---
title: "L'OR vs Moccona: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, L'OR or Moccona? Compare estimated monthly branded-search demand and Share of Search inside the Coffee capsule brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/lor-vs-moccona"
publisher: "Brandwave"
---

# L'OR vs Moccona: Which is more popular by branded search in New Zealand?

Which is more popular in search, L'OR or Moccona? Compare estimated monthly branded-search demand and Share of Search inside the Coffee capsule brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: L'OR and Moccona
- **Competitive set**: Coffee capsule brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **L'OR Share of Search**: 1.4%
- **Moccona Share of Search**: 19.7%

## Which is more popular in search, L'OR or Moccona?

- In August 2026, Moccona had more branded searches than L'OR among coffee capsule brands in New Zealand. Moccona was estimated to have 8.6K branded searches compared to L'OR’s 610, and held a 19.7% Share of Search versus L'OR’s 1.4%.
- Moccona was ahead of L'OR in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, L'OR’s estimated Share of Search among coffee capsule brands in New Zealand held steady at 1.4%, and its estimated monthly branded searches moved from 570 to 610.
- Across the 11 months ending August 2026, Moccona’s estimated Share of Search among coffee capsule brands in New Zealand moved from 12.2% to 19.7%, and its estimated monthly branded searches moved from 5.1K to 8.6K.

## How did search popularity change for New Zealand coffee capsule brands in August 2026?

- In August 2026, Moccona lost estimated Share of Search among coffee capsule brands in New Zealand, from 20.5% to 19.7%.

## Month by month

| Month | L'OR estimated searches | L'OR Share of Search | L'OR rank | Moccona estimated searches | Moccona Share of Search | Moccona rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 570 | 1.4% | 4 | 5.1K | 12.2% | 2 |
| Nov 2025 | 600 | 1.3% | 4 | 5.1K | 11.4% | 2 |
| Dec 2025 | 560 | 1.1% | 4 | 4.9K | 9.4% | 2 |
| Jan 2026 | 660 | 1.5% | 4 | 5.3K | 12.1% | 2 |
| Feb 2026 | 550 | 1.5% | 4 | 5.1K | 13.6% | 2 |
| Mar 2026 | 630 | 1.6% | 4 | 6.2K | 15.9% | 2 |
| Apr 2026 | 580 | 1.4% | 4 | 6K | 14.7% | 2 |
| May 2026 | 740 | 1.6% | 4 | 8K | 17.3% | 2 |
| Jun 2026 | 580 | 1.4% | 5 | 7.6K | 18.2% | 2 |
| Jul 2026 | 660 | 1.5% | 5 | 8.9K | 20.5% | 2 |
| Aug 2026 | 610 | 1.4% | 5 | 8.6K | 19.7% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using L'OR’s and Moccona’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **L'OR**: Measured on the search terms “l or”, “l or capsules”, “l or pods”, “lor”, “lor capsules”, “lor coffee”, “lor coffee pods”, “lor near me”, “lor online”, “lor pods” and “lorespresso com”, summed into one figure.
- **Moccona**: Measured on the search terms “moccona”, “moccona 1kg”, “moccona 400g”, “moccona beans”, “moccona capsules”, “moccona classic”, “moccona co nz”, “moccona coffee”, “moccona coffee 1kg”, “moccona coffee 400g”, “moccona coffee hazelnut”, “moccona coffee online”, “moccona coffee pak n save”, “moccona coffee pods”, “moccona coffee warehouse”, “moccona coffee woolies”, “moccona decaf”, “moccona decaf coffee”, “moccona espresso”, “moccona indulgence coffee”, “moccona latte”, “moccona near me”, “moccona nz”, “moccona woolies” and “pak n save moccona coffee”, summed into one figure.

- [L'OR profile](/demand/nz/brands/lor)
- [Moccona profile](/demand/nz/brands/moccona)
- [All coffee capsule brands in New Zealand](/demand/nz/categories/nz-coffee-capsule-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, L'OR or Moccona?

In August 2026, Moccona had more branded searches than L'OR among coffee capsule brands in New Zealand. Moccona was estimated to have 8.6K branded searches compared to L'OR’s 610, and held a 19.7% Share of Search versus L'OR’s 1.4%.

## Cite this page

Brandwave. "L'OR vs Moccona: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/lor-vs-moccona

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lor-vs-moccona. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
