--- title: "Kess Hair & Beauty vs Sphere Hair: Which is searched more in New Zealand?" description: "Is Kess Hair & Beauty or Sphere Hair more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/kess-hair-beauty-vs-sphere-hair" publisher: "Brandwave" --- # Kess Hair & Beauty vs Sphere Hair: Which is searched more in New Zealand? Is Kess Hair & Beauty or Sphere Hair more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Kess Hair & Beauty and Sphere Hair - **Competitive set**: Palmerston North hair salons - **Market**: New Zealand - **Month measured**: Sep 2026 - **Kess Hair & Beauty Share of Search**: 5.9% - **Sphere Hair Share of Search**: 8.1% ## Is Kess Hair & Beauty or Sphere Hair more popular in search? - In September 2026, Sphere Hair had more branded searches than Kess Hair & Beauty among Palmerston North hair salons in New Zealand. Sphere Hair had about 150 branded searches, while Kess Hair & Beauty had 110. Sphere Hair made up 8.1% of all Palmerston North hair salon searches we track, and Kess Hair & Beauty accounted for 5.9%. - The lead changed hands 3 times in the 12 months ending September 2026: Sphere Hair took it in March 2026, Kess Hair & Beauty took it in April 2026, Sphere Hair took it in May 2026. - Across the 12 months ending September 2026, Kess Hair & Beauty’s share of searches among Palmerston North hair salons in New Zealand moved from 7.8% to 5.9%, and its estimated monthly branded searches moved from 140 to 110. - Across the 12 months ending September 2026, Sphere Hair’s share of searches among Palmerston North hair salons in New Zealand moved from 7.8% to 8.1%, and its estimated monthly branded searches moved from 140 to 150. ## Top Palmerston North hair salons in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Sphere Hair was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Kess Hair & Beauty did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Alchemy & I | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | NV Hair Design | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Sphere Hair | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Blush Hair Boutique | 4th | 3 of 3 | 0 of 1 | 3 of 4 | | The Right Cut | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Bijonei Hair Design | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | The Hair Company | 7th | 2 of 3 | 0 of 1 | 2 of 4 | | Veronica Jayne | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Vivo Hair | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Kess Hair & Beauty | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Sphere Hair Salon | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Palmerston North hair salons - Asked ChatGPT "Which hair salon should I go to in Palmerston North, New Zealand?": 1. Alchemy & I, 2. NV Hair Design, 3. Sphere Hair, 4. The Right Cut, 5. Blush Hair Boutique - Asked ChatGPT "What are the best hair salons in Palmerston North, New Zealand?": 1. Alchemy & I, 2. Sphere Hair, 3. Blush Hair Boutique, 4. NV Hair Design, 5. Bijonei Hair Design, 6. The Right Cut, 7. The Hair Company - Asked ChatGPT "What's the best hair salon in Palmerston North, New Zealand for a haircut?": 1. Alchemy & I, 2. NV Hair Design, 3. Sphere Hair, 4. Blush Hair Boutique, 5. The Hair Company - Searched Google, AI Overview "hairdresser palmerston north": named none of the brands we track Not named in any answer: Veronica Jayne, Vivo Hair, Kess Hair & Beauty and Sphere Hair Salon. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Palmerston North hair salons in September 2026? - In September 2026, Veronica Jayne overtook Sphere Hair and Vivo Hair to rank 5th among Palmerston North hair salons in New Zealand, with 8.6% of the searches. - In September 2026, Alchemy & I overtook The Right Cut and 2 others to rank 2nd among Palmerston North hair salons in New Zealand, with 14.6% of the searches. - In September 2026, Sphere Hair lost share of searches among Palmerston North hair salons in New Zealand, from 11.6% to 8.1%. - Kess Hair & Beauty’s share of searches among Palmerston North hair salons in New Zealand has gained ground for 3 months in a row, from 4.8% to 5.9% in September 2026. ## Month by month | Month | Kess Hair & Beauty estimated searches | Kess Hair & Beauty Share of Search | Kess Hair & Beauty rank | Sphere Hair estimated searches | Sphere Hair Share of Search | Sphere Hair rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 140 | 7.8% | 6 | 140 | 7.8% | 7 | | Nov 2025 | 150 | 7.7% | 6 | 110 | 5.7% | 9 | | Dec 2025 | 220 | 12.7% | 3 | 100 | 5.8% | 8 | | Jan 2026 | 210 | 10.1% | 6 | 150 | 7.2% | 7 | | Feb 2026 | 170 | 9.4% | 6 | 100 | 5.5% | 8 | | Mar 2026 | 150 | 7.3% | 7 | 200 | 9.8% | 6 | | Apr 2026 | 140 | 8% | 7 | 120 | 6.8% | 8 | | May 2026 | 120 | 6.3% | 9 | 160 | 8.4% | 6 | | Jun 2026 | 90 | 4.8% | 9 | 180 | 9.6% | 6 | | Jul 2026 | 100 | 5.7% | 9 | 150 | 8.6% | 5 | | Aug 2026 | 110 | 5.8% | 9 | 220 | 11.6% | 4 | | Sep 2026 | 110 | 5.9% | 9 | 150 | 8.1% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Kess Hair & Beauty’s and Sphere Hair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Kess Hair & Beauty**: Measured on the search terms “kess hair”, “kess hair & beauty”, “kess hair and beauty”, “kess hair beauty”, “kess hair salon” and “kess hairdressers”, summed into one figure. - **Sphere Hair**: Measured on the search terms “sphere hair” and “sphere hair palmerston north”, summed into one figure. - [Kess Hair & Beauty profile](/demand/nz/brands/kess-hair-beauty) - [Sphere Hair profile](/demand/nz/brands/sphere-hair) - [All Palmerston North hair salons in New Zealand](/demand/nz/locations/palmerston-north/hair-salons): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Kess Hair & Beauty or Sphere Hair more popular in search? In September 2026, Sphere Hair had more branded searches than Kess Hair & Beauty among Palmerston North hair salons in New Zealand. Sphere Hair had about 150 branded searches, while Kess Hair & Beauty had 110. Sphere Hair made up 8.1% of all Palmerston North hair salon searches we track, and Kess Hair & Beauty accounted for 5.9%. ## Cite this page Brandwave. "Kess Hair & Beauty vs Sphere Hair: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/kess-hair-beauty-vs-sphere-hair This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/kess-hair-beauty-vs-sphere-hair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.