Miss Fox, 2. Sable Fine Hair, 3. Tokki Hair Studio, 4. Buoy Salon & Spa
- Asked ChatGPT "What are the best hair salons in Wellington Region, New Zealand?": 1. Buoy Salon & Spa, 2. Miss Fox, 3. Sable Fine Hair, 4. Mane Salon, 5. Tokki Hair Studio
- Asked ChatGPT "What's the best hair salon in Wellington Region, New Zealand for a haircut?": 1. Buoy Salon & Spa, 2. Sable Fine Hair, 3. Miss Fox, 4. Mane Salon
- Searched Google, AI Overview "hairdresser wellington nz": 1. Miss Fox, 2. Buoy Salon & Spa

Not named in any answer: Reds Hairdressing.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand wellington region hair salons in October 2026?

- In October 2026, Miss Fox gained share of searches among wellington region hair salons in New Zealand, from 14.8% to 19.3%.

## How has branded search for Miss Fox and Reds Hairdressing changed in New Zealand over the last 12 months?

| Month | Miss Fox estimated searches | Miss Fox Share of Search | Miss Fox rank | Reds Hairdressing estimated searches | Reds Hairdressing Share of Search | Reds Hairdressing rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 730 | 16.2% | 4 | 20 | 0.44% | 6 |
| Dec 2025 | 590 | 15.4% | 4 | 10 | 0.26% | 6 |
| Jan 2026 | 800 | 18.6% | 4 | 30 | 0.7% | 6 |
| Feb 2026 | 730 | 17.9% | 3 | 10 | 0.25% | 6 |
| Mar 2026 | 830 | 17.1% | 4 | 20 | 0.41% | 6 |
| Apr 2026 | 660 | 14.9% | 4 | 20 | 0.45% | 6 |
| May 2026 | 860 | 18% | 4 | 10 | 0.21% | 6 |
| Jun 2026 | 760 | 19.8% | 3 | 20 | 0.52% | 6 |
| Jul 2026 | 890 | 22% | 3 | 20 | 0.5% | 6 |
| Aug 2026 | 650 | 17.1% | 4 | 10 | 0.26% | 6 |
| Sep 2026 | 620 | 14.8% | 4 | 20 | 0.48% | 6 |
| Oct 2026 | 860 | 19.3% | 4 | 20 | 0.45% | 6 |

## How are Miss Fox’s and Reds Hairdressing’s branded searches counted?

Brandwave collects information about searches that people make online using Miss Fox’s and Reds Hairdressing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Miss Fox**: Measured on the search terms “miss fox” and “miss fox wellington”, summed into one figure.
- **Reds Hairdressing**: Measured on the search term “reds hairdressing”.

- [Miss Fox profile](/demand/nz/brands/miss-fox)
- [Reds Hairdressing profile](/demand/nz/brands/reds-hairdressing)
- [All wellington region hair salons in New Zealand](/demand/nz/locations/wellington-region/hair-salons): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Miss Fox or Reds Hairdressing more popular in search?

In October 2026, Miss Fox had more branded searches than Reds Hairdressing among wellington region hair salons in New Zealand. Miss Fox had about 860 branded searches, while Reds Hairdressing had 20. Miss Fox made up 19.3% of all wellington region hair salon searches we track, and Reds Hairdressing accounted for 0.45%.

## Cite this page

Brandwave. "Miss Fox vs Reds Hairdressing: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/miss-fox-vs-reds-hairdressing

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/miss-fox-vs-reds-hairdressing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
