--- title: "Metro vs NZ House & Garden: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Metro or NZ House & Garden? Compare estimated monthly branded-search demand and Share of Search inside the Magazines set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/metro-vs-nz-house-and-garden" publisher: "Brandwave" --- # Metro vs NZ House & Garden: Which is more popular by branded search in New Zealand? Which is more popular in search, Metro or NZ House & Garden? Compare estimated monthly branded-search demand and Share of Search inside the Magazines set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Metro and NZ House & Garden - **Competitive set**: Magazines - **Market**: New Zealand - **Month measured**: Aug 2026 - **Metro Share of Search**: 4.1% - **NZ House & Garden Share of Search**: 31.7% ## Which is more popular in search, Metro or NZ House & Garden? - In August 2026, NZ House & Garden had more branded searches than Metro among magazines in New Zealand. NZ House & Garden was estimated to have 1.3K branded searches compared to Metro’s 170, and held a 31.7% Share of Search versus Metro’s 4.1%. - NZ House & Garden was ahead of Metro in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Metro’s estimated Share of Search among magazines in New Zealand moved from 19.7% to 4.1%, and its estimated monthly branded searches moved from 1K to 170. - Across the 11 months ending August 2026, NZ House & Garden’s estimated Share of Search among magazines in New Zealand moved from 25.4% to 31.7%, and its estimated monthly branded searches held steady at 1.3K. ## How did search popularity change for New Zealand magazines in August 2026? - In August 2026, NZ House & Garden gained estimated Share of Search among magazines in New Zealand, from 30.8% to 31.7%. - Estimated monthly branded searches for Metro in New Zealand fell 83.2% over 11 measured months, from 1K to 170 in August 2026. ## Month by month | Month | Metro estimated searches | Metro Share of Search | Metro rank | NZ House & Garden estimated searches | NZ House & Garden Share of Search | NZ House & Garden rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 19.7% | 3 | 1.3K | 25.4% | 2 | | Nov 2025 | 260 | 5.6% | 4 | 1.7K | 35.7% | 2 | | Dec 2025 | 340 | 6.9% | 4 | 1.8K | 36.1% | 2 | | Jan 2026 | 220 | 4.9% | 4 | 1.6K | 36.2% | 2 | | Feb 2026 | 170 | 4.2% | 4 | 1.3K | 31.7% | 2 | | Mar 2026 | 260 | 4.4% | 4 | 1.4K | 23.4% | 3 | | Apr 2026 | 170 | 4.5% | 4 | 1.3K | 35.3% | 2 | | May 2026 | 230 | 5.7% | 4 | 1.3K | 32.5% | 2 | | Jun 2026 | 330 | 8% | 4 | 1.1K | 27.9% | 2 | | Jul 2026 | 170 | 4.2% | 4 | 1.3K | 30.8% | 2 | | Aug 2026 | 170 | 4.1% | 4 | 1.3K | 31.7% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Metro’s and NZ House & Garden’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Metro**: Measured on the search terms “metro issue”, “metro magazine” and “metro subscription”, summed into one figure. - **NZ House & Garden**: Measured on the search terms “house and garden magazine”, “nz house & garden subscription”, “nz house and garden”, “nz house and garden latest issue” and “nz house and garden magazine website”, summed into one figure. - [Metro profile](/demand/nz/brands/metro) - [NZ House & Garden profile](/demand/nz/brands/nz-house-and-garden) - [All magazines in New Zealand](/demand/nz/categories/nz-magazines): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Metro or NZ House & Garden? In August 2026, NZ House & Garden had more branded searches than Metro among magazines in New Zealand. NZ House & Garden was estimated to have 1.3K branded searches compared to Metro’s 170, and held a 31.7% Share of Search versus Metro’s 4.1%. ## Cite this page Brandwave. "Metro vs NZ House & Garden: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/metro-vs-nz-house-and-garden This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/metro-vs-nz-house-and-garden. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.