---
title: "LMNT vs Nuun: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, LMNT or Nuun? Compare estimated monthly branded-search demand and Share of Search inside the Electrolyte and hydration brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/lmnt-vs-nuun"
publisher: "Brandwave"
---

# LMNT vs Nuun: Which is more popular by branded search in New Zealand?

Which is more popular in search, LMNT or Nuun? Compare estimated monthly branded-search demand and Share of Search inside the Electrolyte and hydration brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: LMNT and Nuun
- **Competitive set**: Electrolyte and hydration brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **LMNT Share of Search**: 10%
- **Nuun Share of Search**: 1.6%

## Which is more popular in search, LMNT or Nuun?

- In August 2026, LMNT had more branded searches than Nuun among electrolyte and hydration brands in New Zealand. LMNT was estimated to have 860 branded searches compared to Nuun’s 140, and held a 10% Share of Search versus Nuun’s 1.6%.
- LMNT was ahead of Nuun in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, LMNT’s estimated Share of Search among electrolyte and hydration brands in New Zealand moved from 14.6% to 10%, and its estimated monthly branded searches held steady at 860.
- Across the 11 months ending August 2026, Nuun’s estimated Share of Search among electrolyte and hydration brands in New Zealand moved from 1.4% to 1.6%, and its estimated monthly branded searches moved from 80 to 140.

## How did search popularity change for New Zealand electrolyte and hydration brands in August 2026?

- In August 2026, LMNT lost estimated Share of Search among electrolyte and hydration brands in New Zealand, from 12.8% to 10%.
- In August 2026, Nuun lost estimated Share of Search among electrolyte and hydration brands in New Zealand, from 2.7% to 1.6%.

## Month by month

| Month | LMNT estimated searches | LMNT Share of Search | LMNT rank | Nuun estimated searches | Nuun Share of Search | Nuun rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 860 | 14.6% | 3 | 80 | 1.4% | 4 |
| Nov 2025 | 980 | 14.3% | 3 | 110 | 1.6% | 4 |
| Dec 2025 | 800 | 11.4% | 3 | 100 | 1.4% | 4 |
| Jan 2026 | 1.2K | 15.5% | 2 | 110 | 1.4% | 4 |
| Feb 2026 | 900 | 13.4% | 3 | 120 | 1.8% | 4 |
| Mar 2026 | 1.1K | 15.3% | 3 | 110 | 1.5% | 4 |
| Apr 2026 | 960 | 15.9% | 3 | 110 | 1.8% | 4 |
| May 2026 | 900 | 14.6% | 3 | 140 | 2.3% | 4 |
| Jun 2026 | 890 | 12.3% | 3 | 150 | 2.1% | 4 |
| Jul 2026 | 940 | 12.8% | 3 | 200 | 2.7% | 4 |
| Aug 2026 | 860 | 10% | 3 | 140 | 1.6% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using LMNT’s and Nuun’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **LMNT**: Measured on the search terms “drink lmnt”, “drinklmnt com”, “lmnt”, “lmnt electrolyte drink”, “lmnt electrolytes”, “lmnt hydration”, “lmnt near me”, “lmnt new zealand”, “lmnt nz” and “lmnt online”, summed into one figure.
- **Nuun**: Measured on the search terms “nuun electrolytes”, “nuun hydration”, “nuun sport hydration tablets” and “nuun tablets”, summed into one figure.

- [LMNT profile](/demand/nz/brands/lmnt)
- [Nuun profile](/demand/nz/brands/nuun)
- [All electrolyte and hydration brands in New Zealand](/demand/nz/categories/nz-electrolyte-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, LMNT or Nuun?

In August 2026, LMNT had more branded searches than Nuun among electrolyte and hydration brands in New Zealand. LMNT was estimated to have 860 branded searches compared to Nuun’s 140, and held a 10% Share of Search versus Nuun’s 1.6%.

## Cite this page

Brandwave. "LMNT vs Nuun: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/lmnt-vs-nuun

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lmnt-vs-nuun. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
