--- title: "Lucid Media vs Scooch Marketing: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Lucid Media or Scooch Marketing? Compare estimated monthly branded-search demand and Share of Search inside the Timaru digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/lucid-media-vs-scooch-marketing" publisher: "Brandwave" --- # Lucid Media vs Scooch Marketing: Which is more popular by branded search in New Zealand? Which is more popular in search, Lucid Media or Scooch Marketing? Compare estimated monthly branded-search demand and Share of Search inside the Timaru digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Lucid Media and Scooch Marketing - **Competitive set**: Timaru digital marketing agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Lucid Media Share of Search**: 13.9% - **Scooch Marketing Share of Search**: 6.3% ## Which is more popular in search, Lucid Media or Scooch Marketing? - In August 2026, Lucid Media had more branded searches than Scooch Marketing among timaru digital marketing agencies in New Zealand. Lucid Media was estimated to have 110 branded searches compared to Scooch Marketing’s 50, and held a 13.9% Share of Search versus Scooch Marketing’s 6.3%. - The lead changed hands 2 times in the 11 months ending August 2026: Scooch Marketing took it in July 2026, Lucid Media took it in August 2026. - Across the 11 months ending August 2026, Lucid Media’s estimated Share of Search among timaru digital marketing agencies in New Zealand moved from 22.5% to 13.9%, and its estimated monthly branded searches moved from 90 to 110. - Across the 11 months ending August 2026, Scooch Marketing’s estimated Share of Search among timaru digital marketing agencies in New Zealand moved from 12.5% to 6.3%, and its estimated monthly branded searches held steady at 50. ## How did search popularity change for New Zealand timaru digital marketing agencies in August 2026? - In August 2026, Lucid Media overtook Scooch Marketing to rank 3rd among timaru digital marketing agencies in New Zealand, at 13.9%. - In August 2026, Scooch Marketing lost estimated Share of Search among timaru digital marketing agencies in New Zealand, from 14% to 6.3%. ## Month by month | Month | Lucid Media estimated searches | Lucid Media Share of Search | Lucid Media rank | Scooch Marketing estimated searches | Scooch Marketing Share of Search | Scooch Marketing rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90 | 22.5% | 3 | 50 | 12.5% | 4 | | Nov 2025 | 70 | 17.5% | 3 | 30 | 7.5% | 5 | | Dec 2025 | 70 | 15.2% | 4 | 30 | 6.5% | 5 | | Jan 2026 | 90 | 22.5% | 3 | 20 | 5% | 5 | | Feb 2026 | 70 | 14.3% | 3 | 40 | 8.2% | 4 | | Mar 2026 | 90 | 20% | 3 | 40 | 8.9% | 5 | | Apr 2026 | 80 | 15.7% | 3 | 30 | 5.9% | 5 | | May 2026 | 90 | 15.5% | 3 | 70 | 12.1% | 4 | | Jun 2026 | 110 | 19.6% | 3 | 50 | 8.9% | 4 | | Jul 2026 | 60 | 12% | 4 | 70 | 14% | 3 | | Aug 2026 | 110 | 13.9% | 3 | 50 | 6.3% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Lucid Media’s and Scooch Marketing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Lucid Media**: Measured on the search terms “lucid media”, “lucid media nz” and “lucidmedia”, summed into one figure. - **Scooch Marketing**: Measured on the search term “scooch marketing”. - [Lucid Media profile](/demand/nz/brands/lucid-media) - [Scooch Marketing profile](/demand/nz/brands/scooch-marketing) - [All timaru digital marketing agencies in New Zealand](/demand/nz/categories/nz-timaru-digital-marketing-agencies): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Lucid Media or Scooch Marketing? In August 2026, Lucid Media had more branded searches than Scooch Marketing among timaru digital marketing agencies in New Zealand. Lucid Media was estimated to have 110 branded searches compared to Scooch Marketing’s 50, and held a 13.9% Share of Search versus Scooch Marketing’s 6.3%. ## Cite this page Brandwave. "Lucid Media vs Scooch Marketing: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/lucid-media-vs-scooch-marketing This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lucid-media-vs-scooch-marketing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.