---
title: "Klinkert Law vs Rochelle Crossman Family Law: Which is searched more in New Zealand?"
description: "Is Klinkert Law or Rochelle Crossman Family Law more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/klinkert-law-vs-rochelle-crossman"
publisher: "Brandwave"
---

# Klinkert Law vs Rochelle Crossman Family Law: Which is searched more in New Zealand?

Is Klinkert Law or Rochelle Crossman Family Law more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Klinkert Law and Rochelle Crossman Family Law
- **Competitive set**: Dunedin law firms
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Klinkert Law Share of Search**: 5%
- **Rochelle Crossman Family Law Share of Search**: 2.1%

## Is Klinkert Law or Rochelle Crossman Family Law more popular in search?

- In September 2026, Klinkert Law had more branded searches than Rochelle Crossman Family Law among Dunedin law firms in New Zealand. Klinkert Law had about 120 branded searches, while Rochelle Crossman Family Law had 50. Klinkert Law made up 5% of all Dunedin law firm searches we track, and Rochelle Crossman Family Law accounted for 2.1%.
- Klinkert Law was ahead of Rochelle Crossman Family Law in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Klinkert Law’s share of searches among Dunedin law firms in New Zealand moved from 5.8% to 5%, and its estimated monthly branded searches held steady at 120.
- Across the 12 months ending September 2026, Rochelle Crossman Family Law’s share of searches among Dunedin law firms in New Zealand moved from 2.4% to 2.1%, and its estimated monthly branded searches held steady at 50.

## Top Dunedin law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions, Rochelle Crossman Family Law appeared in all three answers. Klinkert Law did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Downie Stewart Lawyers | 1st | 3 of 3 | 3 of 3 |
| Whitcombe Law | 2nd | 3 of 3 | 3 of 3 |
| McMillan & Co | 3rd | 3 of 3 | 3 of 3 |
| Anderson Lloyd | 4th | 1 of 3 | 1 of 3 |
| Rochelle Crossman Family Law | 5th | 3 of 3 | 3 of 3 |
| Wilkinson Rodgers | 6th | 1 of 3 | 1 of 3 |
| Webb Farry | Not ranked | 0 of 3 | 0 of 3 |
| O’Neill Devereux | Not ranked | 0 of 3 | 0 of 3 |
| Klinkert Law | Not ranked | 0 of 3 | 0 of 3 |
| Lucas & Lucas | Not ranked | 0 of 3 | 0 of 3 |
| Craig Paddon Lawyer | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Dunedin law firms

- Asked ChatGPT "Which law firm should I hire in Dunedin, New Zealand?": 1. Whitcombe Law, 2. Downie Stewart Lawyers, 3. Rochelle Crossman Family Law, 4. McMillan & Co
- Asked ChatGPT "What are the best law firms in Dunedin, New Zealand?": 1. Anderson Lloyd, 2. Downie Stewart Lawyers, 3. Whitcombe Law, 4. McMillan & Co, 5. Rochelle Crossman Family Law
- Asked ChatGPT "What's the best law firm in Dunedin, New Zealand for legal advice?": 1. Downie Stewart Lawyers, 2. Wilkinson Rodgers, 3. McMillan & Co, 4. Whitcombe Law, 5. Rochelle Crossman Family Law

Not named in any answer: Webb Farry, O’Neill Devereux, Klinkert Law, Lucas & Lucas and Craig Paddon Lawyer.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Dunedin law firms in September 2026?

- In September 2026, Lucas & Lucas overtook Craig Paddon Lawyer and Rochelle Crossman Family Law to rank 8th among Dunedin law firms in New Zealand, with 2.1% of the searches.
- In September 2026, Klinkert Law gained share of searches among Dunedin law firms in New Zealand, from 3.9% to 5%.
- Rochelle Crossman Family Law’s share of searches among Dunedin law firms in New Zealand has gained ground for 3 months in a row, from 1.2% to 2.1% in September 2026.

## Month by month

| Month | Klinkert Law estimated searches | Klinkert Law Share of Search | Klinkert Law rank | Rochelle Crossman Family Law estimated searches | Rochelle Crossman Family Law Share of Search | Rochelle Crossman Family Law rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 120 | 5.8% | 7 | 50 | 2.4% | 9 |
| Nov 2025 | 120 | 5% | 7 | 40 | 1.7% | 10 |
| Dec 2025 | 120 | 6.3% | 7 | 40 | 2.1% | 10 |
| Jan 2026 | 80 | 4.2% | 7 | 50 | 2.6% | 8 |
| Feb 2026 | 100 | 4.9% | 7 | 40 | 2% | 10 |
| Mar 2026 | 120 | 3.9% | 7 | 70 | 2.3% | 8 |
| Apr 2026 | 60 | 2.7% | 8 | 50 | 2.2% | 10 |
| May 2026 | 120 | 4.6% | 7 | 70 | 2.7% | 8 |
| Jun 2026 | 100 | 3.9% | 7 | 30 | 1.2% | 10 |
| Jul 2026 | 150 | 5.5% | 7 | 50 | 1.8% | 9 |
| Aug 2026 | 100 | 3.9% | 7 | 50 | 2% | 9 |
| Sep 2026 | 120 | 5% | 7 | 50 | 2.1% | 9 |

## How each brand is measured

Brandwave collects information about searches that people make online using Klinkert Law’s and Rochelle Crossman Family Law’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Klinkert Law**: Measured on the search terms “klinkert law” and “klinkert law dunedin”, summed into one figure.
- **Rochelle Crossman Family Law**: Measured on the search term “rochelle crossman”.

- [Klinkert Law profile](/demand/nz/brands/klinkert-law)
- [Rochelle Crossman Family Law profile](/demand/nz/brands/rochelle-crossman)
- [All Dunedin law firms in New Zealand](/demand/nz/locations/dunedin/law-firms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Klinkert Law or Rochelle Crossman Family Law more popular in search?

In September 2026, Klinkert Law had more branded searches than Rochelle Crossman Family Law among Dunedin law firms in New Zealand. Klinkert Law had about 120 branded searches, while Rochelle Crossman Family Law had 50. Klinkert Law made up 5% of all Dunedin law firm searches we track, and Rochelle Crossman Family Law accounted for 2.1%.

## Cite this page

Brandwave. "Klinkert Law vs Rochelle Crossman Family Law: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/klinkert-law-vs-rochelle-crossman

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/klinkert-law-vs-rochelle-crossman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
