---
title: "Kess Hair & Beauty vs The Right Cut: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Kess Hair & Beauty or The Right Cut? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/kess-hair-beauty-vs-the-right-cut"
publisher: "Brandwave"
---

# Kess Hair & Beauty vs The Right Cut: Which is more popular by branded search in New Zealand?

Which is more popular in search, Kess Hair & Beauty or The Right Cut? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kess Hair & Beauty and The Right Cut
- **Competitive set**: Palmerston North hair salons
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Kess Hair & Beauty Share of Search**: 9.5%
- **The Right Cut Share of Search**: 1.4%

## Which is more popular in search, Kess Hair & Beauty or The Right Cut?

- In August 2026, Kess Hair & Beauty had more branded searches than The Right Cut among palmerston north hair salons in New Zealand. Kess Hair & Beauty was estimated to have 3.7K branded searches compared to The Right Cut’s 560, and held a 9.5% Share of Search versus The Right Cut’s 1.4%.
- Kess Hair & Beauty was ahead of The Right Cut in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kess Hair & Beauty’s estimated Share of Search among palmerston north hair salons in New Zealand moved from 9% to 9.5%, and its estimated monthly branded searches moved from 4.1K to 3.7K.
- Across the 11 months ending August 2026, The Right Cut’s estimated Share of Search among palmerston north hair salons in New Zealand moved from 1.6% to 1.4%, and its estimated monthly branded searches moved from 710 to 560.

## How did search popularity change for New Zealand palmerston north hair salons in August 2026?

- Estimated monthly branded searches for The Right Cut in New Zealand fell 21.1% over 11 measured months, from 710 to 560 in August 2026.

## Month by month

| Month | Kess Hair & Beauty estimated searches | Kess Hair & Beauty Share of Search | Kess Hair & Beauty rank | The Right Cut estimated searches | The Right Cut Share of Search | The Right Cut rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.1K | 9% | 2 | 710 | 1.6% | 3 |
| Nov 2025 | 4.1K | 8.3% | 2 | 710 | 1.4% | 3 |
| Dec 2025 | 5K | 11.1% | 2 | 630 | 1.4% | 3 |
| Jan 2026 | 3.9K | 8.6% | 2 | 580 | 1.3% | 3 |
| Feb 2026 | 3.9K | 10.5% | 2 | 580 | 1.6% | 3 |
| Mar 2026 | 4.1K | 10.4% | 2 | 610 | 1.5% | 3 |
| Apr 2026 | 3.6K | 9.1% | 2 | 600 | 1.5% | 3 |
| May 2026 | 4K | 9.9% | 2 | 560 | 1.4% | 3 |
| Jun 2026 | 3.7K | 9.2% | 2 | 570 | 1.4% | 3 |
| Jul 2026 | 3.9K | 9.7% | 2 | 490 | 1.2% | 3 |
| Aug 2026 | 3.7K | 9.5% | 2 | 560 | 1.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kess Hair & Beauty’s and The Right Cut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kess Hair & Beauty**: Measured on the search terms “kess hair”, “kess hair & beauty”, “kess hair & beauty palmerston north”, “kess hair and beauty”, “kess hair and beauty price list”, “kess hair and beauty prices”, “kess hair and beauty reviews”, “kess hair beauty”, “kess hair prices”, “kess hair salon”, “kess hair salon prices” and “kess hairdressers”, summed into one figure.
- **The Right Cut**: Measured on the search terms “the right cut”, “the right cut palmerston north” and “therightcut”, summed into one figure.

- [Kess Hair & Beauty profile](/demand/nz/brands/kess-hair-beauty)
- [The Right Cut profile](/demand/nz/brands/the-right-cut)
- [All palmerston north hair salons in New Zealand](/demand/nz/categories/nz-palmerston-north-hair-salons): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kess Hair & Beauty or The Right Cut?

In August 2026, Kess Hair & Beauty had more branded searches than The Right Cut among palmerston north hair salons in New Zealand. Kess Hair & Beauty was estimated to have 3.7K branded searches compared to The Right Cut’s 560, and held a 9.5% Share of Search versus The Right Cut’s 1.4%.

## Cite this page

Brandwave. "Kess Hair & Beauty vs The Right Cut: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/kess-hair-beauty-vs-the-right-cut

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/kess-hair-beauty-vs-the-right-cut. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.