--- title: "Max Pennington’s AutoCity vs Terry's Panel Shop: Which is searched more in New Zealand?" description: "Is Max Pennington’s AutoCity or Terry's Panel Shop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth collision repair companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/max-penningtons-autocity-vs-terrys-panel-shop" publisher: "Brandwave" --- # Max Pennington’s AutoCity vs Terry's Panel Shop: Which is searched more in New Zealand? Is Max Pennington’s AutoCity or Terry's Panel Shop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth collision repair companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Max Pennington’s AutoCity and Terry's Panel Shop - **Competitive set**: New Plymouth collision repair companies - **Market**: New Zealand - **Month measured**: Sep 2026 - **Max Pennington’s AutoCity Share of Search**: 23% - **Terry's Panel Shop Share of Search**: 27.9% ## Is Max Pennington’s AutoCity or Terry's Panel Shop more popular in search? - In September 2026, Terry's Panel Shop had more branded searches than Max Pennington’s AutoCity among New Plymouth collision repair companies in New Zealand. Terry's Panel Shop had about 170 branded searches, while Max Pennington’s AutoCity had 140. Terry's Panel Shop made up 27.9% of all New Plymouth collision repair company searches we track, and Max Pennington’s AutoCity accounted for 23%. - The lead changed hands 3 times in the 12 months ending September 2026: Terry's Panel Shop took it in November 2025, Max Pennington’s AutoCity took it in April 2026, Terry's Panel Shop took it in July 2026. - Across the 12 months ending September 2026, Max Pennington’s AutoCity’s share of searches among New Plymouth collision repair companies in New Zealand moved from 28.6% to 23%, and its estimated monthly branded searches moved from 180 to 140. - Across the 12 months ending September 2026, Terry's Panel Shop’s share of searches among New Plymouth collision repair companies in New Zealand moved from 27% to 27.9%, and its estimated monthly branded searches held steady at 170. ## Top New Plymouth collision repair companies in ChatGPT and Google AI Overviews In three ChatGPT questions, both Max Pennington’s AutoCity and Terry's Panel Shop showed up in all three answers. Max Pennington’s AutoCity was listed before Terry's Panel Shop in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Max Pennington’s AutoCity | 1st | 3 of 3 | 3 of 3 | | Terry's Panel Shop | 2nd | 3 of 3 | 3 of 3 | | Valley Panel and Paint | 3rd | 2 of 3 | 2 of 3 | | Grant Crossan Panelbeating | 3rd | 2 of 3 | 2 of 3 | | New Plymouth Car Painters Panel & Paint | 5th | 1 of 3 | 1 of 3 | | RIO Motor Body Works | Not ranked | 0 of 3 | 0 of 3 | | Pro Paint NZ | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about New Plymouth collision repair companies - Asked ChatGPT "Which collision repair company should I hire in New Plymouth, New Zealand?": 1. Max Pennington’s AutoCity, 2. Terry's Panel Shop, 3. Valley Panel and Paint, 4. Grant Crossan Panelbeating - Asked ChatGPT "What are the best collision repair companies in New Plymouth, New Zealand?": 1. Max Pennington’s AutoCity, 2. Terry's Panel Shop, 3. Grant Crossan Panelbeating, 4. Valley Panel and Paint - Asked ChatGPT "What's the best collision repair company in New Plymouth, New Zealand for a damaged car?": 1. Max Pennington’s AutoCity, 2. New Plymouth Car Painters Panel & Paint, 3. Terry's Panel Shop Not named in any answer: RIO Motor Body Works and Pro Paint NZ. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand New Plymouth collision repair companies in September 2026? - In September 2026, Max Pennington’s AutoCity overtook Valley Panel and Paint to rank 2nd among New Plymouth collision repair companies in New Zealand, with 23% of the searches. - In September 2026, Terry's Panel Shop lost share of searches among New Plymouth collision repair companies in New Zealand, from 32.3% to 27.9%. ## Month by month | Month | Max Pennington’s AutoCity estimated searches | Max Pennington’s AutoCity Share of Search | Max Pennington’s AutoCity rank | Terry's Panel Shop estimated searches | Terry's Panel Shop Share of Search | Terry's Panel Shop rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 180 | 28.6% | 1 | 170 | 27% | 2 | | Nov 2025 | 140 | 18.2% | 3 | 260 | 33.8% | 1 | | Dec 2025 | 130 | 22.4% | 2 | 170 | 29.3% | 1 | | Jan 2026 | 200 | 22% | 3 | 260 | 28.6% | 1 | | Feb 2026 | 200 | 26% | 2 | 260 | 33.8% | 1 | | Mar 2026 | 230 | 28.7% | 2 | 260 | 32.5% | 1 | | Apr 2026 | 260 | 34.2% | 1 | 210 | 27.6% | 2 | | May 2026 | 300 | 35.3% | 1 | 260 | 30.6% | 2 | | Jun 2026 | 330 | 34% | 1 | 260 | 26.8% | 2 | | Jul 2026 | 200 | 27% | 2 | 210 | 28.4% | 1 | | Aug 2026 | 130 | 20% | 3 | 210 | 32.3% | 1 | | Sep 2026 | 140 | 23% | 2 | 170 | 27.9% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Max Pennington’s AutoCity’s and Terry's Panel Shop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Max Pennington’s AutoCity**: Measured on the search terms “auto city panel and paint”, “autocity paint and panel”, “autocity panel and paint”, “max pennington autocity”, “max pennington's autocity” and “max pennington’s autocity”, summed into one figure. - **Terry's Panel Shop**: Measured on the search term “terrys panel shop”. - [Max Pennington’s AutoCity profile](/demand/nz/brands/max-penningtons-autocity) - [Terry's Panel Shop profile](/demand/nz/brands/terrys-panel-shop) - [All New Plymouth collision repair companies in New Zealand](/demand/nz/locations/new-plymouth/collision-repair-companies): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Max Pennington’s AutoCity or Terry's Panel Shop more popular in search? In September 2026, Terry's Panel Shop had more branded searches than Max Pennington’s AutoCity among New Plymouth collision repair companies in New Zealand. Terry's Panel Shop had about 170 branded searches, while Max Pennington’s AutoCity had 140. Terry's Panel Shop made up 27.9% of all New Plymouth collision repair company searches we track, and Max Pennington’s AutoCity accounted for 23%. ## Cite this page Brandwave. "Max Pennington’s AutoCity vs Terry's Panel Shop: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/max-penningtons-autocity-vs-terrys-panel-shop This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/max-penningtons-autocity-vs-terrys-panel-shop. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.