--- title: "Manukau Institute of Technology vs SIT: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Manukau Institute of Technology or SIT? Compare estimated monthly branded-search demand and Share of Search inside the Polytechnics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/manukau-institute-of-technology-vs-sit" publisher: "Brandwave" --- # Manukau Institute of Technology vs SIT: Which is more popular by branded search in New Zealand? Which is more popular in search, Manukau Institute of Technology or SIT? Compare estimated monthly branded-search demand and Share of Search inside the Polytechnics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Manukau Institute of Technology and SIT - **Competitive set**: Polytechnics - **Market**: New Zealand - **Month measured**: Aug 2026 - **Manukau Institute of Technology Share of Search**: 3.6% - **SIT Share of Search**: 3.2% ## Which is more popular in search, Manukau Institute of Technology or SIT? - In August 2026, Manukau Institute of Technology had more branded searches than SIT among polytechnics in New Zealand. Manukau Institute of Technology was estimated to have 5.6K branded searches compared to SIT’s 5K, and held a 3.6% Share of Search versus SIT’s 3.2%. - The lead changed hands 4 times in the 11 months ending August 2026: SIT took it in December 2025, Manukau Institute of Technology took it in February 2026, SIT took it in June 2026, Manukau Institute of Technology took it in July 2026. - Across the 11 months ending August 2026, Manukau Institute of Technology’s estimated Share of Search among polytechnics in New Zealand moved from 4.4% to 3.6%, and its estimated monthly branded searches moved from 6.9K to 5.6K. - Across the 11 months ending August 2026, SIT’s estimated Share of Search among polytechnics in New Zealand moved from 3.3% to 3.2%, and its estimated monthly branded searches moved from 5.1K to 5K. ## How did search popularity change for New Zealand polytechnics in August 2026? - In August 2026, Manukau Institute of Technology lost estimated Share of Search among polytechnics in New Zealand, from 4.4% to 3.6%. ## Month by month | Month | Manukau Institute of Technology estimated searches | Manukau Institute of Technology Share of Search | Manukau Institute of Technology rank | SIT estimated searches | SIT Share of Search | SIT rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.9K | 4.4% | 8 | 5.1K | 3.3% | 10 | | Nov 2025 | 5.7K | 4% | 8 | 5K | 3.5% | 9 | | Dec 2025 | 3.8K | 3.8% | 9 | 4.1K | 4.2% | 7 | | Jan 2026 | 5.7K | 4.2% | 9 | 6.2K | 4.5% | 7 | | Feb 2026 | 7K | 4.1% | 9 | 5K | 2.9% | 10 | | Mar 2026 | 6.8K | 4% | 8 | 5K | 2.9% | 10 | | Apr 2026 | 4.7K | 3.6% | 8 | 4.2K | 3.2% | 10 | | May 2026 | 5.7K | 3.7% | 8 | 5.1K | 3.3% | 10 | | Jun 2026 | 5.6K | 3.7% | 9 | 6.1K | 4.1% | 8 | | Jul 2026 | 6.8K | 4.4% | 8 | 5K | 3.2% | 10 | | Aug 2026 | 5.6K | 3.6% | 9 | 5K | 3.2% | 10 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Manukau Institute of Technology’s and SIT’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Manukau Institute of Technology**: Measured on the search terms “manukau ac nz”, “manukau institute of technology courses”, “manukau institute of technology near me”, “mit manukau” and “mit manukau courses”, summed into one figure. - **SIT**: Measured on the search terms “sit courses”, “sit enrol”, “sit invercargill”, “sit invercargill courses” and “sit study”, summed into one figure. - [Manukau Institute of Technology profile](/demand/nz/brands/manukau-institute-of-technology) - [SIT profile](/demand/nz/brands/sit) - [All polytechnics in New Zealand](/demand/nz/categories/nz-polytechnics): The set both shares are measured inside, 14 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Manukau Institute of Technology or SIT? In August 2026, Manukau Institute of Technology had more branded searches than SIT among polytechnics in New Zealand. Manukau Institute of Technology was estimated to have 5.6K branded searches compared to SIT’s 5K, and held a 3.6% Share of Search versus SIT’s 3.2%. ## Cite this page Brandwave. "Manukau Institute of Technology vs SIT: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/manukau-institute-of-technology-vs-sit This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/manukau-institute-of-technology-vs-sit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.