--- title: "interest.co.nz vs RNZ: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, interest.co.nz or RNZ? Compare estimated monthly branded-search demand and Share of Search inside the news publishers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/interest-co-nz-vs-rnz" publisher: "Brandwave" --- # interest.co.nz vs RNZ: Which is more popular by branded search in New Zealand? Which is more popular in search, interest.co.nz or RNZ? Compare estimated monthly branded-search demand and Share of Search inside the news publishers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: interest.co.nz and RNZ - **Competitive set**: news publishers - **Market**: New Zealand - **Month measured**: Aug 2026 - **interest.co.nz Share of Search**: 0.39% - **RNZ Share of Search**: 8.2% ## Which is more popular in search, interest.co.nz or RNZ? - In August 2026, RNZ had more branded searches than interest.co.nz among news publishers in New Zealand. RNZ was estimated to have 674K branded searches compared to interest.co.nz’s 32K, and held an 8.2% Share of Search versus interest.co.nz’s 0.39%. - RNZ was ahead of interest.co.nz in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, interest.co.nz’s estimated Share of Search among news publishers in New Zealand moved from 0.5% to 0.39%, and its estimated monthly branded searches moved from 39.6K to 32K. - Across the 11 months ending August 2026, RNZ’s estimated Share of Search among news publishers in New Zealand moved from 8.5% to 8.2%, and its estimated monthly branded searches moved from 673K to 674K. ## How did search popularity change for New Zealand news publishers in August 2026? - In August 2026, interest.co.nz fell from 8th to 9th among news publishers in New Zealand. ## Month by month | Month | interest.co.nz estimated searches | interest.co.nz Share of Search | interest.co.nz rank | RNZ estimated searches | RNZ Share of Search | RNZ rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 39.6K | 0.5% | 8 | 673K | 8.5% | 3 | | Nov 2025 | 38.6K | 0.53% | 8 | 589K | 8.1% | 3 | | Dec 2025 | 31.2K | 0.43% | 8 | 589K | 8.1% | 3 | | Jan 2026 | 30.3K | 0.37% | 9 | 720K | 8.7% | 3 | | Feb 2026 | 30.8K | 0.45% | 8 | 590K | 8.6% | 3 | | Mar 2026 | 37.7K | 0.45% | 8 | 720K | 8.6% | 3 | | Apr 2026 | 37.5K | 0.45% | 8 | 721K | 8.7% | 3 | | May 2026 | 31.6K | 0.43% | 8 | 657K | 8.9% | 3 | | Jun 2026 | 31.4K | 0.42% | 9 | 590K | 7.9% | 3 | | Jul 2026 | 33.3K | 0.42% | 8 | 656K | 8.2% | 3 | | Aug 2026 | 32K | 0.39% | 9 | 674K | 8.2% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using interest.co.nz’s and RNZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **interest.co.nz**: Measured on the search terms “interest co nz”, “interest co nz mortgage rates”, “interest co nz term deposit”, “interest co nz term deposit rates”, “interest nz”, “interest.co.nz” and “www interest co nz”, summed into one figure. - **RNZ**: Measured on the search terms “news rnz”, “radio new zealand”, “RNZ”, “rnz co nz”, “rnz latest news”, “rnz new zealand”, “rnz news”, “rnz news nz”, “rnz news today”, “rnz podcast” and “www rnz co nz”, summed into one figure. - [interest.co.nz profile](/demand/nz/brands/interest-co-nz) - [RNZ profile](/demand/nz/brands/rnz) - [All news publishers in New Zealand](/demand/nz/categories/nz-news-publishers): The set both shares are measured inside, 11 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, interest.co.nz or RNZ? In August 2026, RNZ had more branded searches than interest.co.nz among news publishers in New Zealand. RNZ was estimated to have 674K branded searches compared to interest.co.nz’s 32K, and held an 8.2% Share of Search versus interest.co.nz’s 0.39%. ## Cite this page Brandwave. "interest.co.nz vs RNZ: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/interest-co-nz-vs-rnz This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/interest-co-nz-vs-rnz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.