---
title: "Losec vs Mylanta: Which is more popular in New Zealand?"
description: "Is Losec or Mylanta more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Heartburn and indigestion brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/losec-vs-mylanta"
publisher: "Brandwave"
---

# Losec vs Mylanta: Which is more popular in New Zealand?

Is Losec or Mylanta more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Heartburn and indigestion brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Losec and Mylanta
- **Competitive set**: Heartburn and indigestion brands
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Losec Share of Search**: 10.4%
- **Mylanta Share of Search**: 7.4%

## Is Losec or Mylanta more popular in search?

- In October 2026, Losec had more branded searches than Mylanta among heartburn and indigestion brands in New Zealand. Losec had about 1,640 branded searches, while Mylanta had 1,170. Losec made up 10.4% of all heartburn and indigestion brand searches we track, and Mylanta accounted for 7.4%.
- The lead changed hands 2 times in the 12 months ending October 2026: Mylanta took it in August 2026, Losec took it in September 2026.
- Across the 12 months ending October 2026, Losec’s share of searches among heartburn and indigestion brands in New Zealand moved from 12.4% to 10.4%, and its estimated monthly branded searches moved from 1.1K to 1.6K.
- Across the 12 months ending October 2026, Mylanta’s share of searches among heartburn and indigestion brands in New Zealand moved from 11.7% to 7.4%, and its estimated monthly branded searches moved from 1.1K to 1.2K.

## Top heartburn and indigestion brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mylanta appeared in all five answers. Losec was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mylanta was listed before Losec in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Gaviscon | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Quick-Eze | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Mylanta | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Losec | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Nexium | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Rennie | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Eno | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about heartburn and indigestion brands

- Asked ChatGPT "Which heartburn and indigestion relief brand should I buy in New Zealand?": 1. Gaviscon, 2. Quick-Eze, 3. Mylanta
- Asked ChatGPT "What are the best heartburn and indigestion relief brands in New Zealand?": 1. Gaviscon, 2. Mylanta, 3. Quick-Eze
- Asked ChatGPT "What's the best heartburn and indigestion relief brand in New Zealand for acid reflux?": 1. Gaviscon, 2. Mylanta, 3. Quick-Eze, 4. Losec
- Searched Google, AI Overview "best heartburn relief": 1. Mylanta
- Searched Google, AI Overview "indigestion tablets nz": 1. Quick-Eze, 2. Gaviscon, 3. Mylanta, 4. Losec

Not named in any answer: Nexium, Rennie and Eno.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand heartburn and indigestion brands in October 2026?

- In October 2026, Nexium overtook Mylanta to rank 4th among heartburn and indigestion brands in New Zealand, with 9.7% of the searches.
- In October 2026, Losec gained share of searches among heartburn and indigestion brands in New Zealand, from 9.3% to 10.4%.
- In October 2026, Mylanta lost share of searches among heartburn and indigestion brands in New Zealand, from 8.9% to 7.4%.

## How has branded search for Losec and Mylanta changed in New Zealand over the last 12 months?

| Month | Losec estimated searches | Losec Share of Search | Losec rank | Mylanta estimated searches | Mylanta Share of Search | Mylanta rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 1.1K | 12.4% | 3 | 1.1K | 11.7% | 4 |
| Dec 2025 | 1.1K | 11.4% | 3 | 900 | 9% | 4 |
| Jan 2026 | 1.3K | 12.4% | 3 | 1.1K | 9.8% | 4 |
| Feb 2026 | 1.2K | 12.1% | 3 | 1.1K | 11.1% | 4 |
| Mar 2026 | 1.3K | 11.9% | 3 | 1.1K | 10% | 4 |
| Apr 2026 | 1.3K | 13.1% | 3 | 1K | 10.1% | 4 |
| May 2026 | 1.1K | 10.7% | 3 | 1.1K | 10% | 4 |
| Jun 2026 | 1.1K | 10% | 3 | 1.1K | 9.2% | 4 |
| Jul 2026 | 1.3K | 10.7% | 3 | 1.1K | 9.5% | 4 |
| Aug 2026 | 1.1K | 9.2% | 4 | 1.2K | 9.6% | 3 |
| Sep 2026 | 1.3K | 9.3% | 3 | 1.2K | 8.9% | 4 |
| Oct 2026 | 1.6K | 10.4% | 3 | 1.2K | 7.4% | 5 |

## How are Losec’s and Mylanta’s branded searches counted?

Brandwave collects information about searches that people make online using Losec’s and Mylanta’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Losec**: Measured on the search terms “losec”, “losec capsules”, “losec dogs”, “losec for infants”, “losec medication”, “losec omeprazole”, “losec pill” and “pri losec”, summed into one figure.
- **Mylanta**: Measured on the search terms “mylanta”, “mylanta antacid”, “mylanta heartburn”, “mylanta indigestion”, “mylanta liquid” and “mylanta reflux”, summed into one figure.

- [Losec profile](/demand/nz/brands/losec)
- [Mylanta profile](/demand/nz/brands/mylanta)
- [All heartburn and indigestion brands in New Zealand](/demand/nz/categories/nz-heartburn-and-digestive-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Losec or Mylanta more popular in search?

In October 2026, Losec had more branded searches than Mylanta among heartburn and indigestion brands in New Zealand. Losec had about 1,640 branded searches, while Mylanta had 1,170. Losec made up 10.4% of all heartburn and indigestion brand searches we track, and Mylanta accounted for 7.4%.

## Cite this page

Brandwave. "Losec vs Mylanta: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/losec-vs-mylanta

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/losec-vs-mylanta. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
