---
title: "KJ Law vs Sharma Law: Which is more popular in New Zealand?"
description: "Is KJ Law or Sharma Law more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/kj-law-vs-sharma-law"
publisher: "Brandwave"
---

# KJ Law vs Sharma Law: Which is more popular in New Zealand?

Is KJ Law or Sharma Law more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: KJ Law and Sharma Law
- **Competitive set**: Hamilton law firms
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **KJ Law Share of Search**: 3%
- **Sharma Law Share of Search**: 6.9%

## Is KJ Law or Sharma Law more popular in search?

- In October 2026, Sharma Law had more branded searches than KJ Law among Hamilton law firms in New Zealand. Sharma Law had about 140 branded searches, while KJ Law had 60. Sharma Law made up 6.9% of all Hamilton law firm searches we track, and KJ Law accounted for 3%.
- Sharma Law was ahead of KJ Law in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, KJ Law’s share of searches among Hamilton law firms in New Zealand moved from 5.9% to 3%, and its estimated monthly branded searches moved from 120 to 60.
- Across the 12 months ending October 2026, Sharma Law’s share of searches among Hamilton law firms in New Zealand held steady at 6.9%, and its estimated monthly branded searches held steady at 140.

## Top Hamilton law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Sharma Law was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. KJ Law did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Norris Ward McKinnon | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Atticus Legal | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| The Legal Stuff | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| Sharma Law | 4th | 3 of 3 | 0 of 1 | 3 of 4 |
| DTI Lawyers | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Grayson Clements | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| KJ Law | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about Hamilton law firms

- Asked ChatGPT "Which law firm should I hire in Hamilton, New Zealand?": 1. Atticus Legal, 2. Norris Ward McKinnon, 3. The Legal Stuff, 4. Sharma Law
- Asked ChatGPT "What are the best law firms in Hamilton, New Zealand?": 1. Norris Ward McKinnon, 2. Atticus Legal, 3. The Legal Stuff, 4. Sharma Law
- Asked ChatGPT "What's the best law firm in Hamilton, New Zealand for legal advice?": 1. The Legal Stuff, 2. Norris Ward McKinnon, 3. Atticus Legal, 4. Sharma Law
- Searched Google, AI Overview "lawyer hamilton": 1. The Legal Stuff, 2. Atticus Legal

Not named in any answer: DTI Lawyers, Grayson Clements and KJ Law.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Hamilton law firms in October 2026?

- In October 2026, Sharma Law lost share of searches among Hamilton law firms in New Zealand, from 8.5% to 6.9%.
- In October 2026, KJ Law lost share of searches among Hamilton law firms in New Zealand, from 4% to 3%.

## How has branded search for KJ Law and Sharma Law changed in New Zealand over the last 12 months?

| Month | KJ Law estimated searches | KJ Law Share of Search | KJ Law rank | Sharma Law estimated searches | Sharma Law Share of Search | Sharma Law rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 120 | 5.9% | 7 | 140 | 6.9% | 6 |
| Dec 2025 | 80 | 4.8% | 7 | 110 | 6.7% | 6 |
| Jan 2026 | 90 | 5.7% | 7 | 140 | 8.9% | 5 |
| Feb 2026 | 80 | 4.1% | 7 | 210 | 10.8% | 4 |
| Mar 2026 | 100 | 4.3% | 7 | 260 | 11.2% | 4 |
| Apr 2026 | 70 | 4.3% | 7 | 170 | 10.4% | 4 |
| May 2026 | 80 | 4.3% | 7 | 140 | 7.6% | 5 |
| Jun 2026 | 70 | 3.6% | 7 | 110 | 5.6% | 6 |
| Jul 2026 | 60 | 3.2% | 7 | 140 | 7.6% | 6 |
| Aug 2026 | 60 | 2.6% | 7 | 140 | 6.2% | 6 |
| Sep 2026 | 80 | 4% | 7 | 170 | 8.5% | 4 |
| Oct 2026 | 60 | 3% | 7 | 140 | 6.9% | 5 |

## How are KJ Law’s and Sharma Law’s branded searches counted?

Brandwave collects information about searches that people make online using KJ Law’s and Sharma Law’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **KJ Law**: Measured on the search terms “kj law”, “kj law hamilton” and “kjlaw”, summed into one figure.
- **Sharma Law**: Measured on the search term “sharma law”.

- [KJ Law profile](/demand/nz/brands/kj-law)
- [Sharma Law profile](/demand/nz/brands/sharma-law)
- [All Hamilton law firms in New Zealand](/demand/nz/locations/hamilton/law-firms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is KJ Law or Sharma Law more popular in search?

In October 2026, Sharma Law had more branded searches than KJ Law among Hamilton law firms in New Zealand. Sharma Law had about 140 branded searches, while KJ Law had 60. Sharma Law made up 6.9% of all Hamilton law firm searches we track, and KJ Law accounted for 3%.

## Cite this page

Brandwave. "KJ Law vs Sharma Law: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/kj-law-vs-sharma-law

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/kj-law-vs-sharma-law. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
