---
title: "Klone Hair vs Pure Hairdressing: Which is searched more in New Zealand?"
description: "Is Klone Hair or Pure Hairdressing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/klone-hair-vs-pure-hairdressing"
publisher: "Brandwave"
---

# Klone Hair vs Pure Hairdressing: Which is searched more in New Zealand?

Is Klone Hair or Pure Hairdressing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Klone Hair and Pure Hairdressing
- **Competitive set**: Dunedin hair salons
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Klone Hair Share of Search**: 14.1%
- **Pure Hairdressing Share of Search**: 3.8%

## Is Klone Hair or Pure Hairdressing more popular in search?

- In September 2026, Klone Hair had more branded searches than Pure Hairdressing among Dunedin hair salons in New Zealand. Klone Hair had about 260 branded searches, while Pure Hairdressing had 70. Klone Hair made up 14.1% of all Dunedin hair salon searches we track, and Pure Hairdressing accounted for 3.8%.
- Klone Hair was ahead of Pure Hairdressing in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Klone Hair’s share of searches among Dunedin hair salons in New Zealand moved from 14.7% to 14.1%, and its estimated monthly branded searches moved from 320 to 260.
- Across the 12 months ending September 2026, Pure Hairdressing’s share of searches among Dunedin hair salons in New Zealand moved from 4.1% to 3.8%, and its estimated monthly branded searches moved from 90 to 70.

## Top Dunedin hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions, Pure Hairdressing was mentioned in two out of three: in two of the three ChatGPT answers. Klone Hair did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Loft Studio | 1st | 3 of 3 | 3 of 3 |
| Aurum Hairstylists | 2nd | 2 of 3 | 2 of 3 |
| The Curl Alchemist | 3rd | 3 of 3 | 3 of 3 |
| Zen Hair | 4th | 2 of 3 | 2 of 3 |
| Pure Hairdressing | 5th | 2 of 3 | 2 of 3 |
| Zaibatsu Hair Art | 6th | 1 of 3 | 1 of 3 |
| Bellissima Hair | 7th | 1 of 3 | 1 of 3 |
| Klone Hair | Not ranked | 0 of 3 | 0 of 3 |
| HairVn Hairdressing | Not ranked | 0 of 3 | 0 of 3 |
| Vivo Hair | Not ranked | 0 of 3 | 0 of 3 |
| Headquarters Hairdressing | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Dunedin hair salons

- Asked ChatGPT "Which hair salon should I go to in Dunedin, New Zealand?": 1. Loft Studio, 2. Zen Hair, 3. The Curl Alchemist
- Asked ChatGPT "What are the best hair salons in Dunedin, New Zealand?": 1. Loft Studio, 2. Aurum Hairstylists, 3. The Curl Alchemist, 4. Zen Hair, 5. Zaibatsu Hair Art, 6. Pure Hairdressing, 7. Bellissima Hair
- Asked ChatGPT "What's the best hair salon in Dunedin, New Zealand for a haircut?": 1. Loft Studio, 2. Aurum Hairstylists, 3. The Curl Alchemist, 4. Pure Hairdressing

Not named in any answer: Klone Hair, HairVn Hairdressing, Vivo Hair and Headquarters Hairdressing.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Dunedin hair salons in September 2026?

- In September 2026, Klone Hair lost share of searches among Dunedin hair salons in New Zealand, from 15.6% to 14.1%.
- Estimated monthly branded searches for Pure Hairdressing in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

## Month by month

| Month | Klone Hair estimated searches | Klone Hair Share of Search | Klone Hair rank | Pure Hairdressing estimated searches | Pure Hairdressing Share of Search | Pure Hairdressing rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 320 | 14.7% | 2 | 90 | 4.1% | 10 |
| Nov 2025 | 320 | 15.6% | 2 | 70 | 3.4% | 10 |
| Dec 2025 | 260 | 16% | 2 | 50 | 3.1% | 10 |
| Jan 2026 | 260 | 14.4% | 2 | 70 | 3.9% | 11 |
| Feb 2026 | 260 | 14.9% | 2 | 70 | 4% | 10 |
| Mar 2026 | 320 | 15.2% | 2 | 90 | 4.3% | 9 |
| Apr 2026 | 260 | 14.9% | 2 | 40 | 2.3% | 11 |
| May 2026 | 260 | 13.1% | 2 | 70 | 3.5% | 10 |
| Jun 2026 | 320 | 17.8% | 2 | 40 | 2.2% | 10 |
| Jul 2026 | 320 | 17.7% | 2 | 30 | 1.7% | 11 |
| Aug 2026 | 320 | 15.6% | 2 | 70 | 3.4% | 11 |
| Sep 2026 | 260 | 14.1% | 2 | 70 | 3.8% | 11 |

## How each brand is measured

Brandwave collects information about searches that people make online using Klone Hair’s and Pure Hairdressing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Klone Hair**: Measured on the search term “klone hair”.
- **Pure Hairdressing**: Measured on the search term “pure hairdressing dunedin”.

- [Klone Hair profile](/demand/nz/brands/klone-hair)
- [Pure Hairdressing profile](/demand/nz/brands/pure-hairdressing)
- [All Dunedin hair salons in New Zealand](/demand/nz/locations/dunedin/hair-salons): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Klone Hair or Pure Hairdressing more popular in search?

In September 2026, Klone Hair had more branded searches than Pure Hairdressing among Dunedin hair salons in New Zealand. Klone Hair had about 260 branded searches, while Pure Hairdressing had 70. Klone Hair made up 14.1% of all Dunedin hair salon searches we track, and Pure Hairdressing accounted for 3.8%.

## Cite this page

Brandwave. "Klone Hair vs Pure Hairdressing: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/klone-hair-vs-pure-hairdressing

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/klone-hair-vs-pure-hairdressing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
