---
title: "Legendary Motors vs Novino Motors: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Legendary Motors or Novino Motors? Compare estimated monthly branded-search demand and Share of Search inside the Used Car Dealers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/legendary-motors-vs-novino-motors"
publisher: "Brandwave"
---

# Legendary Motors vs Novino Motors: Which is more popular by branded search in New Zealand?

Which is more popular in search, Legendary Motors or Novino Motors? Compare estimated monthly branded-search demand and Share of Search inside the Used Car Dealers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Legendary Motors and Novino Motors
- **Competitive set**: Used Car Dealers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Legendary Motors Share of Search**: 5.6%
- **Novino Motors Share of Search**: 5.7%

## Which is more popular in search, Legendary Motors or Novino Motors?

- In August 2026, Legendary Motors and Novino Motors were level on Share of Search among used car dealers in New Zealand, with an estimated 1.6K branded searches each, at 5.6% and 5.7% estimated Share of Search.
- The lead changed hands 3 times in the 11 months ending August 2026: Novino Motors took it in December 2025, Legendary Motors took it in July 2026, Novino Motors took it in August 2026.
- Across the 11 months ending August 2026, Legendary Motors’ estimated Share of Search among used car dealers in New Zealand moved from 5.5% to 5.6%, and its estimated monthly branded searches held steady at 1.6K.
- Across the 11 months ending August 2026, Novino Motors’ estimated Share of Search among used car dealers in New Zealand moved from 4.6% to 5.7%, and its estimated monthly branded searches moved from 1.3K to 1.6K.

## How did search popularity change for New Zealand used car dealers in August 2026?

- In August 2026, Legendary Motors lost estimated Share of Search among used car dealers in New Zealand, from 6.7% to 5.6%.
- In August 2026, Novino Motors rose from 12th to 10th among used car dealers in New Zealand.

## Month by month

| Month | Legendary Motors estimated searches | Legendary Motors Share of Search | Legendary Motors rank | Novino Motors estimated searches | Novino Motors Share of Search | Novino Motors rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 5.5% | 9 | 1.3K | 4.6% | 12 |
| Nov 2025 | 1.9K | 6.5% | 7 | 1.3K | 4.5% | 11 |
| Dec 2025 | 1.6K | 5.9% | 10 | 1.6K | 6% | 9 |
| Jan 2026 | 1.9K | 5.7% | 9 | 1.9K | 5.9% | 7 |
| Feb 2026 | 1.6K | 5.4% | 11 | 1.7K | 5.6% | 10 |
| Mar 2026 | 1.6K | 5.1% | 12 | 2K | 6.2% | 9 |
| Apr 2026 | 1.6K | 5.7% | 12 | 1.9K | 6.9% | 7 |
| May 2026 | 1.6K | 5.4% | 12 | 1.9K | 6.5% | 9 |
| Jun 2026 | 1.6K | 5.5% | 10 | 2.5K | 8.5% | 5 |
| Jul 2026 | 1.9K | 6.7% | 8 | 1.6K | 5.7% | 12 |
| Aug 2026 | 1.6K | 5.6% | 12 | 1.6K | 5.7% | 10 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Legendary Motors’ and Novino Motors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Legendary Motors**: Measured on the search terms “Legendary Motors”, “legendary motors cars” and “legendary motors used cars”, summed into one figure.
- **Novino Motors**: Measured on the search terms “Novino Motors” and “novino motors used cars”, summed into one figure.

- [Legendary Motors profile](/demand/nz/brands/legendary-motors)
- [Novino Motors profile](/demand/nz/brands/novino-motors)
- [All used car dealers in New Zealand](/demand/nz/categories/used-car-dealers): The set both shares are measured inside, 12 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Legendary Motors or Novino Motors?

In August 2026, Legendary Motors and Novino Motors were level on Share of Search among used car dealers in New Zealand, with an estimated 1.6K branded searches each, at 5.6% and 5.7% estimated Share of Search.

## Cite this page

Brandwave. "Legendary Motors vs Novino Motors: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/legendary-motors-vs-novino-motors

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/legendary-motors-vs-novino-motors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
