---
title: "Markplan vs NAL Engineers: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Markplan or NAL Engineers? Compare estimated monthly branded-search demand and Share of Search inside the Auckland civil and structural engineering consultancies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/markplan-vs-nal-engineers"
publisher: "Brandwave"
---

# Markplan vs NAL Engineers: Which is more popular by branded search in New Zealand?

Which is more popular in search, Markplan or NAL Engineers? Compare estimated monthly branded-search demand and Share of Search inside the Auckland civil and structural engineering consultancies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Markplan and NAL Engineers
- **Competitive set**: Auckland civil and structural engineering consultancies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Markplan Share of Search**: 20.8%
- **NAL Engineers Share of Search**: 3%

## Which is more popular in search, Markplan or NAL Engineers?

- In August 2026, Markplan had more branded searches than NAL Engineers among auckland civil and structural engineering consultancies in New Zealand. Markplan was estimated to have 210 branded searches compared to NAL Engineers’ 30, and held a 20.8% Share of Search versus NAL Engineers’ 3%.
- Markplan was ahead of NAL Engineers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Markplan’s estimated Share of Search among auckland civil and structural engineering consultancies in New Zealand moved from 12.7% to 20.8%, and its estimated monthly branded searches moved from 140 to 210.
- Across the 11 months ending August 2026, NAL Engineers’ estimated Share of Search among auckland civil and structural engineering consultancies in New Zealand moved from 3.6% to 3%, and its estimated monthly branded searches moved from 40 to 30.

## How did search popularity change for New Zealand auckland civil and structural engineering consultancies in August 2026?

- In August 2026, Markplan overtook MSC Consulting Engineers to rank 3rd among auckland civil and structural engineering consultancies in New Zealand, at 20.8%.
- Estimated monthly branded searches for NAL Engineers in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.

## Month by month

| Month | Markplan estimated searches | Markplan Share of Search | Markplan rank | NAL Engineers estimated searches | NAL Engineers Share of Search | NAL Engineers rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 140 | 12.7% | 4 | 40 | 3.6% | 5 |
| Nov 2025 | 170 | 16.3% | 4 | 50 | 4.8% | 5 |
| Dec 2025 | 110 | 13.1% | 4 | 50 | 6% | 5 |
| Jan 2026 | 110 | 14.5% | 4 | 40 | 5.3% | 5 |
| Feb 2026 | 170 | 18.9% | 3 | 30 | 3.3% | 5 |
| Mar 2026 | 170 | 16% | 4 | 70 | 6.6% | 5 |
| Apr 2026 | 140 | 14.1% | 3 | 30 | 3% | 5 |
| May 2026 | 170 | 15.7% | 4 | 40 | 3.7% | 5 |
| Jun 2026 | 170 | 14.2% | 4 | 40 | 3.3% | 5 |
| Jul 2026 | 140 | 13.7% | 4 | 30 | 2.9% | 6 |
| Aug 2026 | 210 | 20.8% | 3 | 30 | 3% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Markplan’s and NAL Engineers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Markplan**: Measured on the search term “markplan”.
- **NAL Engineers**: Measured on the search term “nal engineers”.

- [Markplan profile](/demand/nz/brands/markplan)
- [NAL Engineers profile](/demand/nz/brands/nal-engineers)
- [All auckland civil and structural engineering consultancies in New Zealand](/demand/nz/categories/nz-auckland-civil-and-structural-engineering-consultancies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Markplan or NAL Engineers?

In August 2026, Markplan had more branded searches than NAL Engineers among auckland civil and structural engineering consultancies in New Zealand. Markplan was estimated to have 210 branded searches compared to NAL Engineers’ 30, and held a 20.8% Share of Search versus NAL Engineers’ 3%.

## Cite this page

Brandwave. "Markplan vs NAL Engineers: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/markplan-vs-nal-engineers

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/markplan-vs-nal-engineers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.