---
title: "L'affare vs Robert Harris: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, L'affare or Robert Harris? Compare estimated monthly branded-search demand and Share of Search inside the Supermarket coffee brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/laffare-vs-robert-harris"
publisher: "Brandwave"
---

# L'affare vs Robert Harris: Which is more popular by branded search in New Zealand?

Which is more popular in search, L'affare or Robert Harris? Compare estimated monthly branded-search demand and Share of Search inside the Supermarket coffee brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: L'affare and Robert Harris
- **Competitive set**: Supermarket coffee brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **L'affare Share of Search**: 22.5%
- **Robert Harris Share of Search**: 3.6%

## Which is more popular in search, L'affare or Robert Harris?

- In August 2026, L'affare had more branded searches than Robert Harris among supermarket coffee brands in New Zealand. L'affare was estimated to have 14.9K branded searches compared to Robert Harris’ 2.4K, and held a 22.5% Share of Search versus Robert Harris’ 3.6%.
- L'affare was ahead of Robert Harris in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, L'affare’s estimated Share of Search among supermarket coffee brands in New Zealand moved from 12.2% to 22.5%, and its estimated monthly branded searches moved from 6.6K to 14.9K.
- Across the 11 months ending August 2026, Robert Harris’ estimated Share of Search among supermarket coffee brands in New Zealand moved from 3.5% to 3.6%, and its estimated monthly branded searches moved from 1.9K to 2.4K.

## How did search popularity change for New Zealand supermarket coffee brands in August 2026?

- In August 2026, L'affare overtook Nescafé to rank 2nd among supermarket coffee brands in New Zealand, at 22.5%.
- Estimated monthly branded searches for Robert Harris in New Zealand rose 25.5% over 11 measured months, from 1.9K to 2.4K in August 2026.

## Month by month

| Month | L'affare estimated searches | L'affare Share of Search | L'affare rank | Robert Harris estimated searches | Robert Harris Share of Search | Robert Harris rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 12.2% | 2 | 1.9K | 3.5% | 5 |
| Nov 2025 | 5.8K | 10.2% | 2 | 1.8K | 3.2% | 5 |
| Dec 2025 | 5.8K | 9.2% | 2 | 2.4K | 3.8% | 5 |
| Jan 2026 | 6.9K | 12.3% | 2 | 2.3K | 4.1% | 5 |
| Feb 2026 | 6.5K | 13.3% | 2 | 1.9K | 3.9% | 5 |
| Mar 2026 | 6.6K | 12.7% | 2 | 2.1K | 4.1% | 5 |
| Apr 2026 | 6.6K | 12.5% | 2 | 2.2K | 4.2% | 5 |
| May 2026 | 6.4K | 10.9% | 3 | 2.2K | 3.8% | 5 |
| Jun 2026 | 5.3K | 9.8% | 4 | 2.1K | 3.9% | 5 |
| Jul 2026 | 5.5K | 9.7% | 4 | 2.1K | 3.8% | 5 |
| Aug 2026 | 14.9K | 22.5% | 2 | 2.4K | 3.6% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using L'affare’s and Robert Harris’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **L'affare**: Measured on the search terms “caffe laffare”, “l affare beans”, “l affare coffee”, “l affare primo”, “l'affare”, “laffare”, “laffare beans”, “laffare coffee”, “laffare coffee beans” and “laffare near me”, summed into one figure.
- **Robert Harris**: Measured on the search terms “robert harris beans”, “robert harris coffee”, “robert harris coffee pods”, “robert harris menu” and “robert harris near me”, summed into one figure.

- [L'affare profile](/demand/nz/brands/laffare)
- [Robert Harris profile](/demand/nz/brands/robert-harris)
- [All supermarket coffee brands in New Zealand](/demand/nz/categories/nz-instant-coffee-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, L'affare or Robert Harris?

In August 2026, L'affare had more branded searches than Robert Harris among supermarket coffee brands in New Zealand. L'affare was estimated to have 14.9K branded searches compared to Robert Harris’ 2.4K, and held a 22.5% Share of Search versus Robert Harris’ 3.6%.

## Cite this page

Brandwave. "L'affare vs Robert Harris: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/laffare-vs-robert-harris

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/laffare-vs-robert-harris. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
