--- title: "Khan Academy vs Raz-Kids: Which is searched more in New Zealand?" description: "Is Khan Academy or Raz-Kids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids reading apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/khan-academy-vs-raz-kids" publisher: "Brandwave" --- # Khan Academy vs Raz-Kids: Which is searched more in New Zealand? Is Khan Academy or Raz-Kids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids reading apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Khan Academy and Raz-Kids - **Competitive set**: Kids reading apps - **Market**: New Zealand - **Month measured**: Sep 2026 - **Khan Academy Share of Search**: 14.7% - **Raz-Kids Share of Search**: 0.87% ## Is Khan Academy or Raz-Kids more popular in search? - In September 2026, Khan Academy had more branded searches than Raz-Kids among kids reading apps in New Zealand. Khan Academy had about 9,990 branded searches, while Raz-Kids had 590. Khan Academy made up 14.7% of all kids reading app searches we track, and Raz-Kids accounted for 0.87%. - Khan Academy was ahead of Raz-Kids in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Khan Academy’s share of searches among kids reading apps in New Zealand moved from 17.5% to 14.7%, and its estimated monthly branded searches moved from 12.1K to 10K. - Across the 12 months ending September 2026, Raz-Kids’ share of searches among kids reading apps in New Zealand moved from 1% to 0.87%, and its estimated monthly branded searches moved from 720 to 590. ## Top kids reading apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Khan Academy was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Raz-Kids did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Reading Eggs | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Sunshine Online | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Khan Academy | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Epic | 4th | 0 of 3 | 2 of 2 | 2 of 5 | | Teach Your Monster to Read | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Libby | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Raz-Kids | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Wushka | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about kids reading apps - Asked ChatGPT "Which kids reading app should I use in New Zealand?": 1. Reading Eggs, 2. Sunshine Online, 3. Libby - Asked ChatGPT "What are the best kids reading apps in New Zealand?": 1. Reading Eggs, 2. Khan Academy, 3. Sunshine Online, 4. Teach Your Monster to Read, 5. Libby - Asked ChatGPT "What's the best kids reading app in New Zealand for learning to read?": 1. Reading Eggs, 2. Sunshine Online - Searched Google, AI Overview "kids reading apps": 1. Reading Eggs, 2. Teach Your Monster to Read, 3. Khan Academy, 4. Epic - Searched Google, AI Overview "digital library for kids": 1. Epic, 2. Reading Eggs, 3. Libby Not named in any answer: Raz-Kids and Wushka. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand kids reading apps in September 2026? - In September 2026, Khan Academy lost share of searches among kids reading apps in New Zealand, from 15.3% to 14.7%. - Estimated monthly branded searches for Raz-Kids in New Zealand fell 18.1% over 12 measured months, from 720 to 590 in September 2026. ## Month by month | Month | Khan Academy estimated searches | Khan Academy Share of Search | Khan Academy rank | Raz-Kids estimated searches | Raz-Kids Share of Search | Raz-Kids rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.1K | 17.5% | 3 | 720 | 1% | 5 | | Nov 2025 | 12.1K | 14.6% | 3 | 590 | 0.71% | 6 | | Dec 2025 | 6.6K | 21.5% | 3 | 210 | 0.68% | 7 | | Jan 2026 | 8.1K | 45.3% | 1 | 140 | 0.78% | 7 | | Feb 2026 | 12.1K | 14.9% | 3 | 720 | 0.88% | 6 | | Mar 2026 | 14.8K | 12.2% | 4 | 1K | 0.83% | 6 | | Apr 2026 | 10K | 18.7% | 3 | 590 | 1.1% | 5 | | May 2026 | 14.9K | 16.5% | 3 | 880 | 0.98% | 5 | | Jun 2026 | 15K | 16.6% | 3 | 1K | 1.1% | 5 | | Jul 2026 | 10.1K | 19% | 3 | 590 | 1.1% | 5 | | Aug 2026 | 12.3K | 15.3% | 3 | 1K | 1.2% | 5 | | Sep 2026 | 10K | 14.7% | 3 | 590 | 0.87% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Khan Academy’s and Raz-Kids’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Khan Academy**: Measured on the search terms “khan academy”, “khan academy algebra” and “khanacademy”, summed into one figure. - **Raz-Kids**: Measured on the search term “razkids”. - [Khan Academy profile](/demand/nz/brands/khan-academy) - [Raz-Kids profile](/demand/nz/brands/raz-kids) - [All kids reading apps in New Zealand](/demand/nz/categories/nz-kids-reading-apps): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Khan Academy or Raz-Kids more popular in search? In September 2026, Khan Academy had more branded searches than Raz-Kids among kids reading apps in New Zealand. Khan Academy had about 9,990 branded searches, while Raz-Kids had 590. Khan Academy made up 14.7% of all kids reading app searches we track, and Raz-Kids accounted for 0.87%. ## Cite this page Brandwave. "Khan Academy vs Raz-Kids: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/khan-academy-vs-raz-kids This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/khan-academy-vs-raz-kids. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.