---
title: "Lumiere vs Vision Co: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Lumiere or Vision Co? Compare estimated monthly branded-search demand and Share of Search inside the Nelson video production companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/lumiere-vs-vision-co"
publisher: "Brandwave"
---

# Lumiere vs Vision Co: Which is more popular by branded search in New Zealand?

Which is more popular in search, Lumiere or Vision Co? Compare estimated monthly branded-search demand and Share of Search inside the Nelson video production companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Lumiere and Vision Co
- **Competitive set**: Nelson video production companies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Lumiere Share of Search**: 45.5%
- **Vision Co Share of Search**: 9.1%

## Which is more popular in search, Lumiere or Vision Co?

- In August 2026, Lumiere had more branded searches than Vision Co among nelson video production companies in New Zealand. Lumiere was estimated to have 50 branded searches compared to Vision Co’s 10, and held a 45.5% Share of Search versus Vision Co’s 9.1%.
- Lumiere was ahead of Vision Co in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lumiere’s estimated Share of Search among nelson video production companies in New Zealand held steady at 45.5%, and its estimated monthly branded searches held steady at 50.
- Across the 11 months ending August 2026, Vision Co’s estimated Share of Search among nelson video production companies in New Zealand held steady at 9.1%, and its estimated monthly branded searches held steady at 10.

## How did search popularity change for New Zealand nelson video production companies in August 2026?

- In August 2026, Lumiere gained estimated Share of Search among nelson video production companies in New Zealand, from 36.4% to 45.5%.
- In August 2026, Vision Co rose from 6th to 5th among nelson video production companies in New Zealand.

## Month by month

| Month | Lumiere estimated searches | Lumiere Share of Search | Lumiere rank | Vision Co estimated searches | Vision Co Share of Search | Vision Co rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 50 | 45.5% | 1 | 10 | 9.1% | 6 |
| Nov 2025 | 60 | 46.2% | 1 | 20 | 15.4% | 3 |
| Dec 2025 | 30 | 33.3% | 2 | 10 | 11.1% | 5 |
| Jan 2026 | 50 | 35.7% | 1 | 10 | 7.1% | 6 |
| Feb 2026 | 50 | 41.7% | 1 | 10 | 8.3% | 6 |
| Mar 2026 | 30 | 27.3% | 2 | 10 | 9.1% | 6 |
| Apr 2026 | 50 | 38.5% | 1 | 10 | 7.7% | 6 |
| May 2026 | 30 | 33.3% | 1 | 10 | 11.1% | 6 |
| Jun 2026 | 30 | 30% | 2 | 10 | 10% | 6 |
| Jul 2026 | 40 | 36.4% | 1 | 10 | 9.1% | 6 |
| Aug 2026 | 50 | 45.5% | 1 | 10 | 9.1% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Lumiere’s and Vision Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Lumiere**: Measured on the search terms “lumiere nelson”, “lumiere nz”, “lumiere video” and “lumiere.nz”, summed into one figure.
- **Vision Co**: Measured on the search terms “the vision co”, “vision co” and “visionco”, summed into one figure.

- [Lumiere profile](/demand/nz/brands/lumiere)
- [Vision Co profile](/demand/nz/brands/vision-co)
- [All nelson video production companies in New Zealand](/demand/nz/categories/nz-nelson-video-production-companies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Lumiere or Vision Co?

In August 2026, Lumiere had more branded searches than Vision Co among nelson video production companies in New Zealand. Lumiere was estimated to have 50 branded searches compared to Vision Co’s 10, and held a 45.5% Share of Search versus Vision Co’s 9.1%.

## Cite this page

Brandwave. "Lumiere vs Vision Co: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/lumiere-vs-vision-co

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lumiere-vs-vision-co. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.