--- title: "Kiwi Web Design vs The Web Guys: Which is searched more in New Zealand?" description: "Is Kiwi Web Design or The Web Guys more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland web design agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/kiwi-web-design-vs-the-web-guys-nz" publisher: "Brandwave" --- # Kiwi Web Design vs The Web Guys: Which is searched more in New Zealand? Is Kiwi Web Design or The Web Guys more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland web design agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Kiwi Web Design and The Web Guys - **Competitive set**: Auckland web design agencies - **Market**: New Zealand - **Month measured**: Sep 2026 - **Kiwi Web Design Share of Search**: 12.4% - **The Web Guys Share of Search**: 41.6% ## Is Kiwi Web Design or The Web Guys more popular in search? - In September 2026, The Web Guys had more branded searches than Kiwi Web Design among Auckland web design agencies in New Zealand. The Web Guys had about 470 branded searches, while Kiwi Web Design had 140. The Web Guys made up 41.6% of all Auckland web design agency searches we track, and Kiwi Web Design accounted for 12.4%. - The Web Guys was ahead of Kiwi Web Design in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Kiwi Web Design’s share of searches among Auckland web design agencies in New Zealand moved from 20.9% to 12.4%, and its estimated monthly branded searches moved from 320 to 140. - Across the 12 months ending September 2026, The Web Guys’ share of searches among Auckland web design agencies in New Zealand moved from 37.9% to 41.6%, and its estimated monthly branded searches moved from 580 to 470. ## Top Auckland web design agencies in ChatGPT and Google AI Overviews In three ChatGPT questions, The Web Guys appeared in all three answers. Kiwi Web Design was mentioned in one out of three: in one of the three ChatGPT answers. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | | White Rabbit | 0 of 3 | 0 of 3 | | The Web Guys | 3 of 3 | 3 of 3 | | Kiwi Web Design | 1 of 3 | 1 of 3 | | Claristone | 0 of 3 | 0 of 3 | | Ultimate Web Designs | 0 of 3 | 0 of 3 | ## Every AI answer about Auckland web design agencies - Asked ChatGPT "Which web design agency should I hire in Auckland, New Zealand?": 1. The Web Guys - Asked ChatGPT "What are the best web design agencies in Auckland, New Zealand?": 1. The Web Guys, 2. Kiwi Web Design - Asked ChatGPT "What's the best web design agency in Auckland, New Zealand for a new website?": 1. The Web Guys Not named in any answer: White Rabbit, Claristone and Ultimate Web Designs. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Auckland web design agencies in September 2026? - In September 2026, The Web Guys gained share of searches among Auckland web design agencies in New Zealand, from 39.4% to 41.6%. - Estimated monthly branded searches for Kiwi Web Design in New Zealand fell 56.3% over 12 measured months, from 320 to 140 in September 2026. ## Month by month | Month | Kiwi Web Design estimated searches | Kiwi Web Design Share of Search | Kiwi Web Design rank | The Web Guys estimated searches | The Web Guys Share of Search | The Web Guys rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 320 | 20.9% | 3 | 580 | 37.9% | 2 | | Nov 2025 | 320 | 16.1% | 3 | 1K | 52.3% | 1 | | Dec 2025 | 210 | 14.2% | 3 | 740 | 50% | 1 | | Jan 2026 | 210 | 20.2% | 3 | 400 | 38.5% | 2 | | Feb 2026 | 110 | 10.4% | 3 | 530 | 50% | 1 | | Mar 2026 | 140 | 12.2% | 3 | 490 | 42.6% | 2 | | Apr 2026 | 210 | 13.5% | 3 | 800 | 51.6% | 1 | | May 2026 | 170 | 12.2% | 3 | 690 | 49.6% | 1 | | Jun 2026 | 110 | 10% | 3 | 460 | 41.8% | 2 | | Jul 2026 | 210 | 18.8% | 3 | 490 | 43.8% | 1 | | Aug 2026 | 140 | 12.8% | 3 | 430 | 39.4% | 2 | | Sep 2026 | 140 | 12.4% | 3 | 470 | 41.6% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Kiwi Web Design’s and The Web Guys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Kiwi Web Design**: Measured on the search term “kiwi web design”. - **The Web Guys**: Measured on the search terms “the web guys” and “the web guys nz”, summed into one figure. - [Kiwi Web Design profile](/demand/nz/brands/kiwi-web-design) - [The Web Guys profile](/demand/nz/brands/the-web-guys-nz) - [All Auckland web design agencies in New Zealand](/demand/nz/locations/auckland/web-design-agencies): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Kiwi Web Design or The Web Guys more popular in search? In September 2026, The Web Guys had more branded searches than Kiwi Web Design among Auckland web design agencies in New Zealand. The Web Guys had about 470 branded searches, while Kiwi Web Design had 140. The Web Guys made up 41.6% of all Auckland web design agency searches we track, and Kiwi Web Design accounted for 12.4%. ## Cite this page Brandwave. "Kiwi Web Design vs The Web Guys: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/kiwi-web-design-vs-the-web-guys-nz This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/kiwi-web-design-vs-the-web-guys-nz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.