---
title: "Lezyne vs Topeak: Which is searched more in New Zealand?"
description: "Is Lezyne or Topeak more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bike pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/lezyne-vs-topeak"
publisher: "Brandwave"
---

# Lezyne vs Topeak: Which is searched more in New Zealand?

Is Lezyne or Topeak more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bike pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Lezyne and Topeak
- **Competitive set**: Bike pump brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Lezyne Share of Search**: 23.3%
- **Topeak Share of Search**: 34.9%

## Is Lezyne or Topeak more popular in search?

- In September 2026, Topeak had more branded searches than Lezyne among bike pump brands in New Zealand. Topeak had about 150 branded searches, while Lezyne had 100. Topeak made up 34.9% of all bike pump brand searches we track, and Lezyne accounted for 23.3%.
- The lead changed hands 2 times in the 12 months ending September 2026: Lezyne took it in November 2025, Topeak took it in December 2025.
- Across the 12 months ending September 2026, Lezyne’s share of searches among bike pump brands in New Zealand moved from 28.3% to 23.3%, and its estimated monthly branded searches moved from 130 to 100.
- Across the 12 months ending September 2026, Topeak’s share of searches among bike pump brands in New Zealand moved from 34.8% to 34.9%, and its estimated monthly branded searches moved from 160 to 150.

## Top bike pump brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Topeak appeared in all four answers. Lezyne was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Topeak was listed before Lezyne in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Topeak | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Lezyne | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| Silca | 3rd | 1 of 3 | 0 of 1 | 1 of 4 |

## Every AI answer about bike pump brands

- Asked ChatGPT "Which bike pump brand should I buy in New Zealand?": 1. Topeak, 2. Lezyne
- Asked ChatGPT "What are the best bike pump brands in New Zealand?": 1. Topeak, 2. Lezyne, 3. Silca
- Asked ChatGPT "What's the best bike pump brand in New Zealand for home inflation?": 1. Topeak, 2. Lezyne
- Searched Google, AI Overview "portable bike pump": 1. Topeak

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand bike pump brands in September 2026?

- In September 2026, Topeak gained share of searches among bike pump brands in New Zealand, from 30.2% to 34.9%.
- In September 2026, Lezyne gained share of searches among bike pump brands in New Zealand, from 18.6% to 23.3%.

## Month by month

| Month | Lezyne estimated searches | Lezyne Share of Search | Lezyne rank | Topeak estimated searches | Topeak Share of Search | Topeak rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 130 | 28.3% | 3 | 160 | 34.8% | 2 |
| Nov 2025 | 140 | 25.9% | 2 | 130 | 24.1% | 3 |
| Dec 2025 | 90 | 22.5% | 3 | 130 | 32.5% | 2 |
| Jan 2026 | 130 | 27.7% | 3 | 190 | 40.4% | 1 |
| Feb 2026 | 110 | 28.2% | 3 | 130 | 33.3% | 2 |
| Mar 2026 | 160 | 31.4% | 3 | 170 | 33.3% | 2 |
| Apr 2026 | 130 | 27.7% | 3 | 160 | 34% | 2 |
| May 2026 | 110 | 25.6% | 3 | 140 | 32.6% | 2 |
| Jun 2026 | 100 | 25% | 3 | 150 | 37.5% | 2 |
| Jul 2026 | 120 | 27.3% | 3 | 140 | 31.8% | 2 |
| Aug 2026 | 80 | 18.6% | 3 | 130 | 30.2% | 2 |
| Sep 2026 | 100 | 23.3% | 3 | 150 | 34.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Lezyne’s and Topeak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Lezyne**: Measured on the search terms “lezyne” and “lezyne bike pump”, summed into one figure.
- **Topeak**: Measured on the search terms “topeak” and “topeak bike pump”, summed into one figure.

- [Lezyne profile](/demand/nz/brands/lezyne)
- [Topeak profile](/demand/nz/brands/topeak)
- [All bike pump brands in New Zealand](/demand/nz/categories/nz-bike-pump-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Lezyne or Topeak more popular in search?

In September 2026, Topeak had more branded searches than Lezyne among bike pump brands in New Zealand. Topeak had about 150 branded searches, while Lezyne had 100. Topeak made up 34.9% of all bike pump brand searches we track, and Lezyne accounted for 23.3%.

## Cite this page

Brandwave. "Lezyne vs Topeak: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/lezyne-vs-topeak

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lezyne-vs-topeak. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
