---
title: "Kings Plant Barn vs Yates: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Kings Plant Barn or Yates? Compare estimated monthly branded-search demand and Share of Search inside the Garden product brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/kings-plant-barn-vs-yates"
publisher: "Brandwave"
---

# Kings Plant Barn vs Yates: Which is more popular by branded search in New Zealand?

Which is more popular in search, Kings Plant Barn or Yates? Compare estimated monthly branded-search demand and Share of Search inside the Garden product brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kings Plant Barn and Yates
- **Competitive set**: Garden product brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Kings Plant Barn Share of Search**: 53.3%
- **Yates Share of Search**: 2.1%

## Which is more popular in search, Kings Plant Barn or Yates?

- In August 2026, Kings Plant Barn had more branded searches than Yates among garden product brands in New Zealand. Kings Plant Barn was estimated to have 20.7K branded searches compared to Yates’ 830, and held a 53.3% Share of Search versus Yates’ 2.1%.
- Kings Plant Barn was ahead of Yates in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kings Plant Barn’s estimated Share of Search among garden product brands in New Zealand moved from 60.6% to 53.3%, and its estimated monthly branded searches moved from 41.3K to 20.7K.
- Across the 11 months ending August 2026, Yates’ estimated Share of Search among garden product brands in New Zealand moved from 1.9% to 2.1%, and its estimated monthly branded searches moved from 1.3K to 830.

## How did search popularity change for New Zealand garden product brands in August 2026?

- In August 2026, Kings Plant Barn lost estimated Share of Search among garden product brands in New Zealand, from 59.1% to 53.3%.
- Estimated monthly branded searches for Yates in New Zealand fell 37.1% over 11 measured months, from 1.3K to 830 in August 2026.

## Month by month

| Month | Kings Plant Barn estimated searches | Kings Plant Barn Share of Search | Kings Plant Barn rank | Yates estimated searches | Yates Share of Search | Yates rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 41.3K | 60.6% | 1 | 1.3K | 1.9% | 5 |
| Nov 2025 | 41K | 64.9% | 1 | 1.2K | 1.9% | 4 |
| Dec 2025 | 40.4K | 66.2% | 1 | 850 | 1.4% | 5 |
| Jan 2026 | 28.9K | 64.5% | 1 | 830 | 1.9% | 5 |
| Feb 2026 | 24.5K | 64.9% | 1 | 670 | 1.8% | 5 |
| Mar 2026 | 24.2K | 62.2% | 1 | 800 | 2.1% | 5 |
| Apr 2026 | 25.3K | 56.1% | 1 | 660 | 1.5% | 5 |
| May 2026 | 21.1K | 60.4% | 1 | 660 | 1.9% | 5 |
| Jun 2026 | 16.7K | 59.1% | 1 | 680 | 2.4% | 4 |
| Jul 2026 | 19.9K | 59.1% | 1 | 580 | 1.7% | 5 |
| Aug 2026 | 20.7K | 53.3% | 1 | 830 | 2.1% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kings Plant Barn’s and Yates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kings Plant Barn**: Measured on the search terms “kings co nz”, “kings plant barn”, “kings plant barn botany”, “kings plant barn compost”, “kings plant barn garden centre”, “kings plant barn hours”, “kings plant barn locations”, “kings plant barn lunn ave”, “kings plant barn near me”, “kings plant barn nz”, “kings plant barn online”, “kings plant barn opening hours”, “kings plant barn potting mix”, “kings plant barn sale”, “kings plant barn st lukes”, “kings plant barn whangarei”, “kingsplantbarn” and “st lukes kings plant barn”, summed into one figure.
- **Yates**: Measured on the search terms “yates”, “yates co nz”, “yates compost”, “yates fertiliser”, “yates garden”, “yates nz”, “yates online” and “yates potting mix”, summed into one figure.

- [Kings Plant Barn profile](/demand/nz/brands/kings-plant-barn)
- [Yates profile](/demand/nz/brands/yates)
- [All garden product brands in New Zealand](/demand/nz/categories/nz-garden-product-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kings Plant Barn or Yates?

In August 2026, Kings Plant Barn had more branded searches than Yates among garden product brands in New Zealand. Kings Plant Barn was estimated to have 20.7K branded searches compared to Yates’ 830, and held a 53.3% Share of Search versus Yates’ 2.1%.

## Cite this page

Brandwave. "Kings Plant Barn vs Yates: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/kings-plant-barn-vs-yates

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/kings-plant-barn-vs-yates. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
