--- title: "Mercury IT vs South Pacific IT: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Mercury IT or South Pacific IT? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown IT support companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/mercury-it-vs-south-pacific-it" publisher: "Brandwave" --- # Mercury IT vs South Pacific IT: Which is more popular by branded search in New Zealand? Which is more popular in search, Mercury IT or South Pacific IT? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown IT support companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mercury IT and South Pacific IT - **Competitive set**: Queenstown IT support companies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Mercury IT Share of Search**: 12.9% - **South Pacific IT Share of Search**: 14.5% ## Which is more popular in search, Mercury IT or South Pacific IT? - In August 2026, South Pacific IT had more branded searches than Mercury IT among queenstown IT support companies in New Zealand. South Pacific IT was estimated to have 180 branded searches compared to Mercury IT’s 160, and held a 14.5% Share of Search versus Mercury IT’s 12.9%. - The lead changed hands 6 times in the 11 months ending August 2026: Mercury IT took it in November 2025, South Pacific IT took it in December 2025, Mercury IT took it in February 2026, South Pacific IT took it in June 2026, Mercury IT took it in July 2026, South Pacific IT took it in August 2026. - Across the 11 months ending August 2026, Mercury IT’s estimated Share of Search among queenstown IT support companies in New Zealand moved from 10.6% to 12.9%, and its estimated monthly branded searches moved from 120 to 160. - Across the 11 months ending August 2026, South Pacific IT’s estimated Share of Search among queenstown IT support companies in New Zealand moved from 11.5% to 14.5%, and its estimated monthly branded searches moved from 130 to 180. ## How did search popularity change for New Zealand queenstown IT support companies in August 2026? - In August 2026, The Computer Professors overtook Mercury IT to rank 4th among queenstown IT support companies in New Zealand, at 16.1%. - In August 2026, South Pacific IT gained estimated Share of Search among queenstown IT support companies in New Zealand, from 11.5% to 14.5%. - In August 2026, Mercury IT gained estimated Share of Search among queenstown IT support companies in New Zealand, from 12.3% to 12.9%. ## Month by month | Month | Mercury IT estimated searches | Mercury IT Share of Search | Mercury IT rank | South Pacific IT estimated searches | South Pacific IT Share of Search | South Pacific IT rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 120 | 10.6% | 6 | 130 | 11.5% | 5 | | Nov 2025 | 150 | 11.2% | 5 | 120 | 9% | 6 | | Dec 2025 | 100 | 9.5% | 5 | 110 | 10.5% | 4 | | Jan 2026 | 100 | 8.7% | 5 | 100 | 8.7% | 6 | | Feb 2026 | 150 | 15.2% | 4 | 110 | 11.1% | 5 | | Mar 2026 | 120 | 11.4% | 4 | 120 | 11.4% | 5 | | Apr 2026 | 110 | 10.6% | 4 | 110 | 10.6% | 5 | | May 2026 | 100 | 10.3% | 5 | 100 | 10.3% | 6 | | Jun 2026 | 120 | 8.6% | 5 | 210 | 15% | 3 | | Jul 2026 | 150 | 12.3% | 4 | 140 | 11.5% | 5 | | Aug 2026 | 160 | 12.9% | 6 | 180 | 14.5% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Mercury IT’s and South Pacific IT’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mercury IT**: Measured on the search terms “mercury it”, “mercury it new zealand”, “mercury it nz” and “mercuryit”, summed into one figure. - **South Pacific IT**: Measured on the search terms “south pacific it” and “south pacific it queenstown”, summed into one figure. - [Mercury IT profile](/demand/nz/brands/mercury-it) - [South Pacific IT profile](/demand/nz/brands/south-pacific-it) - [All queenstown IT support companies in New Zealand](/demand/nz/categories/nz-queenstown-it-support-companies): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Mercury IT or South Pacific IT? In August 2026, South Pacific IT had more branded searches than Mercury IT among queenstown IT support companies in New Zealand. South Pacific IT was estimated to have 180 branded searches compared to Mercury IT’s 160, and held a 14.5% Share of Search versus Mercury IT’s 12.9%. ## Cite this page Brandwave. "Mercury IT vs South Pacific IT: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/mercury-it-vs-south-pacific-it This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/mercury-it-vs-south-pacific-it. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.