---
title: "Lynx Recruitment vs Personnel Touch: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Lynx Recruitment or Personnel Touch? Compare estimated monthly branded-search demand and Share of Search inside the Trades and Industrial Recruitment set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/lynx-recruitment-vs-personnel-touch"
publisher: "Brandwave"
---

# Lynx Recruitment vs Personnel Touch: Which is more popular by branded search in New Zealand?

Which is more popular in search, Lynx Recruitment or Personnel Touch? Compare estimated monthly branded-search demand and Share of Search inside the Trades and Industrial Recruitment set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Lynx Recruitment and Personnel Touch
- **Competitive set**: Trades and Industrial Recruitment
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Lynx Recruitment Share of Search**: 1.7%
- **Personnel Touch Share of Search**: 1.2%

## Which is more popular in search, Lynx Recruitment or Personnel Touch?

- In August 2026, Lynx Recruitment had more branded searches than Personnel Touch among trades and industrial recruitment in New Zealand. Lynx Recruitment was estimated to have 270 branded searches compared to Personnel Touch’s 190, and held a 1.7% Share of Search versus Personnel Touch’s 1.2%.
- Lynx Recruitment was ahead of Personnel Touch in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lynx Recruitment’s estimated Share of Search among trades and industrial recruitment in New Zealand moved from 2.8% to 1.7%, and its estimated monthly branded searches moved from 490 to 270.
- Across the 11 months ending August 2026, Personnel Touch’s estimated Share of Search among trades and industrial recruitment in New Zealand moved from 0.51% to 1.2%, and its estimated monthly branded searches moved from 90 to 190.

## How did search popularity change for New Zealand trades and industrial recruitment in August 2026?

- In August 2026, Lynx Recruitment fell from 7th to 8th among trades and industrial recruitment in New Zealand.
- Estimated monthly branded searches for Personnel Touch in New Zealand rose 111.1% over 11 measured months, from 90 to 190 in August 2026.

## Month by month

| Month | Lynx Recruitment estimated searches | Lynx Recruitment Share of Search | Lynx Recruitment rank | Personnel Touch estimated searches | Personnel Touch Share of Search | Personnel Touch rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 490 | 2.8% | 7 | 90 | 0.51% | 11 |
| Nov 2025 | 490 | 2.6% | 7 | 110 | 0.59% | 10 |
| Dec 2025 | 260 | 1.9% | 7 | 80 | 0.58% | 10 |
| Jan 2026 | 400 | 2.3% | 7 | 120 | 0.68% | 11 |
| Feb 2026 | 330 | 1.9% | 8 | 170 | 0.97% | 11 |
| Mar 2026 | 600 | 3.3% | 6 | 190 | 1% | 11 |
| Apr 2026 | 400 | 2.7% | 7 | 150 | 1% | 10 |
| May 2026 | 330 | 1.9% | 7 | 190 | 1.1% | 10 |
| Jun 2026 | 330 | 1.9% | 8 | 150 | 0.88% | 10 |
| Jul 2026 | 330 | 2.2% | 7 | 150 | 0.99% | 10 |
| Aug 2026 | 270 | 1.7% | 8 | 190 | 1.2% | 10 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Lynx Recruitment’s and Personnel Touch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Lynx Recruitment**: Measured on the search terms “Lynx Recruitment” and “lynx recruitment jobs”, summed into one figure.
- **Personnel Touch**: Measured on the search terms “Personnel Touch”, “personnel touch jobs” and “personnel touch recruitment”, summed into one figure.

- [Lynx Recruitment profile](/demand/nz/brands/lynx-recruitment)
- [Personnel Touch profile](/demand/nz/brands/personnel-touch)
- [All trades and industrial recruitment in New Zealand](/demand/nz/categories/trades-industrial-recruitment): The set both shares are measured inside, 11 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Lynx Recruitment or Personnel Touch?

In August 2026, Lynx Recruitment had more branded searches than Personnel Touch among trades and industrial recruitment in New Zealand. Lynx Recruitment was estimated to have 270 branded searches compared to Personnel Touch’s 190, and held a 1.7% Share of Search versus Personnel Touch’s 1.2%.

## Cite this page

Brandwave. "Lynx Recruitment vs Personnel Touch: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/lynx-recruitment-vs-personnel-touch

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lynx-recruitment-vs-personnel-touch. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.