--- title: "Jensen Waymouth Lawyers vs Le Pine & Co Taupo: Which is searched more in New Zealand?" description: "Is Jensen Waymouth Lawyers or Le Pine & Co Taupo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Taupo law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/jensen-waymouth-lawyers-vs-le-pine-and-co-taupo" publisher: "Brandwave" --- # Jensen Waymouth Lawyers vs Le Pine & Co Taupo: Which is searched more in New Zealand? Is Jensen Waymouth Lawyers or Le Pine & Co Taupo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Taupo law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Jensen Waymouth Lawyers and Le Pine & Co Taupo - **Competitive set**: Taupo law firms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Jensen Waymouth Lawyers Share of Search**: 5.1% - **Le Pine & Co Taupo Share of Search**: 12.8% ## Is Jensen Waymouth Lawyers or Le Pine & Co Taupo more popular in search? - In September 2026, Le Pine & Co Taupo had more branded searches than Jensen Waymouth Lawyers among taupo law firms in New Zealand. Le Pine & Co Taupo had about 50 branded searches, while Jensen Waymouth Lawyers had 20. Le Pine & Co Taupo made up 12.8% of all taupo law firm searches we track, and Jensen Waymouth Lawyers accounted for 5.1%. - The lead changed hands 5 times in the 12 months ending September 2026: Le Pine & Co Taupo took it in November 2025, Jensen Waymouth Lawyers took it in January 2026, Le Pine & Co Taupo took it in March 2026, Jensen Waymouth Lawyers took it in June 2026, Le Pine & Co Taupo took it in August 2026. - Across the 12 months ending September 2026, Jensen Waymouth Lawyers’ share of searches among taupo law firms in New Zealand moved from 13% to 5.1%, and its estimated monthly branded searches moved from 60 to 20. - Across the 12 months ending September 2026, Le Pine & Co Taupo’s share of searches among taupo law firms in New Zealand moved from 10.9% to 12.8%, and its estimated monthly branded searches held steady at 50. ## Top taupo law firms in ChatGPT and Google AI Overviews In three ChatGPT questions, Le Pine & Co Taupo was mentioned in two out of three: in two of the three ChatGPT answers. Jensen Waymouth Lawyers did not appear in any of the three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Cargill Stent Clarke Law | 1st | 3 of 3 | 3 of 3 | | MMC Law | 2nd | 3 of 3 | 3 of 3 | | Holland Beckett | 3rd | 2 of 3 | 2 of 3 | | Lake Taupō Law | 4th | 2 of 3 | 2 of 3 | | Le Pine & Co Taupo | 5th | 2 of 3 | 2 of 3 | | Grantham Law | Not ranked | 0 of 3 | 0 of 3 | | Jensen Waymouth Lawyers | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about taupo law firms - Asked ChatGPT "Which law firm should I hire in Taupō, New Zealand?": 1. Cargill Stent Clarke Law, 2. MMC Law, 3. Lake Taupō Law, 4. Le Pine & Co Taupo - Asked ChatGPT "What are the best law firms in Taupō, New Zealand?": 1. Cargill Stent Clarke Law, 2. MMC Law, 3. Holland Beckett, 4. Le Pine & Co Taupo - Asked ChatGPT "What's the best law firm in Taupō, New Zealand for legal advice?": 1. Cargill Stent Clarke Law, 2. MMC Law, 3. Holland Beckett, 4. Lake Taupō Law Not named in any answer: Grantham Law and Jensen Waymouth Lawyers. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand taupo law firms in September 2026? - In September 2026, Le Pine & Co Taupo gained share of searches among taupo law firms in New Zealand, from 11.1% to 12.8%. - In September 2026, Jensen Waymouth Lawyers gained share of searches among taupo law firms in New Zealand, from 4.4% to 5.1%. ## Month by month | Month | Jensen Waymouth Lawyers estimated searches | Jensen Waymouth Lawyers Share of Search | Jensen Waymouth Lawyers rank | Le Pine & Co Taupo estimated searches | Le Pine & Co Taupo Share of Search | Le Pine & Co Taupo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60 | 13% | 3 | 50 | 10.9% | 4 | | Nov 2025 | 60 | 11.1% | 4 | 70 | 13% | 3 | | Dec 2025 | 60 | 14.3% | 4 | 70 | 16.7% | 3 | | Jan 2026 | 60 | 13% | 3 | 50 | 10.9% | 4 | | Feb 2026 | 80 | 17.4% | 3 | 50 | 10.9% | 4 | | Mar 2026 | 50 | 10% | 4 | 70 | 14% | 3 | | Apr 2026 | 40 | 8.9% | 5 | 70 | 15.6% | 3 | | May 2026 | 20 | 4.3% | 6 | 70 | 14.9% | 3 | | Jun 2026 | 50 | 13.2% | 3 | 40 | 10.5% | 4 | | Jul 2026 | 60 | 13.3% | 3 | 50 | 11.1% | 4 | | Aug 2026 | 20 | 4.4% | 5 | 50 | 11.1% | 3 | | Sep 2026 | 20 | 5.1% | 5 | 50 | 12.8% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Jensen Waymouth Lawyers’ and Le Pine & Co Taupo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Jensen Waymouth Lawyers**: Measured on the search terms “jensen waymouth lawyers” and “jensen waymouth lawyers taupo”, summed into one figure. - **Le Pine & Co Taupo**: Measured on the search term “le pine & co taupo”. - [Jensen Waymouth Lawyers profile](/demand/nz/brands/jensen-waymouth-lawyers) - [Le Pine & Co Taupo profile](/demand/nz/brands/le-pine-and-co-taupo) - [All taupo law firms in New Zealand](/demand/nz/locations/taupo/law-firms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Jensen Waymouth Lawyers or Le Pine & Co Taupo more popular in search? In September 2026, Le Pine & Co Taupo had more branded searches than Jensen Waymouth Lawyers among taupo law firms in New Zealand. Le Pine & Co Taupo had about 50 branded searches, while Jensen Waymouth Lawyers had 20. Le Pine & Co Taupo made up 12.8% of all taupo law firm searches we track, and Jensen Waymouth Lawyers accounted for 5.1%. ## Cite this page Brandwave. "Jensen Waymouth Lawyers vs Le Pine & Co Taupo: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/jensen-waymouth-lawyers-vs-le-pine-and-co-taupo This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/jensen-waymouth-lawyers-vs-le-pine-and-co-taupo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.