---
title: "Meadow Fresh vs Puhoi Valley: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Meadow Fresh or Puhoi Valley? Compare estimated monthly branded-search demand and Share of Search inside the Milk brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/meadow-fresh-vs-puhoi-valley"
publisher: "Brandwave"
---

# Meadow Fresh vs Puhoi Valley: Which is more popular by branded search in New Zealand?

Which is more popular in search, Meadow Fresh or Puhoi Valley? Compare estimated monthly branded-search demand and Share of Search inside the Milk brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Meadow Fresh and Puhoi Valley
- **Competitive set**: Milk brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Meadow Fresh Share of Search**: 11.3%
- **Puhoi Valley Share of Search**: 15.5%

## Which is more popular in search, Meadow Fresh or Puhoi Valley?

- In August 2026, Puhoi Valley had more branded searches than Meadow Fresh among milk brands in New Zealand. Puhoi Valley was estimated to have 2.5K branded searches compared to Meadow Fresh’s 1.8K, and held a 15.5% Share of Search versus Meadow Fresh’s 11.3%.
- The lead changed hands 3 times in the 11 months ending August 2026: Puhoi Valley took it in January 2026, Meadow Fresh took it in February 2026, Puhoi Valley took it in August 2026.
- Across the 11 months ending August 2026, Meadow Fresh’s estimated Share of Search among milk brands in New Zealand moved from 15.8% to 11.3%, and its estimated monthly branded searches moved from 2.1K to 1.8K.
- Across the 11 months ending August 2026, Puhoi Valley’s estimated Share of Search among milk brands in New Zealand moved from 15.8% to 15.5%, and its estimated monthly branded searches moved from 2.1K to 2.5K.

## How did search popularity change for New Zealand milk brands in August 2026?

- In August 2026, Puhoi Valley overtook Meadow Fresh to rank 3rd among milk brands in New Zealand, at 15.5%.
- In August 2026, Meadow Fresh lost estimated Share of Search among milk brands in New Zealand, from 12.9% to 11.3%.

## Month by month

| Month | Meadow Fresh estimated searches | Meadow Fresh Share of Search | Meadow Fresh rank | Puhoi Valley estimated searches | Puhoi Valley Share of Search | Puhoi Valley rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.1K | 15.8% | 3 | 2.1K | 15.8% | 4 |
| Nov 2025 | 2.1K | 16% | 3 | 1.6K | 12.1% | 4 |
| Dec 2025 | 1.9K | 16.6% | 3 | 1.6K | 13.6% | 4 |
| Jan 2026 | 1.9K | 13.3% | 4 | 2.3K | 15.7% | 3 |
| Feb 2026 | 2.5K | 17.5% | 3 | 1.7K | 11.9% | 4 |
| Mar 2026 | 2.6K | 17% | 3 | 1.8K | 11.9% | 4 |
| Apr 2026 | 2.2K | 13% | 3 | 1.7K | 9.7% | 4 |
| May 2026 | 2.1K | 12.9% | 3 | 2K | 12% | 4 |
| Jun 2026 | 2.2K | 14.3% | 3 | 1.7K | 11.3% | 4 |
| Jul 2026 | 2K | 12.9% | 3 | 1.8K | 11.8% | 4 |
| Aug 2026 | 1.8K | 11.3% | 4 | 2.5K | 15.5% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Meadow Fresh’s and Puhoi Valley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Meadow Fresh**: Measured on the search terms “meadow fresh”, “meadow fresh custard”, “meadow fresh dairy”, “meadow fresh milk”, “meadow fresh near me”, “meadow fresh new zealand”, “meadow fresh nz”, “meadow fresh yogurt”, “meadowfresh”, “meadowfresh co nz”, “meadowfresh dairy”, “meadowfresh milk” and “meadowfresh nz”, summed into one figure.
- **Puhoi Valley**: Measured on the search terms “puhoi valley”, “puhoi valley chocolate milk”, “puhoi valley greek yoghurt”, “puhoi valley milk”, “puhoi valley near me”, “puhoi valley yoghurt”, “puhoi valley yogurt”, “puhoivalley” and “puhoivalley co nz”, summed into one figure.

- [Meadow Fresh profile](/demand/nz/brands/meadow-fresh)
- [Puhoi Valley profile](/demand/nz/brands/puhoi-valley)
- [All milk brands in New Zealand](/demand/nz/categories/nz-milk-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Meadow Fresh or Puhoi Valley?

In August 2026, Puhoi Valley had more branded searches than Meadow Fresh among milk brands in New Zealand. Puhoi Valley was estimated to have 2.5K branded searches compared to Meadow Fresh’s 1.8K, and held a 15.5% Share of Search versus Meadow Fresh’s 11.3%.

## Cite this page

Brandwave. "Meadow Fresh vs Puhoi Valley: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/meadow-fresh-vs-puhoi-valley

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/meadow-fresh-vs-puhoi-valley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
