--- title: "Intex vs Viking Kayaks: Which is searched more in New Zealand?" description: "Is Intex or Viking Kayaks more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kayak brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/intex-vs-viking-kayaks" publisher: "Brandwave" --- # Intex vs Viking Kayaks: Which is searched more in New Zealand? Is Intex or Viking Kayaks more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kayak brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Intex and Viking Kayaks - **Competitive set**: Kayak brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Intex Share of Search**: 21.9% - **Viking Kayaks Share of Search**: 41.1% ## Is Intex or Viking Kayaks more popular in search? - In September 2026, Viking Kayaks had more branded searches than Intex among kayak brands in New Zealand. Viking Kayaks had about 600 branded searches, while Intex had 320. Viking Kayaks made up 41.1% of all kayak brand searches we track, and Intex accounted for 21.9%. - Viking Kayaks was ahead of Intex in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Intex’s share of searches among kayak brands in New Zealand moved from 20% to 21.9%, and its estimated monthly branded searches held steady at 320. - Across the 12 months ending September 2026, Viking Kayaks’ share of searches among kayak brands in New Zealand moved from 36.9% to 41.1%, and its estimated monthly branded searches moved from 590 to 600. ## Top kayak brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Viking Kayaks appeared in all four answers. Intex did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Viking Kayaks | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Ocean Kayak | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Mission Kayaking | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Feelfree | 4th | 1 of 3 | 1 of 1 | 2 of 4 | | Intex | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Hobie | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about kayak brands - Asked ChatGPT "Which kayak brand should I buy in New Zealand?": 1. Ocean Kayak, 2. Feelfree, 3. Viking Kayaks - Asked ChatGPT "What are the best kayak brands in New Zealand?": 1. Viking Kayaks, 2. Mission Kayaking, 3. Ocean Kayak - Asked ChatGPT "What's the best kayak brand in New Zealand for fishing trips?": 1. Viking Kayaks, 2. Mission Kayaking, 3. Ocean Kayak - Searched Google, AI Overview "fishing kayak nz": 1. Viking Kayaks, 2. Feelfree Not named in any answer: Intex and Hobie. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand kayak brands in September 2026? - In September 2026, Viking Kayaks gained share of searches among kayak brands in New Zealand, from 40.2% to 41.1%. - In September 2026, Intex gained share of searches among kayak brands in New Zealand, from 21.3% to 21.9%. ## Month by month | Month | Intex estimated searches | Intex Share of Search | Intex rank | Viking Kayaks estimated searches | Viking Kayaks Share of Search | Viking Kayaks rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 320 | 20% | 2 | 590 | 36.9% | 1 | | Nov 2025 | 480 | 19.5% | 2 | 1K | 40.7% | 1 | | Dec 2025 | 390 | 17.9% | 2 | 1K | 45.9% | 1 | | Jan 2026 | 320 | 14.4% | 3 | 1K | 45% | 1 | | Feb 2026 | 210 | 14.3% | 4 | 600 | 40.8% | 1 | | Mar 2026 | 320 | 21.1% | 2 | 600 | 39.5% | 1 | | Apr 2026 | 210 | 18.8% | 2 | 480 | 42.9% | 1 | | May 2026 | 260 | 20.2% | 2 | 600 | 46.5% | 1 | | Jun 2026 | 260 | 26.3% | 2 | 390 | 39.4% | 1 | | Jul 2026 | 260 | 23.4% | 2 | 390 | 35.1% | 1 | | Aug 2026 | 260 | 21.3% | 2 | 490 | 40.2% | 1 | | Sep 2026 | 320 | 21.9% | 2 | 600 | 41.1% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Intex’s and Viking Kayaks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Intex**: Measured on the search term “intex”. - **Viking Kayaks**: Measured on the search terms “viking kayaks”, “viking kayaks kayaks” and “vikingkayaks”, summed into one figure. - [Intex profile](/demand/nz/brands/intex) - [Viking Kayaks profile](/demand/nz/brands/viking-kayaks) - [All kayak brands in New Zealand](/demand/nz/categories/nz-kayak-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Intex or Viking Kayaks more popular in search? In September 2026, Viking Kayaks had more branded searches than Intex among kayak brands in New Zealand. Viking Kayaks had about 600 branded searches, while Intex had 320. Viking Kayaks made up 41.1% of all kayak brand searches we track, and Intex accounted for 21.9%. ## Cite this page Brandwave. "Intex vs Viking Kayaks: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/intex-vs-viking-kayaks This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/intex-vs-viking-kayaks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.