---
title: "Microsoft Bookings vs Setmore: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Microsoft Bookings or Setmore? Compare estimated monthly branded-search demand and Share of Search inside the Scheduling tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/microsoft-bookings-vs-setmore"
publisher: "Brandwave"
---

# Microsoft Bookings vs Setmore: Which is more popular by branded search in New Zealand?

Which is more popular in search, Microsoft Bookings or Setmore? Compare estimated monthly branded-search demand and Share of Search inside the Scheduling tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Microsoft Bookings and Setmore
- **Competitive set**: Scheduling tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Microsoft Bookings Share of Search**: 8.3%
- **Setmore Share of Search**: 10.5%

## Which is more popular in search, Microsoft Bookings or Setmore?

- In August 2026, Setmore had more branded searches than Microsoft Bookings among scheduling tools in New Zealand. Setmore was estimated to have 620 branded searches compared to Microsoft Bookings’ 490, and held a 10.5% Share of Search versus Microsoft Bookings’ 8.3%.
- Setmore was ahead of Microsoft Bookings in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Microsoft Bookings’ estimated Share of Search among scheduling tools in New Zealand moved from 6.2% to 8.3%, and its estimated monthly branded searches moved from 410 to 490.
- Across the 11 months ending August 2026, Setmore’s estimated Share of Search among scheduling tools in New Zealand moved from 8.6% to 10.5%, and its estimated monthly branded searches moved from 570 to 620.

## How did search popularity change for New Zealand scheduling tools in August 2026?

- In August 2026, Setmore gained estimated Share of Search among scheduling tools in New Zealand, from 9.2% to 10.5%.
- Estimated monthly branded searches for Microsoft Bookings in New Zealand rose 19.5% over 11 measured months, from 410 to 490 in August 2026.

## Month by month

| Month | Microsoft Bookings estimated searches | Microsoft Bookings Share of Search | Microsoft Bookings rank | Setmore estimated searches | Setmore Share of Search | Setmore rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 410 | 6.2% | 4 | 570 | 8.6% | 3 |
| Nov 2025 | 400 | 7.1% | 4 | 560 | 10% | 3 |
| Dec 2025 | 260 | 6.3% | 4 | 490 | 11.9% | 3 |
| Jan 2026 | 410 | 7.3% | 4 | 600 | 10.6% | 3 |
| Feb 2026 | 420 | 7.5% | 4 | 620 | 11.1% | 3 |
| Mar 2026 | 610 | 8.8% | 4 | 750 | 10.8% | 3 |
| Apr 2026 | 400 | 6.8% | 4 | 600 | 10.1% | 3 |
| May 2026 | 410 | 6.8% | 4 | 730 | 12.1% | 3 |
| Jun 2026 | 400 | 6.8% | 4 | 600 | 10.2% | 3 |
| Jul 2026 | 480 | 8.6% | 4 | 510 | 9.2% | 3 |
| Aug 2026 | 490 | 8.3% | 4 | 620 | 10.5% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Microsoft Bookings’ and Setmore’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Microsoft Bookings**: Measured on the search terms “microsoft bookings”, “microsoft bookings calendar”, “microsoft bookings online”, “microsoft bookings scheduling” and “microsoftbookings”, summed into one figure.
- **Setmore**: Measured on the search terms “setmore”, “setmore booking”, “setmore booking system”, “setmore calendar”, “setmore com”, “setmore near me” and “setmore scheduling”, summed into one figure.

- [Microsoft Bookings profile](/demand/nz/brands/microsoft-bookings)
- [Setmore profile](/demand/nz/brands/setmore)
- [All scheduling tools in New Zealand](/demand/nz/categories/nz-scheduling-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Microsoft Bookings or Setmore?

In August 2026, Setmore had more branded searches than Microsoft Bookings among scheduling tools in New Zealand. Setmore was estimated to have 620 branded searches compared to Microsoft Bookings’ 490, and held a 10.5% Share of Search versus Microsoft Bookings’ 8.3%.

## Cite this page

Brandwave. "Microsoft Bookings vs Setmore: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/microsoft-bookings-vs-setmore

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/microsoft-bookings-vs-setmore. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.