--- title: "Magpie Cleaning vs Paramount Services: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Magpie Cleaning or Paramount Services? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin commercial cleaning companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/magpie-cleaning-vs-paramount-services" publisher: "Brandwave" --- # Magpie Cleaning vs Paramount Services: Which is more popular by branded search in New Zealand? Which is more popular in search, Magpie Cleaning or Paramount Services? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin commercial cleaning companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Magpie Cleaning and Paramount Services - **Competitive set**: Dunedin commercial cleaning companies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Magpie Cleaning Share of Search**: 0.81% - **Paramount Services Share of Search**: 49.2% ## Which is more popular in search, Magpie Cleaning or Paramount Services? - In August 2026, Paramount Services had more branded searches than Magpie Cleaning among dunedin commercial cleaning companies in New Zealand. Paramount Services was estimated to have 610 branded searches compared to Magpie Cleaning’s 10, and held a 49.2% Share of Search versus Magpie Cleaning’s 0.81%. - Paramount Services was ahead of Magpie Cleaning in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Magpie Cleaning’s estimated Share of Search among dunedin commercial cleaning companies in New Zealand held steady at 0.81%, and its estimated monthly branded searches held steady at 10. - Across the 11 months ending August 2026, Paramount Services’ estimated Share of Search among dunedin commercial cleaning companies in New Zealand moved from 52% to 49.2%, and its estimated monthly branded searches moved from 640 to 610. ## How did search popularity change for New Zealand dunedin commercial cleaning companies in August 2026? - In August 2026, Paramount Services lost estimated Share of Search among dunedin commercial cleaning companies in New Zealand, from 50% to 49.2%. ## Month by month | Month | Magpie Cleaning estimated searches | Magpie Cleaning Share of Search | Magpie Cleaning rank | Paramount Services estimated searches | Paramount Services Share of Search | Paramount Services rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10 | 0.81% | 6 | 640 | 52% | 1 | | Nov 2025 | 10 | 0.67% | 6 | 860 | 57.7% | 1 | | Dec 2025 | 10 | 0.87% | 6 | 540 | 47% | 1 | | Jan 2026 | 10 | 0.7% | 6 | 760 | 53.5% | 1 | | Feb 2026 | 20 | 1.3% | 5 | 830 | 51.9% | 1 | | Mar 2026 | 10 | 0.67% | 6 | 830 | 55.7% | 1 | | Apr 2026 | 10 | 0.75% | 6 | 710 | 53% | 1 | | May 2026 | 10 | 0.72% | 6 | 770 | 55.8% | 1 | | Jun 2026 | 10 | 0.68% | 6 | 800 | 54.4% | 1 | | Jul 2026 | 10 | 0.85% | 6 | 590 | 50% | 1 | | Aug 2026 | 10 | 0.81% | 6 | 610 | 49.2% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Magpie Cleaning’s and Paramount Services’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Magpie Cleaning**: Measured on the search term “magpie cleaning”. - **Paramount Services**: Measured on the search terms “paramount cleaning”, “paramount cleaning auckland”, “paramount cleaning company”, “paramount cleaning nz”, “paramount cleaning services”, “paramount services”, “paramount services nz” and “paramountservices”, summed into one figure. - [Magpie Cleaning profile](/demand/nz/brands/magpie-cleaning) - [Paramount Services profile](/demand/nz/brands/paramount-services) - [All dunedin commercial cleaning companies in New Zealand](/demand/nz/categories/nz-dunedin-commercial-cleaning-companies): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Magpie Cleaning or Paramount Services? In August 2026, Paramount Services had more branded searches than Magpie Cleaning among dunedin commercial cleaning companies in New Zealand. Paramount Services was estimated to have 610 branded searches compared to Magpie Cleaning’s 10, and held a 49.2% Share of Search versus Magpie Cleaning’s 0.81%. ## Cite this page Brandwave. "Magpie Cleaning vs Paramount Services: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/magpie-cleaning-vs-paramount-services This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/magpie-cleaning-vs-paramount-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.