--- title: "Just Customs vs Platinum Freight: Which is searched more in New Zealand?" description: "Is Just Customs or Platinum Freight more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customs brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/just-customs-vs-platinum-freight" publisher: "Brandwave" --- # Just Customs vs Platinum Freight: Which is searched more in New Zealand? Is Just Customs or Platinum Freight more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customs brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Just Customs and Platinum Freight - **Competitive set**: Customs brokers - **Market**: New Zealand - **Month measured**: Sep 2026 - **Just Customs Share of Search**: 0.06% - **Platinum Freight Share of Search**: 0.04% ## Is Just Customs or Platinum Freight more popular in search? - In September 2026, Just Customs had more branded searches than Platinum Freight among customs brokers in New Zealand. Just Customs had about 30 branded searches, while Platinum Freight had 20. Just Customs made up 0.06% of all customs broker searches we track, and Platinum Freight accounted for 0.04%. - The lead changed hands 3 times in the 12 months ending September 2026: Just Customs took it in March 2026, Platinum Freight took it in July 2026, Just Customs took it in August 2026. - Across the 12 months ending September 2026, Just Customs’ share of searches among customs brokers in New Zealand moved from 0.04% to 0.06%, and its estimated monthly branded searches moved from 20 to 30. - Across the 12 months ending September 2026, Platinum Freight’s share of searches among customs brokers in New Zealand held steady at 0.04%, and its estimated monthly branded searches held steady at 20. ## Top customs brokers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Just Customs appeared in all five answers. Platinum Freight was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Just Customs was listed before Platinum Freight in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Easy Freight | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Just Customs | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Mainfreight | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Rocket Freight International | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Platinum Freight | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Mondiale VGL | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | DHL | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | FedEx | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about customs brokers - Asked ChatGPT "Which customs broker should I hire in New Zealand?": 1. Easy Freight, 2. Just Customs, 3. Rocket Freight International - Asked ChatGPT "What are the best customs brokers in New Zealand?": 1. Easy Freight, 2. Just Customs, 3. Rocket Freight International, 4. Mainfreight, 5. DHL, 6. Mondiale VGL - Asked ChatGPT "What's the best customs broker in New Zealand for an import business?": 1. Easy Freight, 2. Just Customs, 3. Rocket Freight International, 4. Mondiale VGL - Searched Google, AI Overview "customs brokers nz": 1. Easy Freight, 2. Mainfreight, 3. Just Customs, 4. Platinum Freight - Searched Google, AI Overview "import broker nz": 1. Mainfreight, 2. Easy Freight, 3. Just Customs, 4. Platinum Freight Not named in any answer: FedEx. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand customs brokers in September 2026? - Estimated monthly branded searches for Just Customs in New Zealand rose 50% over 12 measured months, from 20 to 30 in September 2026. ## Month by month | Month | Just Customs estimated searches | Just Customs Share of Search | Just Customs rank | Platinum Freight estimated searches | Platinum Freight Share of Search | Platinum Freight rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 20 | 0.04% | 7 | 20 | 0.04% | 8 | | Nov 2025 | 10 | 0.02% | 7 | 10 | 0.02% | 8 | | Dec 2025 | 20 | 0.04% | 7 | 20 | 0.04% | 8 | | Jan 2026 | 20 | 0.04% | 8 | 30 | 0.06% | 7 | | Feb 2026 | 20 | 0.04% | 8 | 30 | 0.06% | 7 | | Mar 2026 | 20 | 0.04% | 7 | 10 | 0.02% | 8 | | Apr 2026 | 20 | 0.04% | 7 | 10 | 0.02% | 8 | | May 2026 | 30 | 0.06% | 7 | 20 | 0.04% | 8 | | Jun 2026 | 20 | 0.04% | 7 | 10 | 0.02% | 8 | | Jul 2026 | 10 | 0.02% | 8 | 30 | 0.06% | 7 | | Aug 2026 | 30 | 0.06% | 7 | 20 | 0.04% | 8 | | Sep 2026 | 30 | 0.06% | 7 | 20 | 0.04% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Just Customs’ and Platinum Freight’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Just Customs**: Measured on the search term “just customs”. - **Platinum Freight**: Measured on the search term “platinum freight”. - [Just Customs profile](/demand/nz/brands/just-customs) - [Platinum Freight profile](/demand/nz/brands/platinum-freight) - [All customs brokers in New Zealand](/demand/nz/categories/nz-customs-brokers): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Just Customs or Platinum Freight more popular in search? In September 2026, Just Customs had more branded searches than Platinum Freight among customs brokers in New Zealand. Just Customs had about 30 branded searches, while Platinum Freight had 20. Just Customs made up 0.06% of all customs broker searches we track, and Platinum Freight accounted for 0.04%. ## Cite this page Brandwave. "Just Customs vs Platinum Freight: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/just-customs-vs-platinum-freight This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/just-customs-vs-platinum-freight. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.