---
title: "Matisse vs Sue-e Furniture: Which is searched more in New Zealand?"
description: "Is Matisse or Sue-e Furniture more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Designer furniture stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/matisse-furniture-vs-sue-e-furniture"
publisher: "Brandwave"
---

# Matisse vs Sue-e Furniture: Which is searched more in New Zealand?

Is Matisse or Sue-e Furniture more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Designer furniture stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Matisse and Sue-e Furniture
- **Competitive set**: Designer furniture stores
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Matisse Share of Search**: 0.24%
- **Sue-e Furniture Share of Search**: 11.6%

## Is Matisse or Sue-e Furniture more popular in search?

- In September 2026, Sue-e Furniture had more branded searches than Matisse among designer furniture stores in New Zealand. Sue-e Furniture had about 5,400 branded searches, while Matisse had 110. Sue-e Furniture made up 11.6% of all designer furniture store searches we track, and Matisse accounted for 0.24%.
- Sue-e Furniture was ahead of Matisse in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Matisse’s share of searches among designer furniture stores in New Zealand moved from 0.33% to 0.24%, and its estimated monthly branded searches moved from 170 to 110.
- Across the 12 months ending September 2026, Sue-e Furniture’s share of searches among designer furniture stores in New Zealand moved from 12.7% to 11.6%, and its estimated monthly branded searches moved from 6.6K to 5.4K.

## Top designer furniture stores in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Matisse was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Sue-e Furniture did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Matisse | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Dawson & Co | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Simon James | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Good Form | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| TRENZSEATER | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| McKenzie & Willis | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Città | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Nick Scali | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Lifestyle Furniture | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sue-e Furniture | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bauhaus | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about designer furniture stores

- Asked ChatGPT "Which designer furniture store should I shop at in New Zealand?": 1. Matisse, 2. McKenzie & Willis, 3. TRENZSEATER
- Asked ChatGPT "What are the best designer furniture stores in New Zealand?": 1. Matisse, 2. Simon James, 3. Dawson & Co, 4. Città, 5. Good Form
- Asked ChatGPT "What's the best designer furniture store in New Zealand for a home?": 1. Dawson & Co, 2. Good Form, 3. TRENZSEATER, 4. Simon James
- Searched Google, AI Overview "best furniture store": named none of the brands we track
- Searched Google, AI Overview "modern furniture nz": 1. Bauhaus

Not named in any answer: Nick Scali, Lifestyle Furniture and Sue-e Furniture.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand designer furniture stores in September 2026?

- In September 2026, Lifestyle Furniture overtook Sue-e Furniture to rank 4th among designer furniture stores in New Zealand, with 13.2% of the searches.
- In September 2026, Sue-e Furniture lost share of searches among designer furniture stores in New Zealand, from 13.1% to 11.6%.
- Estimated monthly branded searches for Matisse in New Zealand fell 35.3% over 12 measured months, from 170 to 110 in September 2026.

## Month by month

| Month | Matisse estimated searches | Matisse Share of Search | Matisse rank | Sue-e Furniture estimated searches | Sue-e Furniture Share of Search | Sue-e Furniture rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | 0.33% | 10 | 6.6K | 12.7% | 5 |
| Nov 2025 | 170 | 0.3% | 10 | 6.6K | 11.8% | 5 |
| Dec 2025 | 90 | 0.18% | 10 | 6.6K | 13% | 3 |
| Jan 2026 | 140 | 0.28% | 10 | 6.6K | 13.2% | 4 |
| Feb 2026 | 140 | 0.35% | 10 | 5.4K | 13.3% | 4 |
| Mar 2026 | 140 | 0.3% | 10 | 5.4K | 11.7% | 5 |
| Apr 2026 | 110 | 0.24% | 10 | 5.4K | 11.6% | 5 |
| May 2026 | 140 | 0.28% | 10 | 5.4K | 10.8% | 5 |
| Jun 2026 | 170 | 0.36% | 10 | 5.4K | 11.5% | 5 |
| Jul 2026 | 260 | 0.57% | 10 | 6.6K | 14.4% | 3 |
| Aug 2026 | 170 | 0.34% | 10 | 6.6K | 13.1% | 4 |
| Sep 2026 | 110 | 0.24% | 10 | 5.4K | 11.6% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Matisse’s and Sue-e Furniture’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Matisse**: Measured on the search term “matisse furniture”.
- **Sue-e Furniture**: Measured on the search term “sue e furniture”.

- [Matisse profile](/demand/nz/brands/matisse-furniture)
- [Sue-e Furniture profile](/demand/nz/brands/sue-e-furniture)
- [All designer furniture stores in New Zealand](/demand/nz/categories/nz-designer-furniture-stores): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Matisse or Sue-e Furniture more popular in search?

In September 2026, Sue-e Furniture had more branded searches than Matisse among designer furniture stores in New Zealand. Sue-e Furniture had about 5,400 branded searches, while Matisse had 110. Sue-e Furniture made up 11.6% of all designer furniture store searches we track, and Matisse accounted for 0.24%.

## Cite this page

Brandwave. "Matisse vs Sue-e Furniture: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/matisse-furniture-vs-sue-e-furniture

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/matisse-furniture-vs-sue-e-furniture. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
