--- title: "King of Snake vs Twenty Seven Steps: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, King of Snake or Twenty Seven Steps? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/king-of-snake-vs-twenty-seven-steps" publisher: "Brandwave" --- # King of Snake vs Twenty Seven Steps: Which is more popular by branded search in New Zealand? Which is more popular in search, King of Snake or Twenty Seven Steps? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: King of Snake and Twenty Seven Steps - **Competitive set**: Christchurch destination restaurants - **Market**: New Zealand - **Month measured**: Aug 2026 - **King of Snake Share of Search**: 54.2% - **Twenty Seven Steps Share of Search**: 15.9% ## Which is more popular in search, King of Snake or Twenty Seven Steps? - In August 2026, King of Snake had more branded searches than Twenty Seven Steps among christchurch destination restaurants in New Zealand. King of Snake was estimated to have 24.2K branded searches compared to Twenty Seven Steps’ 7.1K, and held a 54.2% Share of Search versus Twenty Seven Steps’ 15.9%. - King of Snake was ahead of Twenty Seven Steps in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, King of Snake’s estimated Share of Search among christchurch destination restaurants in New Zealand moved from 58.5% to 54.2%, and its estimated monthly branded searches held steady at 24.2K. - Across the 11 months ending August 2026, Twenty Seven Steps’ estimated Share of Search among christchurch destination restaurants in New Zealand moved from 20.6% to 15.9%, and its estimated monthly branded searches moved from 8.5K to 7.1K. ## How did search popularity change for New Zealand christchurch destination restaurants in August 2026? - In August 2026, King of Snake gained estimated Share of Search among christchurch destination restaurants in New Zealand, from 41.8% to 54.2%. - In August 2026, Twenty Seven Steps gained estimated Share of Search among christchurch destination restaurants in New Zealand, from 14.8% to 15.9%. ## Month by month | Month | King of Snake estimated searches | King of Snake Share of Search | King of Snake rank | Twenty Seven Steps estimated searches | Twenty Seven Steps Share of Search | Twenty Seven Steps rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 24.2K | 58.5% | 1 | 8.5K | 20.6% | 2 | | Nov 2025 | 24.2K | 52.9% | 1 | 10.3K | 22.5% | 2 | | Dec 2025 | 29.7K | 55.2% | 1 | 12.6K | 23.4% | 2 | | Jan 2026 | 29.6K | 55.7% | 1 | 12.7K | 23.9% | 2 | | Feb 2026 | 29.6K | 54.6% | 1 | 12.7K | 23.5% | 2 | | Mar 2026 | 29.6K | 57.1% | 1 | 12.7K | 24.5% | 2 | | Apr 2026 | 29.6K | 62.1% | 1 | 8.6K | 18% | 2 | | May 2026 | 24.7K | 58.6% | 1 | 8.6K | 20.4% | 2 | | Jun 2026 | 24.2K | 40.1% | 2 | 5.7K | 9.5% | 3 | | Jul 2026 | 20K | 41.8% | 1 | 7.1K | 14.8% | 3 | | Aug 2026 | 24.2K | 54.2% | 1 | 7.1K | 15.9% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using King of Snake’s and Twenty Seven Steps’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **King of Snake**: Measured on the search terms “king of snake”, “king of snake menu”, “king of snake new zealand”, “king of snake nz”, “king of snake takeaway”, “king of snake the terrace”, “king of snake voucher” and “kingofsnake”, summed into one figure. - **Twenty Seven Steps**: Measured on the search terms “27 steps” and “twenty seven steps menu”, summed into one figure. - [King of Snake profile](/demand/nz/brands/king-of-snake) - [Twenty Seven Steps profile](/demand/nz/brands/twenty-seven-steps) - [All christchurch destination restaurants in New Zealand](/demand/nz/categories/nz-christchurch-restaurants): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, King of Snake or Twenty Seven Steps? In August 2026, King of Snake had more branded searches than Twenty Seven Steps among christchurch destination restaurants in New Zealand. King of Snake was estimated to have 24.2K branded searches compared to Twenty Seven Steps’ 7.1K, and held a 54.2% Share of Search versus Twenty Seven Steps’ 15.9%. ## Cite this page Brandwave. "King of Snake vs Twenty Seven Steps: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/king-of-snake-vs-twenty-seven-steps This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/king-of-snake-vs-twenty-seven-steps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.