---
title: "Khan Academy vs LinkedIn Learning: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Khan Academy or LinkedIn Learning? Compare estimated monthly branded-search demand and Share of Search inside the Online learning platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/khan-academy-vs-linkedin-learning"
publisher: "Brandwave"
---

# Khan Academy vs LinkedIn Learning: Which is more popular by branded search in New Zealand?

Which is more popular in search, Khan Academy or LinkedIn Learning? Compare estimated monthly branded-search demand and Share of Search inside the Online learning platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Khan Academy and LinkedIn Learning
- **Competitive set**: Online learning platforms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Khan Academy Share of Search**: 43.2%
- **LinkedIn Learning Share of Search**: 10.8%

## Which is more popular in search, Khan Academy or LinkedIn Learning?

- In August 2026, Khan Academy had more branded searches than LinkedIn Learning among online learning platforms in New Zealand. Khan Academy was estimated to have 13.8K branded searches compared to LinkedIn Learning’s 3.4K, and held a 43.2% Share of Search versus LinkedIn Learning’s 10.8%.
- Khan Academy was ahead of LinkedIn Learning in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Khan Academy’s estimated Share of Search among online learning platforms in New Zealand moved from 42.5% to 43.2%, and its estimated monthly branded searches moved from 13.2K to 13.8K.
- Across the 11 months ending August 2026, LinkedIn Learning’s estimated Share of Search among online learning platforms in New Zealand moved from 10.5% to 10.8%, and its estimated monthly branded searches moved from 3.3K to 3.4K.

## How did search popularity change for New Zealand online learning platforms in August 2026?

- In August 2026, Khan Academy gained estimated Share of Search among online learning platforms in New Zealand, from 38.8% to 43.2%.

## Month by month

| Month | Khan Academy estimated searches | Khan Academy Share of Search | Khan Academy rank | LinkedIn Learning estimated searches | LinkedIn Learning Share of Search | LinkedIn Learning rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 13.2K | 42.5% | 1 | 3.3K | 10.5% | 4 |
| Nov 2025 | 13K | 42% | 1 | 3.3K | 10.5% | 4 |
| Dec 2025 | 7.4K | 31.9% | 1 | 2.2K | 9.4% | 4 |
| Jan 2026 | 9.1K | 30.6% | 1 | 3.2K | 10.8% | 4 |
| Feb 2026 | 13.5K | 42.2% | 1 | 3.3K | 10.1% | 4 |
| Mar 2026 | 16.3K | 45% | 1 | 4K | 11.1% | 4 |
| Apr 2026 | 11K | 37.4% | 1 | 3.2K | 11% | 4 |
| May 2026 | 16.5K | 46.4% | 1 | 3.2K | 9.1% | 4 |
| Jun 2026 | 16.9K | 46.1% | 1 | 4K | 10.9% | 4 |
| Jul 2026 | 11.8K | 38.8% | 1 | 3.3K | 10.8% | 4 |
| Aug 2026 | 13.8K | 43.2% | 1 | 3.4K | 10.8% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Khan Academy’s and LinkedIn Learning’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Khan Academy**: Measured on the search terms “basic algebra khan academy”, “khan academy”, “khan academy algebra”, “khan academy algebra 1”, “khan academy certificate”, “khan academy courses”, “khan academy kids”, “khan academy maths”, “khan academy near me”, “khan academy nz”, “khan academy online”, “khan academy online courses”, “khan academy sat prep”, “khanacademy”, “khanacademy courses”, “khanacademy org”, “sal khan khan academy” and “www khanacademy org join”, summed into one figure.
- **LinkedIn Learning**: Measured on the search terms “linkedin com”, “linkedin learning”, “linkedin learning certificate”, “linkedin learning cost”, “linkedin learning nz”, “linkedin learning online”, “linkedin learning online courses”, “linkedinlearning” and “linkedinlearning courses”, summed into one figure.

- [Khan Academy profile](/demand/nz/brands/khan-academy)
- [LinkedIn Learning profile](/demand/nz/brands/linkedin-learning)
- [All online learning platforms in New Zealand](/demand/nz/categories/nz-online-learning-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Khan Academy or LinkedIn Learning?

In August 2026, Khan Academy had more branded searches than LinkedIn Learning among online learning platforms in New Zealand. Khan Academy was estimated to have 13.8K branded searches compared to LinkedIn Learning’s 3.4K, and held a 43.2% Share of Search versus LinkedIn Learning’s 10.8%.

## Cite this page

Brandwave. "Khan Academy vs LinkedIn Learning: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/khan-academy-vs-linkedin-learning

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/khan-academy-vs-linkedin-learning. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
