---
title: "Maui vs Spaceships: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Maui or Spaceships? Compare estimated monthly branded-search demand and Share of Search inside the Campervan rentals set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/maui-vs-spaceships"
publisher: "Brandwave"
---

# Maui vs Spaceships: Which is more popular by branded search in New Zealand?

Which is more popular in search, Maui or Spaceships? Compare estimated monthly branded-search demand and Share of Search inside the Campervan rentals set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Maui and Spaceships
- **Competitive set**: Campervan rentals
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Maui Share of Search**: 26.9%
- **Spaceships Share of Search**: 8%

## Which is more popular in search, Maui or Spaceships?

- In August 2026, Maui had more branded searches than Spaceships among campervan rentals in New Zealand. Maui was estimated to have 1.7K branded searches compared to Spaceships’ 510, and held a 26.9% Share of Search versus Spaceships’ 8%.
- Maui was ahead of Spaceships in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Maui’s estimated Share of Search among campervan rentals in New Zealand held steady at 26.9%, and its estimated monthly branded searches moved from 2.4K to 1.7K.
- Across the 11 months ending August 2026, Spaceships’ estimated Share of Search among campervan rentals in New Zealand moved from 8.3% to 8%, and its estimated monthly branded searches moved from 740 to 510.

## How did search popularity change for New Zealand campervan rentals in August 2026?

- In August 2026, Spaceships overtook Apollo to rank 6th among campervan rentals in New Zealand, at 8%.
- In August 2026, Maui lost estimated Share of Search among campervan rentals in New Zealand, from 30% to 26.9%.

## Month by month

| Month | Maui estimated searches | Maui Share of Search | Maui rank | Spaceships estimated searches | Spaceships Share of Search | Spaceships rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 26.9% | 1 | 740 | 8.3% | 6 |
| Nov 2025 | 2.5K | 26.5% | 1 | 1K | 11.1% | 4 |
| Dec 2025 | 3.1K | 33.8% | 1 | 910 | 9.8% | 5 |
| Jan 2026 | 4.4K | 35.9% | 1 | 910 | 7.4% | 6 |
| Feb 2026 | 3.1K | 30.4% | 1 | 890 | 8.8% | 5 |
| Mar 2026 | 2.4K | 25.1% | 1 | 1K | 11.1% | 4 |
| Apr 2026 | 2K | 26% | 1 | 910 | 11.9% | 4 |
| May 2026 | 1.9K | 27.1% | 1 | 610 | 8.5% | 6 |
| Jun 2026 | 1.6K | 26% | 1 | 410 | 6.6% | 7 |
| Jul 2026 | 1.8K | 30% | 1 | 340 | 5.8% | 7 |
| Aug 2026 | 1.7K | 26.9% | 1 | 510 | 8% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Maui’s and Spaceships’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Maui**: Measured on the search terms “maui campervan”, “maui campervan for sale”, “maui campervan hire”, “maui motorhomes for sale” and “maui rentals”, summed into one figure.
- **Spaceships**: Measured on the search terms “spaceships campervan”, “spaceships campervan hire”, “spaceships motorhome” and “spaceships rentals”, summed into one figure.

- [Maui profile](/demand/nz/brands/maui)
- [Spaceships profile](/demand/nz/brands/spaceships)
- [All campervan rentals in New Zealand](/demand/nz/categories/nz-campervan-rentals): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Maui or Spaceships?

In August 2026, Maui had more branded searches than Spaceships among campervan rentals in New Zealand. Maui was estimated to have 1.7K branded searches compared to Spaceships’ 510, and held a 26.9% Share of Search versus Spaceships’ 8%.

## Cite this page

Brandwave. "Maui vs Spaceships: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/maui-vs-spaceships

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/maui-vs-spaceships. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
