--- title: "Lanolips vs Lucas Papaw: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Lanolips or Lucas Papaw? Compare estimated monthly branded-search demand and Share of Search inside the Lip care brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/lanolips-vs-lucas-papaw" publisher: "Brandwave" --- # Lanolips vs Lucas Papaw: Which is more popular by branded search in New Zealand? Which is more popular in search, Lanolips or Lucas Papaw? Compare estimated monthly branded-search demand and Share of Search inside the Lip care brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Lanolips and Lucas Papaw - **Competitive set**: Lip care brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Lanolips Share of Search**: 11.7% - **Lucas Papaw Share of Search**: 21.5% ## Which is more popular in search, Lanolips or Lucas Papaw? - In August 2026, Lucas Papaw had more branded searches than Lanolips among lip care brands in New Zealand. Lucas Papaw was estimated to have 2.7K branded searches compared to Lanolips’ 1.5K, and held a 21.5% Share of Search versus Lanolips’ 11.7%. - The lead changed hands 2 times in the 11 months ending August 2026: Lanolips took it in November 2025, Lucas Papaw took it in January 2026. - Across the 11 months ending August 2026, Lanolips’ estimated Share of Search among lip care brands in New Zealand moved from 15.2% to 11.7%, and its estimated monthly branded searches moved from 1.4K to 1.5K. - Across the 11 months ending August 2026, Lucas Papaw’s estimated Share of Search among lip care brands in New Zealand moved from 18.9% to 21.5%, and its estimated monthly branded searches moved from 1.7K to 2.7K. ## How did search popularity change for New Zealand lip care brands in August 2026? - In August 2026, Lanolips gained estimated Share of Search among lip care brands in New Zealand, from 10.5% to 11.7%. - Estimated monthly branded searches for Lucas Papaw in New Zealand rose 55.5% over 11 measured months, from 1.7K to 2.7K in August 2026. ## Month by month | Month | Lanolips estimated searches | Lanolips Share of Search | Lanolips rank | Lucas Papaw estimated searches | Lucas Papaw Share of Search | Lucas Papaw rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.4K | 15.2% | 4 | 1.7K | 18.9% | 2 | | Nov 2025 | 1.8K | 16.3% | 2 | 1.6K | 14.3% | 3 | | Dec 2025 | 2.3K | 19.3% | 2 | 1.6K | 13.6% | 3 | | Jan 2026 | 1.3K | 16.2% | 4 | 1.6K | 20.4% | 2 | | Feb 2026 | 1.1K | 15.5% | 4 | 1.5K | 22% | 2 | | Mar 2026 | 1K | 12.3% | 4 | 1.8K | 21.8% | 2 | | Apr 2026 | 1.2K | 14.9% | 4 | 1.6K | 18.7% | 2 | | May 2026 | 1.3K | 11.4% | 4 | 2.3K | 20.9% | 2 | | Jun 2026 | 1.1K | 9.7% | 4 | 2.6K | 23.1% | 2 | | Jul 2026 | 1.3K | 10.5% | 4 | 2.8K | 21.5% | 2 | | Aug 2026 | 1.5K | 11.7% | 4 | 2.7K | 21.5% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Lanolips’ and Lucas Papaw’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Lanolips**: Measured on the search terms “lanolips”, “lanolips 101 ointment”, “lanolips chapstick”, “lanolips lip balm”, “lanolips near me”, “lanolips nz” and “lanolips online”, summed into one figure. - **Lucas Papaw**: Measured on the search terms “lucas papaw”, “lucas papaw 25g”, “lucas papaw cream”, “lucas papaw lip balm”, “lucas papaw near me”, “lucas papaw nz”, “lucaspapaw”, “lucaspapaw com au”, “papaw ointment” and “papaw ointment lip balm”, summed into one figure. - [Lanolips profile](/demand/nz/brands/lanolips) - [Lucas Papaw profile](/demand/nz/brands/lucas-papaw) - [All lip care brands in New Zealand](/demand/nz/categories/nz-lip-care-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Lanolips or Lucas Papaw? In August 2026, Lucas Papaw had more branded searches than Lanolips among lip care brands in New Zealand. Lucas Papaw was estimated to have 2.7K branded searches compared to Lanolips’ 1.5K, and held a 21.5% Share of Search versus Lanolips’ 11.7%. ## Cite this page Brandwave. "Lanolips vs Lucas Papaw: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/lanolips-vs-lucas-papaw This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/lanolips-vs-lucas-papaw. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.