---
title: "InMotion vs Segway-Ninebot: Which is searched more in New Zealand?"
description: "Is InMotion or Segway-Ninebot more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Electric scooter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/inmotion-vs-segway-ninebot"
publisher: "Brandwave"
---

# InMotion vs Segway-Ninebot: Which is searched more in New Zealand?

Is InMotion or Segway-Ninebot more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Electric scooter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: InMotion and Segway-Ninebot
- **Competitive set**: Electric scooter brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **InMotion Share of Search**: 2.9%
- **Segway-Ninebot Share of Search**: 79.9%

## Is InMotion or Segway-Ninebot more popular in search?

- In September 2026, Segway-Ninebot had more branded searches than InMotion among electric scooter brands in New Zealand. Segway-Ninebot had about 4,700 branded searches, while InMotion had 170. Segway-Ninebot made up 79.9% of all electric scooter brand searches we track, and InMotion accounted for 2.9%.
- Segway-Ninebot was ahead of InMotion in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, InMotion’s share of searches among electric scooter brands in New Zealand moved from 1.7% to 2.9%, and its estimated monthly branded searches moved from 90 to 170.
- Across the 12 months ending September 2026, Segway-Ninebot’s share of searches among electric scooter brands in New Zealand moved from 79.4% to 79.9%, and its estimated monthly branded searches moved from 4.2K to 4.7K.

## Top electric scooter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Segway-Ninebot appeared in all four answers. InMotion was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Segway-Ninebot was listed before InMotion in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Segway-Ninebot | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Xiaomi Electric Scooter | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| InMotion | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Kaabo | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Inokim | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Apollo Scooters | 6th | 1 of 3 | 0 of 1 | 1 of 4 |

## Every AI answer about electric scooter brands

- Asked ChatGPT "Which electric scooter brand should I buy in New Zealand?": 1. Segway-Ninebot, 2. InMotion, 3. Kaabo, 4. Inokim, 5. Xiaomi Electric Scooter
- Asked ChatGPT "What are the best electric scooter brands in New Zealand?": 1. Segway-Ninebot, 2. InMotion, 3. Apollo Scooters, 4. Kaabo, 5. Xiaomi Electric Scooter
- Asked ChatGPT "What's the best electric scooter brand in New Zealand for city commuting?": 1. Segway-Ninebot, 2. Xiaomi Electric Scooter, 3. InMotion, 4. Inokim
- Searched Google, AI Overview "electric scooter nz": 1. Xiaomi Electric Scooter, 2. Segway-Ninebot

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand electric scooter brands in September 2026?

- In September 2026, Apollo Scooters overtook InMotion to rank 4th among electric scooter brands in New Zealand, with 2.9% of the searches.
- In September 2026, Segway-Ninebot lost share of searches among electric scooter brands in New Zealand, from 81.2% to 79.9%.
- Estimated monthly branded searches for InMotion in New Zealand rose 88.9% over 12 measured months, from 90 to 170 in September 2026.

## Month by month

| Month | InMotion estimated searches | InMotion Share of Search | InMotion rank | Segway-Ninebot estimated searches | Segway-Ninebot Share of Search | Segway-Ninebot rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90 | 1.7% | 5 | 4.2K | 79.4% | 1 |
| Nov 2025 | 170 | 2.9% | 5 | 4.6K | 77.1% | 1 |
| Dec 2025 | 210 | 3.1% | 4 | 5.3K | 79.2% | 1 |
| Jan 2026 | 140 | 2.4% | 5 | 4.6K | 78.9% | 1 |
| Feb 2026 | 170 | 2.9% | 4 | 4.6K | 77.3% | 1 |
| Mar 2026 | 260 | 3.4% | 4 | 5.8K | 75.4% | 1 |
| Apr 2026 | 170 | 2.5% | 5 | 5.1K | 75.6% | 1 |
| May 2026 | 210 | 3.2% | 5 | 5.1K | 77.9% | 1 |
| Jun 2026 | 170 | 3.2% | 5 | 4.2K | 77.4% | 1 |
| Jul 2026 | 170 | 3.1% | 5 | 4.3K | 77.8% | 1 |
| Aug 2026 | 170 | 2.9% | 4 | 4.7K | 81.2% | 1 |
| Sep 2026 | 170 | 2.9% | 5 | 4.7K | 79.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using InMotion’s and Segway-Ninebot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **InMotion**: Measured on the search term “inmotion scooter”.
- **Segway-Ninebot**: Measured on the search terms “nine bot segway”, “ninebot”, “ninebot go kart”, “ninebot gokart”, “segway”, “segway kart”, “segway ninebot”, “segway ninebot scooter” and “segwayninebot”, summed into one figure.

- [InMotion profile](/demand/nz/brands/inmotion)
- [Segway-Ninebot profile](/demand/nz/brands/segway-ninebot)
- [All electric scooter brands in New Zealand](/demand/nz/categories/nz-electric-scooter-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is InMotion or Segway-Ninebot more popular in search?

In September 2026, Segway-Ninebot had more branded searches than InMotion among electric scooter brands in New Zealand. Segway-Ninebot had about 4,700 branded searches, while InMotion had 170. Segway-Ninebot made up 79.9% of all electric scooter brand searches we track, and InMotion accounted for 2.9%.

## Cite this page

Brandwave. "InMotion vs Segway-Ninebot: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/inmotion-vs-segway-ninebot

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/inmotion-vs-segway-ninebot. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
