---
title: "Jessica’s Restaurant vs SuMei: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Jessica’s Restaurant or SuMei? Compare estimated monthly branded-search demand and Share of Search inside the Pukekohe restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/jessica-s-restaurant-vs-sumei"
publisher: "Brandwave"
---

# Jessica’s Restaurant vs SuMei: Which is more popular by branded search in New Zealand?

Which is more popular in search, Jessica’s Restaurant or SuMei? Compare estimated monthly branded-search demand and Share of Search inside the Pukekohe restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Jessica’s Restaurant and SuMei
- **Competitive set**: Pukekohe restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Jessica’s Restaurant Share of Search**: 12.6%
- **SuMei Share of Search**: 74.9%

## Which is more popular in search, Jessica’s Restaurant or SuMei?

- In August 2026, SuMei had more branded searches than Jessica’s Restaurant among pukekohe restaurants in New Zealand. SuMei was estimated to have 1.3K branded searches compared to Jessica’s Restaurant’s 210, and held a 74.9% Share of Search versus Jessica’s Restaurant’s 12.6%.
- SuMei was ahead of Jessica’s Restaurant in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Jessica’s Restaurant’s estimated Share of Search among pukekohe restaurants in New Zealand moved from 15.5% to 12.6%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 11 months ending August 2026, SuMei’s estimated Share of Search among pukekohe restaurants in New Zealand moved from 72% to 74.9%, and its estimated monthly branded searches moved from 1.2K to 1.3K.

## How did search popularity change for New Zealand pukekohe restaurants in August 2026?

- In August 2026, Jessica’s Restaurant gained estimated Share of Search among pukekohe restaurants in New Zealand, from 8.4% to 12.6%.
- In August 2026, SuMei lost estimated Share of Search among pukekohe restaurants in New Zealand, from 83.2% to 74.9%.

## Month by month

| Month | Jessica’s Restaurant estimated searches | Jessica’s Restaurant Share of Search | Jessica’s Restaurant rank | SuMei estimated searches | SuMei Share of Search | SuMei rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 15.5% | 2 | 1.2K | 72% | 1 |
| Nov 2025 | 390 | 21% | 2 | 1.2K | 65.1% | 1 |
| Dec 2025 | 320 | 15% | 2 | 1.6K | 72.8% | 1 |
| Jan 2026 | 320 | 11.5% | 2 | 2.1K | 77% | 1 |
| Feb 2026 | 260 | 10.7% | 3 | 1.8K | 73.3% | 1 |
| Mar 2026 | 210 | 11% | 3 | 1.4K | 72.3% | 1 |
| Apr 2026 | 170 | 9.5% | 3 | 1.4K | 76% | 1 |
| May 2026 | 210 | 9.8% | 3 | 1.7K | 78.1% | 1 |
| Jun 2026 | 170 | 10.7% | 2 | 1.3K | 78.6% | 1 |
| Jul 2026 | 140 | 8.4% | 2 | 1.4K | 83.2% | 1 |
| Aug 2026 | 210 | 12.6% | 2 | 1.3K | 74.9% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Jessica’s Restaurant’s and SuMei’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Jessica’s Restaurant**: Measured on the search term “jessicas restaurant”.
- **SuMei**: Measured on the search terms “sumei”, “sumei menu”, “sumei pukekohe” and “sumei restaurant”, summed into one figure.

- [Jessica’s Restaurant profile](/demand/nz/brands/jessica-s-restaurant)
- [SuMei profile](/demand/nz/brands/sumei)
- [All pukekohe restaurants in New Zealand](/demand/nz/categories/nz-pukekohe-restaurants): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Jessica’s Restaurant or SuMei?

In August 2026, SuMei had more branded searches than Jessica’s Restaurant among pukekohe restaurants in New Zealand. SuMei was estimated to have 1.3K branded searches compared to Jessica’s Restaurant’s 210, and held a 74.9% Share of Search versus Jessica’s Restaurant’s 12.6%.

## Cite this page

Brandwave. "Jessica’s Restaurant vs SuMei: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/jessica-s-restaurant-vs-sumei

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/jessica-s-restaurant-vs-sumei. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.