--- title: "Kate Spade vs Status Anxiety: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Kate Spade or Status Anxiety? Compare estimated monthly branded-search demand and Share of Search inside the Handbag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/kate-spade-vs-status-anxiety" publisher: "Brandwave" --- # Kate Spade vs Status Anxiety: Which is more popular by branded search in New Zealand? Which is more popular in search, Kate Spade or Status Anxiety? Compare estimated monthly branded-search demand and Share of Search inside the Handbag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Kate Spade and Status Anxiety - **Competitive set**: Handbag brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Kate Spade Share of Search**: 8.1% - **Status Anxiety Share of Search**: 10.5% ## Which is more popular in search, Kate Spade or Status Anxiety? - In August 2026, Status Anxiety had more branded searches than Kate Spade among handbag brands in New Zealand. Status Anxiety was estimated to have 15.2K branded searches compared to Kate Spade’s 11.8K, and held a 10.5% Share of Search versus Kate Spade’s 8.1%. - Status Anxiety was ahead of Kate Spade in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Kate Spade’s estimated Share of Search among handbag brands in New Zealand moved from 8.6% to 8.1%, and its estimated monthly branded searches moved from 10.8K to 11.8K. - Across the 11 months ending August 2026, Status Anxiety’s estimated Share of Search among handbag brands in New Zealand moved from 11.8% to 10.5%, and its estimated monthly branded searches moved from 14.8K to 15.2K. ## How did search popularity change for New Zealand handbag brands in August 2026? - In August 2026, Status Anxiety gained estimated Share of Search among handbag brands in New Zealand, from 9.1% to 10.5%. - In August 2026, Kate Spade gained estimated Share of Search among handbag brands in New Zealand, from 7.6% to 8.1%. ## Month by month | Month | Kate Spade estimated searches | Kate Spade Share of Search | Kate Spade rank | Status Anxiety estimated searches | Status Anxiety Share of Search | Status Anxiety rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10.8K | 8.6% | 5 | 14.8K | 11.8% | 3 | | Nov 2025 | 15.5K | 9.8% | 5 | 23.8K | 14.9% | 3 | | Dec 2025 | 15.9K | 9.4% | 6 | 22.8K | 13.4% | 3 | | Jan 2026 | 11.2K | 8% | 6 | 15.4K | 11% | 3 | | Feb 2026 | 9.1K | 8.1% | 5 | 11.3K | 10% | 4 | | Mar 2026 | 9.2K | 7.4% | 5 | 14.6K | 11.9% | 3 | | Apr 2026 | 10.3K | 8.2% | 5 | 12.6K | 10.1% | 3 | | May 2026 | 12.4K | 9% | 5 | 12.7K | 9.2% | 4 | | Jun 2026 | 11.6K | 7.6% | 5 | 16.1K | 10.6% | 4 | | Jul 2026 | 10.7K | 7.6% | 5 | 12.8K | 9.1% | 3 | | Aug 2026 | 11.8K | 8.1% | 5 | 15.2K | 10.5% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Kate Spade’s and Status Anxiety’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Kate Spade**: Measured on the search terms “kate spade”, “kate spade bag”, “kate spade cardholder”, “kate spade crossbody bag”, “kate spade handbag”, “kate spade near me”, “kate spade new”, “kate spade nz”, “kate spade online”, “kate spade outlet”, “kate spade perfumes”, “kate spade purses”, “kate spade tote”, “kate spade tote bag”, “kate spade wallet”, “katespade”, “katespade bag”, “katespade com”, “katespade handbag”, “katespade nz”, “katespade tote” and “katespade wallet”, summed into one figure. - **Status Anxiety**: Measured on the search terms “purse status anxiety”, “status anxiety”, “status anxiety bag”, “status anxiety bag sale”, “status anxiety belt”, “status anxiety card holder”, “status anxiety crossbody bag”, “status anxiety force of being”, “status anxiety force of being bag”, “status anxiety last mountains bag”, “status anxiety leather bag”, “status anxiety mens wallet”, “status anxiety nappy bag”, “status anxiety near me”, “status anxiety nz”, “status anxiety plunder”, “status anxiety plunder bag”, “status anxiety purse”, “status anxiety sale”, “status anxiety shoulder bag”, “status anxiety sunglasses”, “status anxiety tote”, “status anxiety tote bag”, “status anxiety wallet”, “statusanxiety”, “statusanxiety com au” and “statusanxiety nz”, summed into one figure. - [Kate Spade profile](/demand/nz/brands/kate-spade) - [Status Anxiety profile](/demand/nz/brands/status-anxiety) - [All handbag brands in New Zealand](/demand/nz/categories/nz-handbag-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Kate Spade or Status Anxiety? In August 2026, Status Anxiety had more branded searches than Kate Spade among handbag brands in New Zealand. Status Anxiety was estimated to have 15.2K branded searches compared to Kate Spade’s 11.8K, and held a 10.5% Share of Search versus Kate Spade’s 8.1%. ## Cite this page Brandwave. "Kate Spade vs Status Anxiety: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/kate-spade-vs-status-anxiety This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/kate-spade-vs-status-anxiety. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.