---
title: "Marac vs MTF Finance: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Marac or MTF Finance? Compare estimated monthly branded-search demand and Share of Search inside the Car finance providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/marac-vs-mtf-finance"
publisher: "Brandwave"
---

# Marac vs MTF Finance: Which is more popular by branded search in New Zealand?

Which is more popular in search, Marac or MTF Finance? Compare estimated monthly branded-search demand and Share of Search inside the Car finance providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Marac and MTF Finance
- **Competitive set**: Car finance providers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Marac Share of Search**: 1.2%
- **MTF Finance Share of Search**: 43.9%

## Which is more popular in search, Marac or MTF Finance?

- In August 2026, MTF Finance had more branded searches than Marac among car finance providers in New Zealand. MTF Finance was estimated to have 18.1K branded searches compared to Marac’s 510, and held a 43.9% Share of Search versus Marac’s 1.2%.
- MTF Finance was ahead of Marac in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Marac’s estimated Share of Search among car finance providers in New Zealand moved from 1.8% to 1.2%, and its estimated monthly branded searches moved from 740 to 510.
- Across the 11 months ending August 2026, MTF Finance’s estimated Share of Search among car finance providers in New Zealand moved from 53.5% to 43.9%, and its estimated monthly branded searches moved from 21.8K to 18.1K.

## How did search popularity change for New Zealand car finance providers in August 2026?

- In August 2026, MTF Finance lost estimated Share of Search among car finance providers in New Zealand, from 44.5% to 43.9%.
- Estimated monthly branded searches for Marac in New Zealand fell 31.1% over 11 measured months, from 740 to 510 in August 2026.

## Month by month

| Month | Marac estimated searches | Marac Share of Search | Marac rank | MTF Finance estimated searches | MTF Finance Share of Search | MTF Finance rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 740 | 1.8% | 4 | 21.8K | 53.5% | 1 |
| Nov 2025 | 740 | 1.9% | 4 | 19.6K | 50.9% | 1 |
| Dec 2025 | 610 | 1.7% | 4 | 17.9K | 49.1% | 1 |
| Jan 2026 | 740 | 1.7% | 4 | 21.9K | 51.1% | 1 |
| Feb 2026 | 610 | 1.6% | 4 | 19.6K | 50.8% | 1 |
| Mar 2026 | 610 | 1.4% | 4 | 22.2K | 49.3% | 1 |
| Apr 2026 | 620 | 1.6% | 4 | 18.2K | 46.6% | 1 |
| May 2026 | 630 | 1.6% | 4 | 19.6K | 50.3% | 1 |
| Jun 2026 | 620 | 1.4% | 4 | 19.7K | 45.9% | 1 |
| Jul 2026 | 500 | 1.2% | 4 | 18.1K | 44.5% | 1 |
| Aug 2026 | 510 | 1.2% | 4 | 18.1K | 43.9% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Marac’s and MTF Finance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Marac**: Measured on the search terms “marac car finance”, “marac car loan” and “marac finance”, summed into one figure.
- **MTF Finance**: Measured on the search terms “finance mtf”, “mtf”, “mtf car finance”, “mtf car loan”, “mtf car loans”, “mtf carlton corner”, “mtf co nz”, “mtf finance”, “mtf finance henderson”, “mtf finance interest rates”, “mtf finance near me”, “mtf finance new plymouth”, “mtf finance new zealand”, “mtf finance nz”, “mtf finance personal loan”, “mtf finance rates”, “mtf loan”, “mtf loans”, “mtf nz”, “mtf personal loan”, “mtf personal loans” and “mtf vehicle finance”, summed into one figure.

- [Marac profile](/demand/nz/brands/marac)
- [MTF Finance profile](/demand/nz/brands/mtf-finance)
- [All car finance providers in New Zealand](/demand/nz/categories/nz-car-finance-providers): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Marac or MTF Finance?

In August 2026, MTF Finance had more branded searches than Marac among car finance providers in New Zealand. MTF Finance was estimated to have 18.1K branded searches compared to Marac’s 510, and held a 43.9% Share of Search versus Marac’s 1.2%.

## Cite this page

Brandwave. "Marac vs MTF Finance: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/marac-vs-mtf-finance

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/marac-vs-mtf-finance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
